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RA Challenge Incentives for Sustainable Coffee

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Goodzuma

The document outlines a 3 step plan to create incentives for supporting rainforest conservation: 1) Demonstrate the value of engagement through online outreach and campaigns to promote a rewards card system. 2) Provide sustained support using the card system tracked through an app and online tool with discounts and learning activities. 3) Incentivize businesses through recognition and publicity on their sales of certified coffee recorded through an online tool and partner websites.

TechnologyBusiness
1 of 5
Rainforest Alliance Challenge Creating Incentives Step 1 . Demonstrate Value - Engaging future advocates Step 2 . Sustained support through incentives - Card system - iPhone app - Interactive online learning tool Step 3. Business incentives - Recognition and publicity
Step 1. Demonstrate Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 2. Sustained Support Through Incentives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 2. Sustained Support Through Incentives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 3. Business Incentives ,[object Object],[object Object],[object Object],[object Object]

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RA Challenge Incentives for Sustainable Coffee

  • 1. Rainforest Alliance Challenge Creating Incentives Step 1 . Demonstrate Value - Engaging future advocates Step 2 . Sustained support through incentives - Card system - iPhone app - Interactive online learning tool Step 3. Business incentives - Recognition and publicity
  • 2.
  • 3.
  • 4.
  • 5.