What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
music magazines
1. Direct eye contact engages the
audience and gains more
audience. Also, her gaze is quite
seductive which appeals more to
the audience.
The model has been
placed behind the
masthead and logo of the
magazine which
suggests that the
magazine isn't well
known.
The models name has been
written in big and bold
letters which shows that
she is of high significance.
Also, she takes up the most
space which again shows us
how important she is.
The front cover doesn’t
contain any red expect from
the logo/masthead of the
magazine which makes the
audience more aware of
brand of the magazine. Also,
it makes the master head
stand out and more eye
catchy.
Celebrity endorsement has
been used to attract more
audience, as the people that
adore her will purchase the
magazine. Also, as Florence is
a well known good singer
people that like her genre of
music will buy this magazine
as well, as it makes it clear of
what genre of music the
magazine will contain.
The colour scheme flows, as
all the colours used relate to
each other. The models hair
is red which resembles the
logo of magazine. Also, the
models skin colour is pure
white which corresponds
with the cover lines, as they
are also in white. Therefore,
the limited colours used
suggests that the magazine
is very sophisticated.
The quote from the model “I feel so lonely”
shows how imperative she is, as they use her
quote to attract more audiences. Therefore, her
fans and others will be curious to why she is
feeling so lonely and buy the magazine.
2. The model used is covering
the whole page which
hyperbolises her significance.
Also, as always she is
sexually objectified, as she is
wearing minimum clothing
and is topless. Moreover, this
suggests that the magazine is
also for men as it will attract
male attention as well. The
models hair is very messy
which suggests she is very
daring and carefree.
Therefore, that suggests that
the magazine is a thrilling and
interesting magazine.
The models name is
covered which connotes
that she is very popular.
Therefore, her name doesn’t
need to be written for her to
be recognised as everyone
already knows her.
Celebrity endorsement has
been used to attract more
audience, as her fans will want
to buy the magazine as well.
Furthermore, Lady Gaga is a
well known and adored singer
which will attract people that
like her genre of music to the
magazine. Also, the model
used makes it obvious what
type of music the magazine
will contain and how it will be
presented. The model is
known to be funky and crazy
which gives the target
audience an idea of how the
magazine will be.
The colour scheme is quite
sophisticated, as silver, white
and red has been used which
creates a sense of majority.
Cover lines/puffs has been used
that relate to the genre of the
magazine. Also, it is vital to use
cover lines as they inform the
target audience of what the
magazine is about.
The model has direct gaze with the target
audience which gains more audience. Also, her
gaze is quite seductive, as she is known to be
very crazy and wild.
3. The masthead is very
different compared to the
other music magazines. It is
brought to the front covering
the central image. Therefore,
this makes it stand out and
more appealing to the
audience.
Only one image has been
used which connotes that
T.I is the main focus of the
magazine. The picture is
conspicuous, as it looks
like he is staring right
back at you.
The magazine is very eye
catching as the cover lines/
puffs are also in red which
stand out in the black and
white background. These
inform the target audience
what the magazine will be
about.
The front cover only
contains 3 colours which
are black, white and red.
This is because black and
white contrast one
another and red stands
out against black and
white which makes the
magazine stand out.
Therefore, it appeals more
to the audience which
makes them more likely to
buy it.
The quote from the model
has been used which
connotes the significance
of the model.
Celebrity endorsement has
been used to attract the fans
of the model. Also, his
profession is singing and he
is well known so the target
audience will know the genre
of the music that the
magazine will contain.
Moreover, using a well known
singer makes the magazine
more appealing to the
audience, as it will look more
interesting.
4. Celebrity endorsement has
been used to attract more
audience, as Drake(model) is
very prevalent. Moreover, he is
known for his looks and
profession. Therefore, his
songs are adored and breaks
records which ensembles the
genre of the magazine. Also,
Drake is idolised by the ladies
which connotes the target
audience are mostly females.
Furthermore, people that like
Drakes genre of music will buy
the magazine.
The colour scheme is
quite sophisticated. The
colours used are blue,
silver, black and white.
Which connotes that
the target audience is
young adults and not
teenagers, as it
wouldn't appeal to
them.
The models body
language is quite relaxed
and composed.
Therefore, it connotes
what the magazine will
be about. Also, it makes
it obvious that the
magazine contains more
interesting issues and
not serious issues.
The models name is
written in bold and
capital letter which
connotes that the
model is imperative, as
his name is used to
catch attention.
The cover lines/puffs used
are essential , as they
attract the target
audiences attention.
Moreover, they are written
in black against a white
background which makes
them stand out more.
5. Celebrity endorsement has
been used to attract more
audience. Cherly Cole is
sexually objectified to gain
the attention of more males.
Also, she is wearing red
lipstick which connotes
danger, lust, love and
passion. Therefore, it gives
the target audience an idea of
what kind of issues the
magazine will contain.
Moreover, she is wearing dark
eye liner and has wet, messy
hair which shows us how
carefree and wild she is.
Furthermore, the models gaze
is quite seductive, as if she is
trying to seduce the audience.
The sells line is
significant, as it is the
main selling point of the
magazine. This is because
the audience see the sells
line first before anything
else . Therefore, the sells
line has to be very
interesting.
The colour scheme is
limited. The only colours
used are red, white and
silver which creates a
sense of danger and
excitement. Moreover,
only the vital issues are in
red, for example, the logo
and certain cover lines.
Therefore, this makes the
magazine more appealing
to the audience, as only
the interesting things are
in red.