NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16 DA/LS/psb 07.14.16 1
NR360 INFORMATION SYSTEMS IN HEALTHCARE
Required Uniform Assignment: We Can, but Dare We?
PURPOSE
The purpose of this assignment is to investigate smartphone and social media use in healthcare and to
apply professional, ethical, and legal principles to their appropriate use in healthcare technology.
Course Outcomes
This assignment enables the student to meet the following course outcomes.
• CO #4: Investigate safeguards and decision‐making support tools embedded in patient
care technologies and information systems to support a safe practice environment for
both patients and healthcare workers. (PO 4)
• CO #6: Discuss the principles of data integrity, professional ethics, and legal
requirements related to data security, regulatory requirements, confidentiality, and
client’s right to privacy. (PO 6)
• CO #8: Discuss the value of best evidence as a driving force to institute change in the
delivery of nursing care (PO 8)
DUE DATE
See Course Schedule in Syllabus. The college’s Late Assignment Policy applies to this activity.
TOTAL POINTS POSSIBLE
This assignment is worth a total of 240 points.
Requirements
1. Research, compose, and type a scholarly paper based on the scenario described below, and
choose a conclusion scenario to discuss within the body of your paper. Reflect on lessons
learned in this class about technology, privacy concerns, and legal and ethical issues and
addressed each of these concepts in the paper, reflecting on the use of smartphones and social
media in healthcare. Consider the consequences of such a scenario. Do not limit your review of
the literature to the nursing discipline only because other health professionals are using the
technology, and you may need to apply critical thinking skills to its applications in this scenario.
2. Use Microsoft Word and APA formatting. Consult your copy of the Publication Manual of the
American Psychological Association, sixth edition, as well as the resources in Doc Sharing if you
have questions (e.g., margin size, font type and size (point), use of third person, etc.). Take
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16 DA/LS/psb 07.14.16 2
advantage of the writing service SmartThinking, which is accessed by clicking on the link called
the Tutor Source, found under the Course Home area.
3. The length of the paper should be four to five pages, excluding the title page and the reference
page. Limit the references to a few key sources (minimum of three required).
4. The paper will contain an introduction that catches the attention of the reader, states the
purpose of the paper, and provides a narrative outline of what will follow (i.e., the assignment
criteria).
5. In the body of the paper, discuss the scenario in relation to HIPAA, leg.
1. NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16
DA/LS/psb 07.14.16 1
NR360 INFORMATION SYSTEMS IN HEALTHCARE
Required Uniform Assignment: We Can, but Dare We?
PURPOSE
The purpose of this assignment is to investigate smartphone and
social media use in healthcare and to
apply professional, ethical, and legal principles to their
appropriate use in healthcare technology.
Course Outcomes
This assignment enables the student to meet the following
course outcomes.
• CO #4: Investigate safeguards and decision‐making support
tools embedded in patient
care technologies and information systems to support a safe
practice environment for
both patients and healthcare workers. (PO 4)
• CO #6: Discuss the principles of data integrity, professional
ethics, and legal
2. requirements related to data security, regulatory requirements,
confidentiality, and
client’s right to privacy. (PO 6)
• CO #8: Discuss the value of best evidence as a driving force
to institute change in the
delivery of nursing care (PO 8)
DUE DATE
See Course Schedule in Syllabus. The college’s Late
Assignment Policy applies to this activity.
TOTAL POINTS POSSIBLE
This assignment is worth a total of 240 points.
Requirements
1. Research, compose, and type a scholarly paper based on the
scenario described below, and
choose a conclusion scenario to discuss within the body of your
paper. Reflect on lessons
learned in this class about technology, privacy concerns, and
legal and ethical issues and
addressed each of these concepts in the paper, reflecting on the
use of smartphones and social
media in healthcare. Consider the consequences of such a
scenario. Do not limit your review of
3. the literature to the nursing discipline only because other health
professionals are using the
technology, and you may need to apply critical thinking skills to
its applications in this scenario.
