Wonder why most conferences feel the same, sometimes feeling like glorified networking sessions that bring little new insights for your learning needs?
Explore a new concept of designing conferences that bring back the feel-good values and human experiences people will enjoy. Invest your effort into things that matter to your audience. Challenge yourself to think about curating conference experiences from a human-centered approach, beyond the operation efficiency and cost effectiveness.
2. I’m a
UX person
who is involved in a…
consulting biz ground-up community non-profit professional association
3. Organiser of 4 conferences in Singapore, Shanghai and London
4. Share 3 stories
of my personal journey in event organising
Reference: http://www.fastcompany.com/52831/creating-design-centric-culture
5. How the idea of organising a conference came
about in the first place (year 2011)?
1Story
6. The triggers…
“Why do I started to feel indifferent about attending these
events and the experiences are kind of similar; uninspiring,
impersonal and unfulfilling?”
… after attending a few hundreds of events
7. Started the habit of taking notes, observations on
fellow attendees’ reactions and engage in meaningful
discussions in every event I have attended or spoke in
8. Having a sense (and validates) whether a
conference is needed in the first place
what if no one buys the ticket???
25. De-brief to learn from each other and
identify areas for improvement
26. One of our most successful experiments:
“Super Garang Early Bird Ticket” concept
27. Continue to engage with your audience to
add value to their professional lives
28. Keep the things that are successful,
find ways to improve others.
7
Design Principles
29. Making conferences feel personal again
1
“The organisers treated us like people, not numbers. I had fun learning with other
attendees and was able to network with the right people.”
http://www.flickr.com/photos/ameotoko/4334357860/
30. Investing in things that matter to people
2
“It feels great when everything works well – Wi-Fi, good coffee, delicious food
served fast, slides available quickly & keynote recordings. What else could I ask for?”
http://www.ifood.tv/blog/tips-for-planning-a-food-photo-shoot
31. I feel at home
3
“It was so awesome meeting others with the same passion or experiences
as myself. I am not alone in the journey to better UX.”
http://www.flickr.com/photos/cyromasci/9872083473/
32. I know what I signed up for
4
“I had sufficient information to make an informed choice on workshops
and felt confident they were going to be worth paying for.”
https://www.flickr.com/photos/comode/2420378711/in/photolist-4FT5gr-dNgPKa-5CRsuP-5KVtSt-Bu5oM-8puUm-dUjaP-dt2a1D-5D1E2X-9d7Lwu-dt29RK-5uNfgC-8em1zq-7MvT8r-5noFd7-x1YQo-ecSnBf-adnuwZ-c5jgoj-gHqCpf-dgKsnQ-k9Jh5-
33. I feel guided all the time
5
“Never did I once feel lost. There was always clear signage or
someone around to help. I knew where to go for help if I needed it.”
http://www.flickr.com/photos/ameotoko/4334357860/
35. Delight in the details
7
“Loved how much thought went into the conference –
there were many nice surprises which I did not expect.”
https://www.flickr.com/photos/jirka_matousek/9419564765/in/set-72157634894819171