MBLT 2014 - Post-PC era
!
Olga Steidl
!
@linkoapp
!
www.linko.io
2
Evolution of computing
by 2017, 83% of all computing is mobile.
1. App fragmentation
2. Personal choices are driving
mobile use cases
40 years & golden
4 x 10 years
10 x 4 years
10 concurrent projects
Careers are shorter
Morning & Afternoon One hour sessions Few minutes at a time Few seconds at a time
Attention span is shorter
Evolution of Apps
From hours to few moments at a time.
Engagement is dead
Now nonstop,
fleeting
interaction
Phil Libin, Evernote CEO
“I’m designing jobs that don’t exist
yet, people who know how to build
interfaces for a world whe...
@linkoapp
!
www.linko.io
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#MBLT14 presentation — Linko

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#MBLT14 presentation — Linko

  1. 1. MBLT 2014 - Post-PC era ! Olga Steidl ! @linkoapp ! www.linko.io
  2. 2. 2 Evolution of computing by 2017, 83% of all computing is mobile.
  3. 3. 1. App fragmentation 2. Personal choices are driving mobile use cases
  4. 4. 40 years & golden 4 x 10 years 10 x 4 years 10 concurrent projects Careers are shorter
  5. 5. Morning & Afternoon One hour sessions Few minutes at a time Few seconds at a time Attention span is shorter
  6. 6. Evolution of Apps From hours to few moments at a time.
  7. 7. Engagement is dead Now nonstop, fleeting interaction
  8. 8. Phil Libin, Evernote CEO “I’m designing jobs that don’t exist yet, people who know how to build interfaces for a world where computers understand context, what you need to see next.”
  9. 9. @linkoapp ! www.linko.io

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