2. Use Microsoft Word and APA formatting. Consult your copy
of the Publication Manual of the
American Psychological Association, sixth edition, as well as
the resources in Doc Sharing if you
have questions (e.g., margin size, font type and size (point), use
of third person, etc.). Take
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16
DA/LS/psb 07.14.16 2
advantage of the writing service SmartThinking, which is
accessed by clicking on the link called
the Tutor Source, found under the Course Home area.
3. The length of the paper should be four to five pages,
excluding the title page and the reference
page. Limit the references to a few key sources (minimum of
three required).
4. The paper will contain an introduction that catches the
attention of the reader, states the
4. purpose of the paper, and provides a narrative outline of what
will follow (i.e., the assignment
criteria).
5. In the body of the paper, discuss the scenario in relation to
HIPAA, legal, and other regulatory
requirements that apply to the scenario and the ending you
chose. Demonstrate support from
sources of evidence (references) included as in‐text citations.
6. Choose and identify one of the four possible endings
provided for the scenario, and construct
your paper based on its implications to the scenario. Make
recommendations about what should
have been done and what could be done to correct or mitigate
the problems caused by the
scenario and the ending you chose. Demonstrate support from
sources of evidence (references)
included as in‐text citations.
7. Present the advantages and disadvantages of using
smartphones and social media in healthcare
and describe professional and ethical principles to the
appropriate use of this technology, based
on facts from supporting sources of evidence, which must be
included as in‐text citations.
5. 8. The paper’s conclusion should summarize what you learned
and make reflections about them to
your practice.
9. Use the “Directions and Assignment Criteria” and “Grading
Rubric” below to guide your writing
and ensure that all components are complete.
10. Review the section on Academic Honesty found in the
Chamberlain Course Policies. All work
must be original (in your own words). Papers will automatically
be submitted to TurnItIn when
submitted to the Dropbox.
11. Submit the completed paper to the “We Can, but Dare We?”
Dropbox by the end of Week 3.
Please refer to the Syllabus for due dates for this assignment.
For online students, please post
questions about this assignment to the weekly Q & A Forums so
that the entire class may view
the answers.
Preparing for the Assignment
BACKGROUND
6. Healthcare is readily embracing any technology to improve
patient outcomes, streamline operations,
and lower costs, but we must also consider the impact of such
technology on privacy and patient care.
This technology includes the use of social media applications,
such as Facebook, Instagram, MySpace,
Twitter, and LinkedIn on smartphones.
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16
DA/LS/psb 07.14.16 3
In healthcare today, smartphones are widely used for
communication, efficiency, and care. Obviously, a
variety of issues (ethical, professional, and legal) from both the
personal and hospital perspectives
must be considered. SCENARIO
You are a nurse in the emergency room, working the Friday 7
p.m. to 7 a.m. shift, and your evening has
been filled with the usual mix of drunken belligerent teens,
wailing babies, chronic obstructive
pulmonary disease (COPD) exacerbations, falls, fractures, and
the routine, regular congestive heart
7. failure (CHF) patients. Your best friend is texting you from the
concert that you had to miss tonight
because you were scheduled to work, and you respond to her
between care of patients, jealous that she
is there and you are not. “What a jerk to torture me like this!”
you think to yourself.
It is now 2 a.m., and the medics radio once again, notifying you
of an incoming motor vehicle accident
victim, ETA of 5 minutes. You sigh and opt to use the restroom,
rather than getting that much‐needed
cup of coffee, and prepare a room for your next patient. The
medics roll in and begin to fill you in. The
patient is a 28‐year‐old male, a passenger on a bus that was
involved in a crash, leaving the vehicle
overturned after rolling over an embankment. There were
several fatalities among the bus passengers,
and “this victim has remained unconscious, though his vitals are
currently” . . . and as you start to focus
on the patient, you take a second look. Can it be? It is! The lead
singer, Jerod, from the band “Blue
Lizards,” who you have adored since you first heard his voice!
The band had just left the concert that
you had missed last evening when the accident occurred. You
quickly text your best friend . . . “Can you
8. believe?” and she responds with “Yeah, right. PROVE IT.” So
you quickly snap a picture with your
smartphone, when alone with the patient, and send it to her.
Can’t hurt, right? Celebrities are “public
property,” and that’s a part of their life, right? Just for good
measure, you snap a few more pictures of
the unconscious singer in various stages of undress and then a
shot of his home address, phone number,
and demographic information from his electronic health record.
