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Personal Branding Online

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Personal Branding Online

  1. 1. Branding Yourself Online PRESENTED BY MIKE MINTZ, ESQ. VP OF CLIENT RELATIONS
  2. 2. The Cost of Admission (what we’ll cover) Intro to Personal Start Building Your 1 2 Branding Online Brand 3 Components of a 4 Selling the Brand Successful Brand Some Final Thoughts Questions? 5 6
  3. 3. What is Personal Branding? INTRODUCTION
  4. 4. Prepare yourself for this …
  5. 5. You may be their only hope …There are situations whereYOU are uniquely qualifiedfor the mission at hand.Are you ready for that?Do they know it?
  6. 6. Start Building Your Brand SECTION 1
  7. 7. Recreate the rules to change the gameDigital currency
  8. 8. Expertise Maps for Marketers and Entrepreneurs Interests Skills Solutions Your Name
  9. 9. 2-Minute Exercise: create an expertise map
  10. 10. Components ofa Successful Brand SECTION 2
  11. 11. Tell me a story.
  12. 12. Define your style.“Proper words in proper places, make the truedefinition of a style.”- Jonathan Swift, 1720
  13. 13. Style + Expertise =
  14. 14. Selling the Brand SECTION 3
  15. 15. Get on your soapbox.
  16. 16. K.I.S.S. (keep it simple, stupid) Extended Networks Business Network Friends
  17. 17. Putting it All Together CONCLUSION
  18. 18. Let’s keep talkingMike Mintz http://MyMediaLabs.com Circle. Like. Connect. Follow.

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