Rahul Gandhi's interview on Times Now with Arnab Goswami generated significant discussion on social media, with hashtags like #RahulSpeakstoArnab and #RahulGandhi trending on Twitter. The interview provided a platform for millions of tweets and impressions about the discussion. The social media activity boosted Times Now's presence on Twitter and demonstrated social media will play an important role in elections, especially among young voters, with political parties and candidates actively using it.

1. Rahul Gandhi’s interview on Times Now channel by Arnab Goswami created a lot of furore on social
media. #RahulSpeakstoArnab, #RahulGandhi & many other tweets related to the interview was trending
on Twitter. Facebook, twitter, Youtube & other social media platforms provided a great avenue for
discussion related to the interview. Millions of tweets & impressions on #RahulSpeakstoArnab made the
hashtag trend in the top spot.
This also made Times Now channel to be the first on twitter with millions of mentions. Social Media will
play an important role in the next 2014 general elections. Social Media will play a key role in More than
100′s of Lok Sabha constituencies. Political parties have also taken to social media to woo the voters.
Many are hiring PR agencies to actively build their social profile. Below is a slideshow on Top Tweets on
#RahulSpeakstoArnab.