You sit your phone down on the
bedside table for a minute as you continue your assessment of
the patient.
At 7:00 a.m., you drag your tired body home and straight to bed
after a long but eventful night.
What happens next? Choose an ending to the scenario, and
construct your paper based on those
reflections:
1. You are the following nurse on the day shift and discover the
night nurse’s phone on the bedside
table. While trying to figure out to whom it belongs, you open
the phone and see the
photographs taken the night before. Holy moly! What a find,
and nobody could trace you to the
9. photos.
2. You receive a call from the gossip paper the Gossip Gazette,
offering you $20,000 for the photos
you have taken (courtesy of your best friend). Your identity
would never be revealed, and you
desperately need a new car and are behind on some bills.
3. You go on Facebook, on your day off, and talk about the
night you had at work and how you
didn’t really feel as bad having to miss the concert, because you
actually got to meet Jerod in
person and even “Got his number!” You then post a picture of
Jerod on Facebook and
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16
DA/LS/psb 07.14.16 4
Instagram, figuring that most of your contacts would never
recognize him anyway. It’s your day
off and your personal time, so no harm, no foul, right?
4. You receive a message the next morning from a peer at work
that there is a big investigation
being conducted at work due to a HIPAA violation and that it
10. involved a celebrity who had been
admitted to the hospital. The word is that legal action is being
taken against the hospital due to
some photos that were sold to the Gossip Gazette. Knowing that
the photo you sent is safe with
your best friend, you reach for your smartphone, but it is
nowhere to be found.
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 We Can But Dare We.docx Revised 5 ‐ 9 ‐ 16
DA/LS/psb 07.14.16 5
Directions and Assignment Criteria
Assignment Criteria Points % Description
Introduction 40
points
40 17%
Catches the attention of the reader States
the purpose of the paper
11. Provides a narrative outline of the paper (i.e., the
assignment criteria).
HIPAA, Legal, & Regulatory
Discussion
40 points
40 17% Discussion the following as they apply to the use of
cellphones and social media in healthcare: o
HIPAA/regulatory requirements
o Other legal requirements appropriate to the
use of this technology
Demonstrate support from sources of evidence
included as in‐text citations.
Scenario Ending &
Recommendations
50 points
50 21%
Choose and identify one of the four possible endings
provided for the scenario.
Make recommendations about what should have been
done and what could be done to correct or mitigate
the problems caused by the scenario and the ending
you chose.
12. Demonstrate support from sources of evidence
included as in‐text citations.
Advantages and
Disadvantages
50 points
50 21% Discuss at least two (2) advantages and two (2)
disadvantages of using smartphones and social media
in healthcare
Describe professional and ethical principles to the
appropriate use of this technology
Demonstrate support from sources of evidence
included as in‐text citations.
Conclusion and Reflections
30 points
30 12%
Summarize what you learned
Make reflections about lessons learned to your
practice.
Scholarly Writing and APA
Format
30 points
13. 30 12%
Title page, running head, & page numbers are correct.
Use Microsoft Word and APA (6th ed.) formatting
Length is 4‐5 pages (excludes title & reference pages).
At least 3 references are used, listed in APA format
References match in text citations in APA format
Spelling, grammar, & mechanics are correct.
Total 240 100%
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 WECANBUTDAREWE Guidelines.docxRevised 05
/09/ 18 DA SME/psb 07.14.16 6
Grading Rubric
Assignment
Criteria Outstanding or Highest Level
of Performance
A (92–100%)
14. Very Good or High Level of
Performance
B (84–91%)
Competent or Satisfactory
Level of Performance
C (76–83%)
Poor, Failing or
Unsatisfactory Level of
Performance F
(0–75%)
Introduction 40
points
The student catches the reader’s
attention, states the paper’s
purpose, and provides a narrative
outline of the paper’s body.
35–40 points
15. One of the following is missing or
inadequate: attention‐catching
statement(s), paper’s purpose, or a
narrative outline of the paper’s
body.
30–34 points
Two of the following are missing or
inadequate: attention‐catching
statement(s), paper’s purpose, or a
narrative outline of the paper’s
body.
