Introduction to TechSoup’s Digital Marketing Services and Use Cases
Orientation BADM380-sp2012
1. International Business
(BADM 380)
Professor Sunny Jeong
University of Illinois at Urbana-Champaign
Spring 2012
2. How to excel in online class
Log into Compass and check the course
website daily
Keys to success in BADM 380 online course
Stay up to date: late submission will deduct
50% of your points
Spend 8-10 hours each week on this course
Sunny Jeong Ph.D.
www.sunnyjeong.com
3. How to reach Sunny?
Two mandatory online office hours sessions
via a webconference system called
Elluminate (before exam 1 and exam 2)
Individual appointment via Skype or by
telephone
Use discussion forums in IL Compass 2G
Email: shjeong@illinois.edu
Sunny Jeong Ph.D.
www.sunnyjeong.com
4. Study Framework
1. Globalization 1
2. Country Differences 2 6
3. Global Trade and
IB
Investment Environment
3 5
4. Global Monetary System
4
5. Strategy and Marketing of IB
6. International Business Operations
4
5. Materials
BADM 380 International Business Course
Pack for Spring 2012 semester.
Online bookstore at
www.mcgrawhillcreate.com/shop (ISBN: TBA)
Compass: Other book chapters, video links
and newspaper articles
6. How are we going to study?
“Get to know me” intro forum posting– 3%
8 Quizzes -20%
Lectures by the Instructor
8 Group Discussions -37%
Team Project – 20%
Two Exams -20%
Sunny Jeong Ph.D.
www.sunnyjeong.com
7. Comments from previous students
This class was a great part of my last
semester here at the university.
This class made me interested in IB field
This class is very discussion based. It is
great to stray away from the typical lecture
style and I enjoyed them a lot
The cases that associate with the material
each class are really helpful
Sunny Jeong Ph.D.
www.sunnyjeong.com
Editor's Notes
The site will be arranged in Weekly Modules and Each Weekly Module will outline exactly what you need to do each week. You should log into Compass and check the course website daily in order to keep informed of all of the information being posted and participate in the class discussion regularly. In order to be successful in an online course, it is very important that you stay up to date with the course materials and deadlines. Since this is a summer course, it will move at a faster pace than a regular semester course, so you should expect to spend at least 8 to 10 hours each week on this course. This is no different than a face-to-face summer course, where we would meet for about 6 hours and you would do at least 2-4 hours of work outside the classroom.
There will be no required synchronous course sessions, but a few optional online office hours sessions will be offered using a webconference system called Adobe Connect. I will also be available by appointment for individual meetings via Skype or by telephone as needed. Most of the communication in the course should take place via discussion forums in Compass. If you need to contact me for something of a personal nature, you can contact me via email at shjeong@illinois.edu.You can expect a response from me within 2 business days, but it will likely be sooner.
I will explain each activities of this course one by one
