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E-BUSINESS
GOURAV SISODIA
PGDM(2017-2019)
Gourav Sisodia
•E-business presents a broader dimension of e-
commerce as it represents the use of electronic
technology, especially web and other network
technology, for business.
WHAT IS E-BUSINESS
Gourav Sisodia
CHALLENGES FOR E-BUSINESS
• Finding the right products to sell
• Attracting the perfect customer
• Generating targeted traffic
• Capturing quality leads
• Nurturing the ideal prospects
• Converting shoppers into paying customers
• Retaining customers
• Achieving profitable long-term growth
Gourav Sisodia
WHAT IS INTERNET
• The Internet, sometimes called simply "the Net," is a
worldwide system of computer networks - a network of
networks in which users at any one computer can, if they
have permission, get information from any other
computer.
Gourav Sisodia
CHALLENGES OFFERED BY INTERNET
• Security concern
• Electricity consumed
• Network problem
• Speed
• Privacy
• Development
• Not good for child
• Lack of technical knowledge
Gourav Sisodia
OPPORTUNITIES OFFERED BY
INTERNET
• Possibility of going global business
• Helps in communication
• Get the information of various things
• Advancement of technology
• Ease of doing business
Gourav Sisodia
BENEFITS OF INTERNET
• Time saving
• 24*7 availability
• Use in every field whether it is business, education, banking etc
• Huge data/information
• Modes of payment
• E-employment
• E-examination
• Mode of entertainment
• security
Gourav Sisodia
TRADITIONAL BUSINESS VS E-
BUSINESS
Traditional business
• Traditional business is a local store which offers
its services or products to its local customers. It is a
set-up where customers will have to visit the store
physically to buy the products.
• Narrow concept
• More paper work are required
• No use of internet
• Infrastructure are required
• Tangible
• CRM
E-business
• E-business presents a broader dimension of e-
commerce as it represents the use of electronic
technology, especially web and other network
technology, for business
• Wider concept
• Less paper work are required
• Use of internet
• Virtual shop
• Intangible
• E-CRM
Gourav Sisodia
BUSINESS MODEL
• Business to Business
• Business to consumer
• Consumer to Consumer
• Consumer to Business
• Business to Government
• Consumer to Government
Gourav Sisodia
SALES FORCE AUTOMATION
• Sales force automation is a technique of using software to
automate the business tasks of sales, including order processing,
contact management, information sharing, inventory monitoring
and control, order tracking, customer management, sales forecast
analysis and employee performance evaluation.
Gourav Sisodia
PURPOSE OF SALES FORCE
AUTOMATION
• Increase revenue
• Reduction in cost of sales
• Sales force increasing mobility
• Easy available customer information with single view
Gourav Sisodia
APPLICATIONS FOR SALES FORCE
AUTOMATION
• Contact management
• Account management
• Lead management
• Order tracking
• Commission management
Gourav Sisodia
VIRTUAL ORGANISATION
• A virtual organization or company is one whose members are
geographically apart, usually working by computer e-
mail and groupware while appearing to others to be a single,
unified organization with a real physical location.
• A virtual organisation is a “business without walls”
• Its goal is to deliver highest-quality product at the lowest possible
cost in a timely manner.
Gourav Sisodia
FEATURES OF VIRTUAL
ORGANISATION
• Technology
• Email integration
• Office system integration
• Voice mail alert
• Mobile data
Gourav Sisodia
LOGISTICS MANAGEMENT
• Logistic management is basically an integrative process that
optimises the flow of materials and supplies through the
organisation and its operations to the customer
• Logistic function is to support corporate goals by delivering
products to the consumer at a time and place of his choosing
Gourav Sisodia
OBJECTIVES OF LOGISTIC
MANAGEMENT
• Customer satisfaction
• Least cost
Gourav Sisodia
CHALLENGES FACED BY VIRTUAL
ORGANISATION
• Communication Gap
• Technology barriers
• Lack of trust
• Less opportunities
• Conflict
• Psychological issues
Gourav Sisodia
ADVANTAGES OF VIRTUAL
ORGANISATION
• Increased productivity
• Less paperwork
• Can be quickly reshaped
• Money saved
• Abilities to work at home
• Dynamic team
Gourav Sisodia
DISADVANTAGES OF VIRTUAL
ORGANISATION
• Difficult to control
• Technologies can be easily revealed
• Problems with external partner can occur
• Lack of physical interaction
Gourav Sisodia
DISTRIBUTION CHANNEL
• A distribution channel is a chain of businesses or
intermediaries through which a goods or services passes
until it reaches the end customer.
• It can include wholesalers, retailers, distributors and even
the internet itself.