26–29 points
Three of the following are missing
or inadequate: attention‐catching
statement(s), paper’s purpose, or a
narrative outline of the paper’s
body.
0–25 points
HIPAA, Legal, &
Regulatory
Discussion
40 points
The discussion of the following as
16. they apply to the use of cellphones
and social media in healthcare, is
thoroughly addressed:
• HIPAA/regulatory
requirements
• Other legal requirements
appropriate to the use of
this technology
Demonstrated support from
sources of evidence included as
intext citations.
35–40 points
The discussion of the following as
they apply to the use of cellphones
and social media in healthcare, is
lacking in one or more component:
• HIPAA/regulatory
requirements
• Other legal requirements
appropriate to the use of
this technology
or
Support is not demonstrated
adequately from sources of
evidence included as in‐text
17. citations.
30–34 points
The discussion of the following as
they apply to the use of cellphones
and social media in healthcare, is
lacking in one or more component:
• HIPAA/regulatory
requirements
• Other legal requirements
appropriate to the use of
this technology
and
Support is not demonstrated
adequately from sources of
evidence included as in‐text
citations.
26–29 points
The discussion of the following as
they apply to the use of cellphones
and social media in healthcare, is
lacking both components: •
HIPAA/regulatory requirements •
Other legal requirements
appropriate to the use of this
technology
18. and
Support is not demonstrated
adequately from sources of
evidence included as in‐text
citations.
0–25 points
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 WECANBUTDAREWE Guidelines.docxRevised 05
/09/ 18 DA SME/psb 07.14.16 7
Scenario Ending &
Recommendations
50 points
Included all of the following
elements sufficiently:
• Identify one of the four possible
endings provided for the scenario.
Included all of the following
elements but did not develop at
least one area substantively :
• Identify one of the four possible
endings provided for the scenario.
19. Included all of the following
elements but did not develop at
two or more area substantively : •
Identify one of the four possible
endings provided for the scenario.
Did not included the following
elements substantively :
• Identify one of the four possible
endings provided for the scenario.
• Made recommendations
about what should have been done.
• Made recommendations about
what could be done to correct or
mitigate the problems caused by the
scenario and the ending chosen.
• Demonstrated support
from sources of evidence included
as intext citations.
45‐50 points
• Made recommendations
about what should have been done.
20. • Made recommendations about
what could be done to correct or
mitigate the problems caused by the
scenario and the ending
chosen.
Or
• Did not demonstrated
support from sources of evidence
included
as in‐text citations.
40‐44 points
• Made recommendations
about what should have been done.
• Made recommendations about
what could be done to correct or
mitigate the problems caused by the
scenario and the ending
chosen.
Or
• Did not demonstrated
support from sources of evidence
included
as in‐text citations.
36‐39 points
• Made recommendations
about what should have been done.
• Made recommendations about
what could be done to correct or
mitigate the problems caused by
the scenario and the ending
21. chosen.
Or
• Did not demonstrated
support from sources of evidence
included
as in‐text citations.
0‐35 points
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 WECANBUTDAREWE Guidelines.docxRevised 05
/09/ 18 DA SME/psb 07.14.16 8
Advantages and
Disadvantages
50 points
Met all of the following criteria: •
Discussed at least two (2)
advantages and two (2)
disadvantages of using
smartphones and social media in
healthcare
• Described professional and
ethical principles to the appropriate
use of this technology
• Demonstrated support from
sources of evidence included as intext
22. citations.
45‐50 points
Did not meet one of the following
criteria:
• Discussed at least two (2)
advantages and two (2) disadvantages
of using smartphones and social media
in healthcare
• Described professional and
ethical principles to the appropriate
use of this technology
• Demonstrated support from
sources of evidence included as intext
citations.
40‐44 points
Did not meet two or more of the
following criteria:
• Discussed at least two (2)
advantages and two (2) disadvantages
of using smartphones and social media
in healthcare
• Described professional and
ethical principles to the appropriate
use of this technology
• Demonstrated support from
sources of evidence included as intext
citations.
