Dr. Bob Nelson gave a presentation to HR Florida on motivating millennials. He discussed the key attributes of millennials such as their high expectations around work-life balance, feedback, and rewards. He explained that millennials value career growth opportunities, interesting work, benefits, and training. To motivate millennials, Dr. Nelson recommended providing work direction, opportunities for personal development, social interactions, frequent feedback, and meaningful rewards. He took questions at the end of the presentation.

1. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson

Motivating the Millennials
HR Florida presents
with Bob Nelson, PhD
Meet Bob Nelson, PhD
 President, Nelson Motivation Inc.
 Co-Founder, Recognition
Professionals International
 New York Times / Wall St. Journal
Best-selling Author
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2. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Dr. Bob!
D B b!

Motivating the Millennials
 Profile of the Millennials
 Key Influences & Events
 Millennial Work Attributes
 Motivating the Millennials
 Questions & Answers
The Millennials Are Coming
Generation Age % Workforce
Traditionalists (67+) 4
Baby Boomers (47 - 66) 37
Generation X (27 - 46) 44
Millennials (18 - 26) 14
50 MM Gen Xers 44 MM Millennials are here;
70 MM Boomers retiring
can’t replace them 46 MM more are coming
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3. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
“ 76% of younger workers plan to find a
new job as the economy improves
improves.
”
— Harvard Business Review
Fall issue, 2010
Do You Know Me?
MILLENNIAL MAN
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4. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
D.O.B. 1980-2000
Height As far as I think I can go
Weight I matter and what I do matters
Address Upscale, and wanting to move up
Education The best in history
Tools All the latest high-tech
Connection Instant, variety of modes
Other Optimistic, socially responsible
The Millennials Speak
The Millennials Speak
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5. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Key Influences
PARENTS
 Loving, Sheltering
 Helicoptering, Clinging
 P
Pressure to Learn, Succeed
t L S d
 No Limits, No Boundaries
 Close Relationships (90%)
 Congruent Values
TECHNOLOGY
 iAnything  Texting, IM  Facebook
75% have a profile on Facebook 44% read blogs 76% use instant messaging
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6. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
PEERS
 Active in Teams
Throughout Childhood
 Constant Contact Via
Cell Phone and IM
 Peer Influence
and Pressure
Cultural Influences
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7. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Events Shaping the Millennials
1991 1999
1991 1999
9/11/01
2011
2008

Millennial Work Attributes
On Expectations
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8. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
On Expectations
On Working Hours
On Working Hours
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9. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
On Authority
On Authority
Millennial Work Attributes
Upsides
 Techno wizards
 Quick Learners
 Resourceful
 Hardworking, high achieving
Downsides
 Inflated opinion of themselves
 Overconfident, especially given
limited experience
 Need instant and ongoing feedback
 Need to be challenged
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10. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson

What Millennials Want in a Job

What Millennials Want in a Job
 Career Advancement Opportunities (55%)
 Salary (52%)
 Interesting & Challenging Work (42%)
 Benefits (30%)
 Training/Mentorship (27%)
I Love Rewards Class of 2001 Survey

How to Motivate Millennials
 Work Direction
 Personal Development
 Social Interaction
 Feedback
 Meaningful Rewards
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11. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Work Direction
 Keep them engaged
 Give general structure
to work within, but allow
their imprint
 Ask for and use their ideas
Personal Development
 Think long-term; connect
them t the future
th to th f t
 Be a mentor & a coach
 Provide opportunities to
learn and grow
Social Interactions
 Allow team work
assignments
 Provide socializing
opportunities
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12. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Feedback
 Provide frequent feedback
based on their performance.
 Provide context for how their
contributions relate to the
team, organization, customer
and society.
 Be authentic.
Use a proven online rewards and recognition platform
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13. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Use a proven online rewards and recognition platform
Meaningful Rewards
Creative Varied Personalized

How to Motivate Millennials
 Keep Them Challenged
 Personally Coach
 Create Social Interactions
 Frequent Feedback
 Meaningful Rewards
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14. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Questions?
Bob Nelson, Ph.D. bobrewards@aol.com
1 (800) 575-5521
www.nelson-motivation.com
 Speaking & Consulting Services
 Resources, Articles & Assessments
 Best Product & Bulk Book Discounts
 Free Tip-of-the-Week Registration
Conference Special: 2 books for $10!
+
Visit: www.ubuntuthebook.com
or call 1‐800‐575‐5521
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15. HR Florida Motivating the Millennials
August 29, 2011 Dr. Bob Nelson
Thank You!
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