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Senior Magazine – February 2011

  All                                                                     3) Reduced wind noise: Since the microphone is
                                                                              recessed in the ear canal, annoying wind noise is
                                                                              virtually eliminated. Golfers love this feature!

  Ears                                                                    4) Comfort: Invisibly-in-the-canal instruments are so
                                                                              tiny that they are more comfortable to wear.
                                                                          5) Security of Fit: The secure fit of IIC instruments
                                                                              makes them ideal for use in strenuous work or
 Betty Vosters - Kemp                                                         recreational activities.
                                                                          6) Reduced feedback or whistling: Thanks to a
                                                                              sophisticated feedback cancellation system and the
The Incredible Shrinking Hearing Aid                                          microphone recessed deeper in the ear canal, no more
                                                                              annoying whistling when you hug someone or use the
…Bigger Isn’t Always Better                                                   telephone.
                                                                          7) Easier telephone use: IIC wearers find it more
In the case of annual incomes, diamonds, and servings of ice                  comfortable to press the phone receiver against their
cream, bigger may be better. But what about golf scores,                      ear. Other listening devices such as headsets can be
credit card balances and waist lines? Smaller is usually                      placed on or in the ear, also. And no feedback!
considered better. When it comes to hearing aids, most people             8) No more “talking in a barrel” feeling: A secure fit
with untreated hearing loss believe the smaller and more                      deep in the ear canal reduces the cartilaginous
inconspicuous, the better. The stigma of hearing aids and how                 vibrations often associated with wearing custom made
they look keeps millions of Americans from purchasing them.                   hearing aids. No more occlusion effect - that sense of
                                                                              a head cold or talking in a barrel.
With advances in hearing aid technology including                         9) No adjusting or volume control: Because of
miniaturization and superior feedback cancellation systems,                   automatic gain control circuits, you simply put the IIC
people with hearing losses, ranging from mild to severe, can                  hearing instrument in your ear canal. Out of sight, out
now wear tiny, Completely-in-the-Canal hearing instruments.                   of mind. People actually forget they have a hearing
Usually no bigger than the tip of your pinky finger, these                    loss or they wear hearing aids!
miniature devices fit completely in your ear canal – hence, the           10) Cosmetic Appeal: Oh, by the way, did you know
name. But in 2010, this tiny instrument began to shrink…                      that IIC hearing aids are virtually invisible when placed
shrinking to a high-tech device the size of a jelly bean. Yes, a              in the ear?
jelly bean!
                                                                      On the down side, invisible-in-the-canal hearing instruments
The Invisible-in-the-Canal (IIC) sits deep within the ear             cost more to buy and operate. Battery life is usually three to
canal. Unlike its deep insertion predecessors that have to be         five days due to the small battery. People with poor manual
“installed” by a hearing healthcare provider, the IIC is user         dexterity, low vision or very waxy ears are usually not good
friendly. You place the instrument in your ear every morning          candidates for IIC hearing aids. Extremely tiny or crooked ear
and remove it with a thin retrieval line at night. That’s healthier   canals also limit the use of these tiny devices. But for most
of your ear canal. It is also one of the highest tech hearing aids    people, the advantages of IIC hearing instruments greatly
on the market today incorporating noise reduction/speech              outweigh the disadvantages. So if you have been putting off
enhancement technology. That means you hear and understand            getting help for your hearing because of how hearing aids look,
much better in noisy listening situations.                            it’s time to learn more about Invisible-in-the-canal technology
                                                                      by visiting a hearing healthcare provider you trust.
But there are numerous advantages to wearing tiny IIC
hearing instruments. The ten top advantages of the IIC style
of hearing aid (invisible-in-the-canal) are:                          More information is available from Betty Vosters-Kemp,
                                                                      Avalon Hearing Aid Centers, Inc.
    1) Clearer, more natural sound: A hearing aid that fits
       invisibly in the canal allows the natural acoustic effects     Sacramento: 1260 Fulton Avenue, Suite B,
       of the human ear to increase the all-important soft,           Fair Oaks: 8146 Greenback Lane, Suite 100
       high frequency sounds that make speech clearer.                Woodland: 433 Second Street, Suite 104
    2) Improved localization: Placing the hearing aid                 Call (916) 483-9064
       microphone in the ear canal takes advantage of the
       natural shape of the ear, thereby improving localization,      www.AvalonHearing.com
       giving you a better sense of direction.