23. 36—39 points
Did not meet Three or more of the
following criteria:
• Discussed at least two (2)
advantages and two (2)
disadvantages of using smartphones
and social media in healthcare
• Described professional and
ethical principles to the appropriate
use of this technology
• Demonstrated support from
sources of evidence included as intext
citations.
0‐35 points
Conclusion and
Reflections
30 points
Met the following criteria
substantively:
• Summarized what you learned •
Made reflections about lessons
learned to your practice.
25‐30 points
Did not meet at least one of the
following criteria substantively: •
Summarize what you learned •
Make reflections about lessons
learned to your practice.
24. 20‐24 points
Did not meet either of the
following criteria substantively: •
Summarize what you learned •
Make reflections about lessons
learned to your practice.
16‐19 points
Did not include a formal conclusion
paragraph
0–15 points
Scholarly Writing
and APA Format
30 points
The following
points
• 6 points
are achieved by successful implementation of each scholarly
25. writing/APA element:
Title page, running head, & page numbers are correct.
• 4 points Use Microsoft Word and APA (6th ed.) formatting
• 2 point Length is 4‐5 pages (excludes title & reference
pages).
• 6 points At least 3 references are used, listed in APA format
• 6 points References match in text citations in APA format
NR360 INFORMATION SYSTEMS IN HEALTHCARE
NR360 WECANBUTDAREWE Guidelines.docxRevised 05
/09/ 18 DA SME/psb 07.14.16 9
• 4 points Spelling/mechanics & grammar are correct.
• 2 point Scholarly writing style is used
Total Points Possible = /240 Points
1
26. NIZWA COLLEGE OF TECHNOLOGY
BUSINESS STUDIES DEPARTMENT
SEMESTER -2 / ACADEMIC YEAR
2019-2020
FINAL EXAM
(ASSIGNMENT)
COURSE CODE
BAHR3208
COURSE NAME International Issues in HR Management
LEVEL Advance Diploma
TUTOR(S) Ms Rajani James
SECTION(S) 1
DURATION:
DATE TIME
START 13th May 2020 9:00AM
END 15th May 2020 8:00AM
MARKS BREAK UP:
No. of Questions Marks for Each Question
1 25
27. 2 10
3 15
TOTAL MARKS 50
INSTRUCTIONS:
1) The Final Assignment will be available in Moodle at 9:00 am
on the date of examination.
2) This is an open resource examination; there are (05) pages.
Students are allowed to refer any digital materials
(Internet, Proquest, Masader, and OER) with proper referencing
and citation for each answers.
3) Students has to answer the questions typewritten in the word
(.docx) format. Figures / Diagrams, equations and
solving of problems can be written by hand and added to the
document as a picture/image.
4) Save the assignment file using the student ID & Course
code.[ Eg : 22s1234 – BAHR3208]
5) Students should submit the answers through the turn tin link
provided in Moodle page. If any problem occurs,
send it to the staff email [Email address: [email protected]]
6) Students are encouraged to upload the answers in the Moodle
28. at least two hours before the deadline to avoid any
technical issues.
7) In case of any technical problem in opening or submitting
your assignment please contact your course tutor
through email and copy the Department Head
8) Any form of cheating is punishable. Students involved in
cheating will be treated according to the Plagiarism and
Academic Integrity Policies.
9) Students are advised to write the answers in their own words.
Based on the plagiarism policy and the department
approved similarity level, the marks will be deducted for the
plagiarized [Copied] answers.
2
10) Students should complete their assignment within the given
time. Assignments submitted after the deadline will
be marked 0.
ACADEMIC INTEGRITY & PLAGIARISM POLICY:
The student should be ready to prove the authenticity of the
work done. If any form of plagiarism/reproduction of answers
are
29. discovered, student will be awarded zero marks.
DECLARATION:
I declare that the Final Exam (assignment) submitted is original
and acknowledge that I am aware of the NCT’s Integrity and
Plagiarism Policies (January 2011) mentioned in moodle, and
the disciplinary guidelines and procedures applicable to
breaches of such policy and regulations.
I AGREE TO THE TERMS AND CONDITIONS:
STUDENT NAME
STUDENT ID
DATE OF SUBMISSION
30. 3
Analytical/Case study/Scenario based questions.