Gourav Sisodia
CLASSIFICATION OF DISTRIBUTION
CHANNEL
• 1 level channel (manufacturing-consumer)
• 2 level channel (manufacturing-retailer-consumer)
• 3 level channel (manufacturing-wholesaler-retail-consumer)
Gourav Sisodia
INTERMEDIARIES
• Intermediaries are the middleman and signify those individuals in
the channels that either take title to take goods and sells at profit
• They are directly involved in process of flow of goods from
manufacturing to consumer.
Gourav Sisodia
TYPES OF INTERMEDIARIES
• Merchant middleman
a) Wholesalers
b) Retailors
• Agents
a) Brokers
b) Commission agents
c) Selling agents
d) auctioneer
Gourav Sisodia
ELECTRONIC DATA INTERCHANGE
• EDI is the compute to computer exchange of business data and
documents in a standard format recognized both nationally and
internationally
• EDI can be transmitted using any methodology agreed to by the
sender and recipient. This includes a variety of technologies
including modem, FTP, Email.
Gourav Sisodia
WORKING OF EDI
• Exchange of data wit several trading partners directly in a
standard format.
• Interaction with multiple companies through a central information
clearing house. Here each companies add EDI program to its
computer to translate the company data into standard formats for
transmission, and for reverse translation in the data.
Gourav Sisodia
BENEFITS OF EDI
• Transaction speed
• Direct transmission
• Improved accuracy
• Reduces the risk of data loss
Gourav Sisodia
DISADVANTAGES OF EDI
• High dependencies on the participation of trading partners
• Costly for smaller companies
• Difficult to agree on standard to be used
Gourav Sisodia
WAY OF INFORMATION
TRANSMISSION IN EDI
• Direct connection with trading partners
• Indirect connection with trading partners
Gourav Sisodia
WHAT IS MERCANTILE MODEL
• It defines the interaction between the consumer and the merchant
for online commerce.
• This is necessary because to buy and sell goods a buyer, a seller
and other parties must interact in ways that represent standard
business process.
• A well established standard process for processing credit card
purchasers has contributed to the wide spread dissemination of
credit cards.
• The establishment of common mercantile process model is
expected to increase the convenience for consumers
Gourav Sisodia
PROCESS OF MERCANTILE MODEL
• Product or services search and discover in the information space
• Comparison shopping and product selection based on various attributes
• Negotiation of terms ( ex- price, delivery items)
• Placement of order
• Authorization of payment
• Receipt of product
• Customer service support
Gourav Sisodia

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E business

  • 2. •E-business presents a broader dimension of e- commerce as it represents the use of electronic technology, especially web and other network technology, for business. WHAT IS E-BUSINESS Gourav Sisodia
  • 3. CHALLENGES FOR E-BUSINESS • Finding the right products to sell • Attracting the perfect customer • Generating targeted traffic • Capturing quality leads • Nurturing the ideal prospects • Converting shoppers into paying customers • Retaining customers • Achieving profitable long-term growth Gourav Sisodia
  • 4. WHAT IS INTERNET • The Internet, sometimes called simply "the Net," is a worldwide system of computer networks - a network of networks in which users at any one computer can, if they have permission, get information from any other computer. Gourav Sisodia
  • 5. CHALLENGES OFFERED BY INTERNET • Security concern • Electricity consumed • Network problem • Speed • Privacy • Development • Not good for child • Lack of technical knowledge Gourav Sisodia
  • 6. OPPORTUNITIES OFFERED BY INTERNET • Possibility of going global business • Helps in communication • Get the information of various things • Advancement of technology • Ease of doing business Gourav Sisodia
  • 7. BENEFITS OF INTERNET • Time saving • 24*7 availability • Use in every field whether it is business, education, banking etc • Huge data/information • Modes of payment • E-employment • E-examination • Mode of entertainment • security Gourav Sisodia
  • 8. TRADITIONAL BUSINESS VS E- BUSINESS Traditional business • Traditional business is a local store which offers its services or products to its local customers. It is a set-up where customers will have to visit the store physically to buy the products. • Narrow concept • More paper work are required • No use of internet • Infrastructure are required • Tangible • CRM E-business • E-business presents a broader dimension of e- commerce as it represents the use of electronic technology, especially web and other network technology, for business • Wider concept • Less paper work are required • Use of internet • Virtual shop • Intangible • E-CRM Gourav Sisodia
  • 9. BUSINESS MODEL • Business to Business • Business to consumer • Consumer to Consumer • Consumer to Business • Business to Government • Consumer to Government Gourav Sisodia
