Unit 1 Assignment Visual Culture Essay

1. Unit 1 Assignment
EN1420–Unit 1 Assignment 1 September 21, 2014
1). What background information do you need to know in order to read this image intelligibly? You
do not need any background information to read this visual argument. This photo is self–explanatory.
2). What do you see? I see a man verbally abusing a lady. What are the key details or features here
that stand out? The man's face, fist punching the lady from his mouth, and the pain on the ladies face
all stand out to support my theory. What images? The image is self–explanatory. What text? There
was no text to support this visual argument. What supporting details? Every aspect of this photo
supports my argument.
3). Identify the issue(s): Based on the picture it...show more content...
Consensual argument is when two or more people participate as equals in a dialogue to try to
discover what seems to be the best position on an issue. Consensual argument emphasizes agreement.
Examples of Traditional and Consensual Arguments
Traditonal| Consensual| 1). Public Debates| 1). Academic Inquiry| 2). Courtroom Argument| 2).
Negotiation and Mediation|
4). What are some of the conditions necessary for argument to work best? To work best, a productive
and potentially successful argument, whether presented in writing, in speech, or in images, require
the following elements: An Issue, An Arguer, Audience, Common Ground and A Forum.
EN1420–Unit 1 Assignment 1 September 21, 2014
5). What are some of the conditions that may cause argument to fail? The following are a list of
reasons why Arguments fail: No disagreement or reason to argue Risky or trivial issues Difficulty in
establishing common grounds Standoffs or fights that result in negative outcomes
6). Give two examples of an ethical argument and two examples of an unethical argument.
Ethical Argument| Unethical Argument| 1). A plan for an effective and economical way to rebuild
Iraq after the war.| 1). An invitation to acquire a new credit card, with high interest rate and
impossible to pay back.| 2). A plan for an effective and economical way
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2. Visual Culture Essay
Visual Culture
Visual culture is wisely considered to be a field of study which focuses on all aspects of culture
which rely on visual images. Visual technology undeniably has a central importance in the
contemporary culture. It plays a phenomenally important role in enhancing our visual capability and
helps us in perceiving myriad cultural beliefs in addition to guiding us when managing behavior,
values, and social relationships. Visual culture is based on a wide range of mediums which serve as
core visual components and foster visual imagery in human minds like video games, internet,
advertisements, comics, and media. These visual media play an essential role in deciding how we
behave when dealing with others and performing various...show more content...
This could be applied to a traffic sign which is a code basically and a visual image also but as we
come on terms with the meaning implied by the code in that traffic sign, we begin to get less
intrigued by the image shown by that traffic sign. However, same cannot be held true for most of
the visual images as the majority has a central importance in our lives. Once the images make a
person enter into meaning–making process by way of engaging and interacting with him/her, they
also simultaneously influence his/her mind to reach a certain decision which is why visual images
form such an immense part of a culture as they can aid us in comprehending cultural values and
complying with them. Also while watching television, "acquiring an understanding of the visual and
textual conventions of a particular show must be regarded as part of the pleasure of watching"
(Mirzoeff, 1999, p. 18).
Jasmine (2012) in her writings about the effects of visual images suggests a particularly interesting
medium for understanding the linkage between visual culture and social relationships. She implies
that one needs to acquire sufficient knowledge and gather facts about the physiognomy of eyes and
the psychology of visual perception in order to better understand the ABCs of how visual images
become able to impact us and our social
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