(50 Marks)
(There are 3 main questions in this assignment paper. Read the
instructions carefully for
each question and answer accordingly.)
Question 1:
(25 Marks)
ABC hotel chain has more than 70 hotels in Germany. One of
the strategic objective of ABC hotel
31. is to expand the organization slowly, and ensure that the new
ventures are opened on time and
supported. Keeping this strategy, they obtained another small
hotel chain headquartered in
Switzerland. ABC hotel’s President decided that they will
rebrand half of the new hotels under
ABC brand in Switzerland and other half they will sell. The
guests were a combination of business
and leisure travelers who stayed two-three nights. The primary
reason the tourist were attracted
to these hotels as there are many local attractions which also
means that they will not be
spending much time in their hotel rooms. The organization has
decided to use an ethnocentric
approach and send some of their existing parent country
managers to Switzerland if this new
overseas venture is successful, ABC may decide to acquire other
small hotel groups in other
European countries. The organization would like to own 120
hotels in the next five years and in 10
years another 340 hotels. This is an ambitious target, so it is
important that the organization
friends an effective formula to operate successfully in other
countries.
32. The organization has never owned any hotels outside Germany
before, and has hired a team of
independent management consultants to advise them on how to
proceed. They provided the
consultants the following information during their initial
meeting: A majority of their existing
managers said they would like a chance to work abroad. None of
their existing managers speak
Swiss fluently. They will allow four weeks to rebrand the
hotels. The new hotels must be ready to
open after that time. They expect to recruit a large number of
staff for the new Swiss hotels,
because more than 70 percent of the employees from the
acquired organization left. They will
require their managers to be flexible and move between
countries if any problems arise. ABC
management decided that because this is their first venture into
a country outside the Germany,
they want to use PCNs to set up the new hotels and that only
internal candidates should be
considered. They think that this is important so they can
incorporate the organization’s values.
However, they believe that once the hotels are up and running,
HCNs could be hired. They have
33. to ensure that that the management vacancies should be filled as
soon as possible. In their
company literature, the organization states that their core values
are to: Provide excellent levels
of customer service to all guests, provide a clean and
comfortable environment for guests and
staff, Recruit and retain excellent staff, Support and develop
staff so they can reach their full
potential, Continuously strive to improve all aspects of the
business, Ensure that all hotel
4
buildings, fixtures and fittings are well-maintained in a
proactive manner. It is important that the
management consultants for this project take these core values
into account when making their
recommendations. Since the organization has never hired
managers to work outside the Germany
before, they do not know how to start determining the
compensation. When they did a
compensation survey they found that the existing salary for
managers is 30000 Euros. The
average salary for hotel managers in Switzerland is 60,000
34. Euros with no opportunity to earn
bonuses. The directors want to have a consistent approach as to
how they compensate
expatriates because they expect their overseas business to
expand in the future. They also want
existing employees to be enticed into working abroad and want
to have a good range of
incentives. Finally the management approves the compensation
package. Interested candidates
are asked to write a letter to the CEO to explain why they think
they are the best person for the
job. Thirty managers apply for one of the new positions (there
are 10 positions available), which
means there will be 20 unsuccessful candidates still working for
the organization. The
management team acknowledges that the application letters
were not helpful with making
decisions and that they need a more robust selection process.
There must be a strong sense of
fairness in the selection process because they do not want to de-
motivate any of these existing
employees. They want to select the right candidates because it
is essential that the new hotels
are successful and up and running quickly and efficiently. The
35. senior managers know all of the
candidates quite well (personally and professionally).
The management hires six candidates to work overseas because
they did not feel that the other
candidates were qualified. The success of these managers is
vital to the success of setting up the
new business, so management wants to ensure they provide
effective support for them in terms
of training and development. They believe that the best option
is to divide training into two parts:
pre-departure training and on-the-job training in the new
country. The organization is unsure
about what components should be included in the training
programs. The only mandatory area
that must be included is an introductory language section
(including basic business Swiss) so that
the managers have a basic idea of the Swiss at the time of
opening hotels. However, they hope
that the managers will enjoy their introductory language course
and will continue to attend more
advanced language classes when the new hotels are open.