  • 10. SALES FORCE AUTOMATION • Sales force automation is a technique of using software to automate the business tasks of sales, including order processing, contact management, information sharing, inventory monitoring and control, order tracking, customer management, sales forecast analysis and employee performance evaluation. Gourav Sisodia
  • 11. PURPOSE OF SALES FORCE AUTOMATION • Increase revenue • Reduction in cost of sales • Sales force increasing mobility • Easy available customer information with single view Gourav Sisodia
  • 12. APPLICATIONS FOR SALES FORCE AUTOMATION • Contact management • Account management • Lead management • Order tracking • Commission management Gourav Sisodia
  • 13. VIRTUAL ORGANISATION • A virtual organization or company is one whose members are geographically apart, usually working by computer e- mail and groupware while appearing to others to be a single, unified organization with a real physical location. • A virtual organisation is a “business without walls” • Its goal is to deliver highest-quality product at the lowest possible cost in a timely manner. Gourav Sisodia
  • 14. FEATURES OF VIRTUAL ORGANISATION • Technology • Email integration • Office system integration • Voice mail alert • Mobile data Gourav Sisodia
  • 15. LOGISTICS MANAGEMENT • Logistic management is basically an integrative process that optimises the flow of materials and supplies through the organisation and its operations to the customer • Logistic function is to support corporate goals by delivering products to the consumer at a time and place of his choosing Gourav Sisodia
  • 16. OBJECTIVES OF LOGISTIC MANAGEMENT • Customer satisfaction • Least cost Gourav Sisodia
  • 17. CHALLENGES FACED BY VIRTUAL ORGANISATION • Communication Gap • Technology barriers • Lack of trust • Less opportunities • Conflict • Psychological issues Gourav Sisodia
  • 18. ADVANTAGES OF VIRTUAL ORGANISATION • Increased productivity • Less paperwork • Can be quickly reshaped • Money saved • Abilities to work at home • Dynamic team Gourav Sisodia
  • 19. DISADVANTAGES OF VIRTUAL ORGANISATION • Difficult to control • Technologies can be easily revealed • Problems with external partner can occur • Lack of physical interaction Gourav Sisodia
  • 20. DISTRIBUTION CHANNEL • A distribution channel is a chain of businesses or intermediaries through which a goods or services passes until it reaches the end customer. • It can include wholesalers, retailers, distributors and even the internet itself. Gourav Sisodia
  • 21. CLASSIFICATION OF DISTRIBUTION CHANNEL • 1 level channel (manufacturing-consumer) • 2 level channel (manufacturing-retailer-consumer) • 3 level channel (manufacturing-wholesaler-retail-consumer) Gourav Sisodia
  • 22. INTERMEDIARIES • Intermediaries are the middleman and signify those individuals in the channels that either take title to take goods and sells at profit • They are directly involved in process of flow of goods from manufacturing to consumer. Gourav Sisodia
  • 23. TYPES OF INTERMEDIARIES • Merchant middleman a) Wholesalers b) Retailors • Agents a) Brokers b) Commission agents c) Selling agents d) auctioneer Gourav Sisodia
  • 24. ELECTRONIC DATA INTERCHANGE • EDI is the compute to computer exchange of business data and documents in a standard format recognized both nationally and internationally • EDI can be transmitted using any methodology agreed to by the sender and recipient. This includes a variety of technologies including modem, FTP, Email. Gourav Sisodia
  • 25. WORKING OF EDI • Exchange of data wit several trading partners directly in a standard format. • Interaction with multiple companies through a central information clearing house. Here each companies add EDI program to its computer to translate the company data into standard formats for transmission, and for reverse translation in the data. Gourav Sisodia
  • 26. BENEFITS OF EDI • Transaction speed • Direct transmission • Improved accuracy • Reduces the risk of data loss Gourav Sisodia
  • 27. DISADVANTAGES OF EDI • High dependencies on the participation of trading partners • Costly for smaller companies • Difficult to agree on standard to be used Gourav Sisodia
  • 28. WAY OF INFORMATION TRANSMISSION IN EDI • Direct connection with trading partners • Indirect connection with trading partners Gourav Sisodia
  • 29. WHAT IS MERCANTILE MODEL • It defines the interaction between the consumer and the merchant for online commerce. • This is necessary because to buy and sell goods a buyer, a seller and other parties must interact in ways that represent standard business process. • A well established standard process for processing credit card purchasers has contributed to the wide spread dissemination of credit cards. • The establishment of common mercantile process model is expected to increase the convenience for consumers Gourav Sisodia
  • 30. PROCESS OF MERCANTILE MODEL • Product or services search and discover in the information space • Comparison shopping and product selection based on various attributes • Negotiation of terms ( ex- price, delivery items) • Placement of order • Authorization of payment • Receipt of product • Customer service support Gourav Sisodia