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APRIL 20198 / 36 TRILLION DOLLAR COACH
06
Lead based on
first principles.
Define the “first principles” for the
situation, the immutable truths that
are the foundation for the company or
product, and help guide the decision
from those principles.

APRIL 20198 / 36 TRILLION DOLLAR COACH
06
Lead based on
first principles.
Define the “first principles” for the
situation, the immutable truths that
are the foundation for the company or
product, and help guide the decision
from those principles.

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