Empathy Map for Design Thinkin Class

1. EMPATHY MAP / HUGO MARÍN
John is a middle-aged man. Is a university professor,
and teaches philosophy and art.

2. SAY
-The philosophy creates enormous arrogance and many insecurities.
-These integration problems are due to the weight of history where
people feel they can not contribute.
-In other fields of knowledge encourages people to do things them-
selves.
-But also in the other fields of knowledge people end up working in
highly technical things.
-The belief in itself allows to invent.
-In philosophy one matures too much and rots.
-The philosophy can invent reality. The ideas may create reality.
- Currently the academies of philosophy, not stimulate inventiveness.
-Identity is otherness.
-Today there are experiments that try to bring philosophy to very life of
the people.
-The choice of philosophy is intuitive.
-I am interested in the arts that take aim at restoring experience.
THINK
-He thinks his multidisciplinarity is special, but it presents several diffi-
culties.
-He thinks one of the biggest obstacles to involve philosophers in the life
of the people is the same academy.
-The philosophy can integrate the technique with the ability to invent, at
the rediscovering the why of things.
-The philosophy and thinking can shape reality.
-The current teaching of philosophy does not add much to the world.
-The philosophy can allow people to be released from the ideas that limit
them.
-The philosophy at the Academy lost touch with reality.
-The critical spirit of philosophy can be applied to other areas of knowl-
edge.
-There are no many fields of action for philosophy in today's world.
-The problem of philosophy are the philosophers.
DO
-He looks very quiet.
-Her response are very safe.
-He tries to innovate in its class, structuring issues.
-Has rationalized much their answers.
-He likes to talk about it.
-He tries to integrate the philosophy to life and not be just a profession.
FEEL
-He feels he is not ready to do what he wants.
-He feels some insecurities.
-He seeks recognition.
-He loves to learn.
-He feels very comfortable with his life.
-He feels that he could work in a company without betraying philosophy.
-Some philosophers think that's a betrayal.
-Feel that philosophy helps enhance their knowledge in other fields of
knowledge.
-He would like to complement engineering with philosophy.
-The technique can unite with poetry.
-He feels that students do not have the ability to innovate in their fields
of study.

3. INSIGHT
In the world there are many minds, that by their aca-
demic training (Philosophy) are able to creatively solve
problems that are not pre-defined, or are very abstract,
and require a special approach. However, they are not
used because there is not enough fields of action for
these. On one hand, companies do not yet know how to
“exploit” these special abilities, and on the other hand,
the Academy is not willing to open to the world.

4. PROBLEM
John looks for a way in which they can expand their
field of actiona and apply it in other areas of action.
This should be economically viable and generate recog-
nition in his main profession.