(A) As a management consultant for ABC Hotel chain, support
the management in preparing
36. the international strategic objectives for the new hotel chain
opened in Switzerland?
(Answer in 100 words.) (10
Marks)
5
(B) When dealing with cross cultural management in the
Switzerland hotel chain,
a) Identify all the Geert Hofstede Theories that can be applied
for the employees.
(Answer in 75 words.)
(7.5 Marks)
b) Identify Trompenaar and Hamden Turner Theories that can be
applied for the
employees. (Answer in 75 words.)
(7.5 Marks)
37. Question 2:
(10 Marks)
(A) In what ways would the role of a manager working in a non-
standard international
assignment arrangement differ from that of a typical expatriate
manager?
(Answer in 50 words.)
(5 Marks)
(B) Why is it important to include hard, soft and contextual
goals when assessing managerial
performance? (Answer in 50 words.)
(5 Marks)
Question 3:
(15 Marks)
You are the HR director of a medium sized firm manufacturing
children’s clothing. Management
has decided that to maintain competitiveness given the flood of
cheaper imports coming into the
country, the company has to manufacture offshore. However it
lacks resources for manufacturing
and decides to use international contracting agreements with a
38. Singaporean manufacturer.
(Q) You have been asked to analyze the cost-benefit analysis of
the alternate mechanism
available. (Answer in 150 words.)
ALL THE BEST
Final written assignment
Course: Readings in Applied Linguistics
Code: ENSP3217
Semester: spring 2020
Deadline for submission: 14/5/2020
Question: read the text below and then write a 250-word
argumentative essay about why people should (or should not) be
worried about language death. Note that the whole essay should
be in your OWN words. Marks will be deducted for copying
verbatim any part of the text.
Why should we care about language death?
Many people think we shouldn’t care. There is a widely held
and popular – but nonetheless misconceived – belief that any
reduction in the number of languages is a benefit for mankind,
and not a tragedy at all. Several strands of thought feed this
belief. One reflects the ancient tradition, expressed in several
mythologies but most famously in the Biblical story of Babel,
that the proliferation of languages in the world was a penalty
imposed on humanity, the reversal of which would restore some
39. of its original perfectibility. In an ideal world, according to this
view, there would be just one language, which would guarantee
mutual understanding, enlightenment, and peace. Any
circumstances which reduce the number of languages in the
world, thereby enabling us to move closer to this goal, must
therefore be welcomed.
There are two difficulties with this view. The first is the naivety
of the conception that sharing a single language is a guarantor
of mutual understanding and peace, a world of new alliances
and global solidarity. The examples to the contrary are so
numerous that it would be impracticable to list them. Suffice it
to say that all the major monolingual countries of the world
have had their civil wars, and that as one reflects on the war-
zones of the world in the last decades of the twentieth century,
it is striking just how many of them are in countries which are
predominantly monolingual – Vietnam, Cambodia, Rwanda, and
Burundi (the latter two standing out in Africa in their lack of
multilingualism). It is, in short, a total myth that the sharing of
a single language brings peace, whichever language it might be.
It is difficult to see how the eventual arrival of English,
Esperanto, or any other language as a global lingua franca could
eliminate the pride that leads to ambition and conflict.
The second difficulty, of course, relates to this question of
choice. The people who are in favour of a single world language
tend to come from major monolingual nations, and make the
assumption that, when the day arrives, it will be their own
language which, of course, everyone will use. Problems arise
when, for religious, nationalistic, or other reasons, the vote
goes in different directions, as it has always done. So, is it easy
to choose a language for all humans that all people would agree
to? Lingua francas (languages used between people who do not
share the same language) have an obvious and important role in
facilitating international communication; but even if one
language does, through some process of linguistic evolution,
40. become the world’s lingua franca – a status which most people
feel is likely to be held by English – it does not follow that this
must be at the expense of other languages. A world in which
everyone speaks at least two languages – their own ethnic
language and an international lingua franca – is perfectly
possible, and highly desirable. Because the two languages have
different purposes – one for identity, the other for intelligibility
– they do not have to be in conflict.
