On-Demand Webinar: Insights From SXSW 2015
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The SXSW Interactive Festival is synonymous with innovation, technology and emerging trends. How you can YOU take advantage of all the cool tech, tools and trends—whether you were in Austin for the 5-day fest or not? On-Demand Webinar Link: https://www.youtube.com/watch?v=m_nTO-zJ3qI
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On-Demand Webinar: Insights From SXSW 2015
- 1. Thank you for joining! #SXSWInsights @Serena @dberkowitz @HeatherST L @AaronStrout
- 2. SXSW 2015 Insights Topics of Conversation Emotion x Volume (with Sentiment)
- 3. SXSW 2015 Insights Topics of Conversation Emotion x Volume (with Sentiment) Hottest Apps Diversity Future of AppsData Security & Visualization
- 5. #SXSWInsights What were the top apps discussed at SXSW?
- 6. #SXSWInsights Livestream apps are not new, so why are they so popular now?
- 8. #SXSWInsights What is going on in the health app and “wearables” space that people need to know?
- 9. #SXSWInsights Wearables are all the rage. How can PR pros use these to meet their goals?
- 11. #SXSWInsights What is the importance of data security?
- 12. #SXSWInsights What is the role of data in today's PR or marketing process?
- 14. #SXSWInsights How can marketers use visual data to create stronger, more effective campaigns?
- 15. #SXSWInsights What tools exist to make data visualization more impactful?
- 17. #SXSWInsights What does diversity in Silicon Valley mean?
- 18. #SXSWInsights How can PR and marketers address diversity?
- 19. #SXSWInsights DATA DOESN’T LIE. Insights from SXSW 2015
- 20. SXSW 2015 Insights Topics of Conversation Emotion x Volume (with Sentiment)
- 21. SXSW 2015 Insights Topics of Conversation
- 22. SXSW 2015 Insights Top 10 Retweeted on Twitter 1. SXSW (Official) 2. Lady Gaga 3. Belkin International 4. Mashable 5. Tyler Oakley 6. Game Of Thrones 7. Jack Johnson 8. Norman Reedus 9. Bethany Mota 10. Variety Top 10 Mentioned on Twitter 1. Jimmy Kimmel 2. Mashable 3. Steve Jobs 4. Aniesia Williams 5. HALSEY 6. Nina Dobrev 7. Paul Walker 8. Sen. Rand Paul 9. Game Of Thrones 10. Belkin International
- 23. SXSW 2015 Insights Author Mention Network
- 24. SXSW 2015 Insights Author Retweet Network
Editor's Notes
- OnStream to open webinar Heather to briefly introduce panel
- To kick things off, evolve24 monitored the SXSW conversation across social and traditional media channels. We analyzed 1.3 million articles to determine the most popular topics – both by volume and by a metric better known to indicate action, emotion. From there, our panel selected the following areas to discuss during today’s SXSW Insights webinar.
- Hottest apps The future of apps Data security and data visualization -and- Diversity
- Let’s start with the hottest apps at SXSW…
- Tableau - software Infoactive – web application
- Author Mentioning Network Visual The Network Analysis shows the author mentioning relationship in both traditional media articles and tweets. The direction of the arrow shows who mentioned whom. The thickness of the arrows indicates how many times the individual was mentioned in the tweets by the source author. Node size refers to how frequently the author is mentioned in articles/tweets by other authors within the database. The larger the size of the node, the more frequently the individual is mentioned by other authors. Node color refers to the number of authors mentioned in the article/tweets by the individual. The darker the color of the node, the more people are mentioned in the individual’s articles/tweets
- Author Retweeting Network Visual This network shows the author retweeting relationship The link is directed and pointed from retweeting/replying author to retweeted/replied author. Link thickness shows the frequency of retweeting/replying. Node size refers to how many times the author is retweeted or replied by other authors. The larger the size of the node, the more frequently the individual is retweeted by other authors. Node color refers to how many times the author retweeted or replied to other people’s tweets. The darker the color, the more retweets/replies from the author.