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The Incredible Shrinking Hearing Aid…Bigger Isn’t Always Better

  • 1. Senior Magazine – February 2011 All 3) Reduced wind noise: Since the microphone is recessed in the ear canal, annoying wind noise is virtually eliminated. Golfers love this feature! Ears 4) Comfort: Invisibly-in-the-canal instruments are so tiny that they are more comfortable to wear. 5) Security of Fit: The secure fit of IIC instruments makes them ideal for use in strenuous work or Betty Vosters - Kemp recreational activities. 6) Reduced feedback or whistling: Thanks to a sophisticated feedback cancellation system and the The Incredible Shrinking Hearing Aid microphone recessed deeper in the ear canal, no more annoying whistling when you hug someone or use the …Bigger Isn’t Always Better telephone. 7) Easier telephone use: IIC wearers find it more In the case of annual incomes, diamonds, and servings of ice comfortable to press the phone receiver against their cream, bigger may be better. But what about golf scores, ear. Other listening devices such as headsets can be credit card balances and waist lines? Smaller is usually placed on or in the ear, also. And no feedback! considered better. When it comes to hearing aids, most people 8) No more “talking in a barrel” feeling: A secure fit with untreated hearing loss believe the smaller and more deep in the ear canal reduces the cartilaginous inconspicuous, the better. The stigma of hearing aids and how vibrations often associated with wearing custom made they look keeps millions of Americans from purchasing them. hearing aids. No more occlusion effect - that sense of a head cold or talking in a barrel. With advances in hearing aid technology including 9) No adjusting or volume control: Because of miniaturization and superior feedback cancellation systems, automatic gain control circuits, you simply put the IIC people with hearing losses, ranging from mild to severe, can hearing instrument in your ear canal. Out of sight, out now wear tiny, Completely-in-the-Canal hearing instruments. of mind. People actually forget they have a hearing Usually no bigger than the tip of your pinky finger, these loss or they wear hearing aids! miniature devices fit completely in your ear canal – hence, the 10) Cosmetic Appeal: Oh, by the way, did you know name. But in 2010, this tiny instrument began to shrink… that IIC hearing aids are virtually invisible when placed shrinking to a high-tech device the size of a jelly bean. Yes, a in the ear? jelly bean! On the down side, invisible-in-the-canal hearing instruments The Invisible-in-the-Canal (IIC) sits deep within the ear cost more to buy and operate. Battery life is usually three to canal. Unlike its deep insertion predecessors that have to be five days due to the small battery. People with poor manual “installed” by a hearing healthcare provider, the IIC is user dexterity, low vision or very waxy ears are usually not good friendly. You place the instrument in your ear every morning candidates for IIC hearing aids. Extremely tiny or crooked ear and remove it with a thin retrieval line at night. That’s healthier canals also limit the use of these tiny devices. But for most of your ear canal. It is also one of the highest tech hearing aids people, the advantages of IIC hearing instruments greatly on the market today incorporating noise reduction/speech outweigh the disadvantages. So if you have been putting off enhancement technology. That means you hear and understand getting help for your hearing because of how hearing aids look, much better in noisy listening situations. it’s time to learn more about Invisible-in-the-canal technology by visiting a hearing healthcare provider you trust. But there are numerous advantages to wearing tiny IIC hearing instruments. The ten top advantages of the IIC style of hearing aid (invisible-in-the-canal) are: More information is available from Betty Vosters-Kemp, Avalon Hearing Aid Centers, Inc. 1) Clearer, more natural sound: A hearing aid that fits invisibly in the canal allows the natural acoustic effects Sacramento: 1260 Fulton Avenue, Suite B, of the human ear to increase the all-important soft, Fair Oaks: 8146 Greenback Lane, Suite 100 high frequency sounds that make speech clearer. Woodland: 433 Second Street, Suite 104 2) Improved localization: Placing the hearing aid Call (916) 483-9064 microphone in the ear canal takes advantage of the natural shape of the ear, thereby improving localization, www.AvalonHearing.com giving you a better sense of direction.