Emotions regularly cloud the issues. People, who are prepared
to believe that, on a global scale, language death is a bad thing,
can sometimes nonetheless be heard condemning a local
language. They point that the languages of some tribes are
‘primitive’, and ‘little more than noise’, and ‘it wouldn’t be a
bad thing if they disappeared’. Facts come to be beside the
point in such situations – notably the fact that there is no such
thing as a primitive language, and that every language is
capable of great beauty and power of expression. The languages
spoken by primitive tribes have complex grammar and
vocabulary.
The economic argument:
Sometimes it is reason which clouds the issues – a reason, that
is, which seems plausible when you first hear it, but which with
further thought turns out to be false. The most commonly heard
argument here is the economic one: having so many languages
in the world is a waste of money, because individuals and firms
have to spend so much time and energy on translating and
interpreting. If there were just one language, so this argument
goes, everyone could get on with the job of buying and selling
without having to worry about these barriers. There is an
41. element of truth in this: it does indeed cost a lot of money to
cope with the diversity of the world’s languages. The mistake is
to think that it is money wasted. The money actually is not
wasted at all.
There are strong economic arguments available to counter the
‘many-languages-wasteful’ view. For example, languages play
an important role and contribute to the economic success of
countries which depend on tourism. Million of tourists love to
experience different cultures. Local languages are valuable
because they promote community cohesion and foster pride in a
culture. If the local language dies, the culture will disappear. In
the end, there will be nothing for tourists who love to
experience different cultures. As a result, the country which
depends on tourism will suffer economic loss.
There is no plausibility in the view ‘the fewer languages the
better’, to my mind; the opposite view, however, has several
strong arguments. So, what are the benefits of maintaining as
many of the world’s languages as possible? ‘Why should we
care if a language dies?’
Because we need diversity
In fact, the arguments which support the need for biological
diversity also apply to language. Most people, in fact, would
accept without need for argument the proposition that diversity
is a good thing, and that its preservation should be fostered.
Living things depend on each other for their survival. Any
damage to any one of the elements in an ecosystem can result in
unforeseen consequences for the system as a whole. In the
language of ecology: the strongest ecosystems are those which
are most diverse.
42. Can we say that the need for linguistic diversity is as important
as the need for biological diversity? The answer is yes. Human
beings have developed multiple cultures. Each culture was
developed in a particular place so people can adapt with the
environment. Each culture contains valuable knowledge about
the place the speakers live in. The language of an African tribe,
for example, contains a lot of knowledge about the environment,
the plants, the animals, the weather, and many other things
which exist in that place where the tribe lives. The important
role of the language is to preserve the culture. Without the
language, the culture and the knowledge are lost. When they are
lost, it will be very difficult for the younger generations to live
and benefit from the place they live in.
Because Language contains history
A language contains our history. Through the words and idioms
it uses, it provides us with clues about the earlier states of mind
of its speakers, and about the kinds of cultural contact they had.
There are over 350 living languages listed in the etymological
files of the Oxford English Dictionary. Each etymology
demonstrates through its presence a point of contact, an index
of influence. George Steiner’s comment applies: ‘Everything
forgets. But not a language.’ The existence of Arabic words in
English provides evidence that there was a contact in the past.
Because different languages enrich each other
English, for example, has borrowed huge numbers of words
from over several hundred languages, and hundreds of
languages have in turn borrowed huge numbers of English
words. That is what gives so much interest and variety to a
lexicon, of course – in the case of English, an Anglo-Saxon
word like (kingly) co-exists with a French word (royal) and a
43. Latin word (regal), thereby offering possibilities of diverse
styles which would not otherwise be available.
If there are 6,000 languages, of course, we are even richer. And
if, in a century’s time, as many have died as current fears
predict, we will have lost half our traditional cultural wealth,
and reduced our human expressive potential in proportion..
Because languages express identity
If we turn the concept of diversity over, we find identity. And
everyone cares about their identity. A Welsh proverb captures
the essence of this section’s answer to the question ‘Why should
we care if languages die?’
The proverb says: ‘A nation without a language is a nation
without a heart’
Source: Crystal, David. Language Death (Canto Classics).
Cambridge University Press.