SlideShare a Scribd company logo
1 of 19
Connecting with Consumers
Effective research must provide insights your competition does not have. innovative insightful custom
E3 Media Solutions  is  a custom market research firm specializing in branding research and strategic counsel to some of the world's foremost media companies.
We’ve Served a Vast Array of Clients KMTR KVIQ KFTY KGET KGUN KRQE KVII KAMC/ KLBK KLST KVUE/ News 8 Austin KWTX TXCN KLTV KBTX KHOU KGMB KLAX KSPR KMIZ KLKN KCAU KWWL WSAW WLUK WSVN WTOC WTVM WSFA WFIE WLBT WCIA WIFR WILX WKBN WJAC WMAR WBZ/ WHDH WSAZ News 14 Carolina Raleigh KWTV KPVI WHSV WOI WCNC News 14 Carolina Charlotte KOTV WSTM/ News 10 Now WTVR WISC KOIN KTNV/KVBC WCFT/WJSU WNWO KPIX WUSA KOLD WCCO KFVS News 9 San Antonio KXTV WKBT WTHR KTSM NTV WFLA KPTM WFLD WCBS Citytv RTL Luxembourg
 
[object Object],Local Media A Commodity Product
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Local Media A Commodity Product
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What is Branding?
Uncovering Core Emotions ,[object Object],[object Object],[object Object]
Uncovering Core Emotions Every community has hot-button emotional triggers that motivate behavior. Most stations don’t know what they are.
What are the characteristics of your target audience? Hopefuls Worriers Rebels Adventurers Intellectuals Go-getters
What do they want from you? Caring/Compassion Trust Justice Aggressiveness Value Reassurance Social Responsibility Community Financial Reality Respect Something else?
How do you find out? E3 Media Solutions is a proven ratings mover. Anyone can do traditional research.  We reveal core emotional drivers. Over 125,000 news viewers Over 200  media projects
Norfolk Core Emotions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Seattle Core Emotions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
New Orleans Core Emotions ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Boston Core Emotions
[object Object],[object Object],[object Object],[object Object],[object Object],Core Emotional Drivers E3 Media Solutions builds brands from the audience up, not the product down.
The right tools and the right people delivering innovative research solutions for a new reality. For more information, contact: Earle Jones 217 N. 6 th  Street Midlothian, TX  76065 214-802-8607 [email_address]

More Related Content

Viewers also liked

практика переводов стандартов Pmi 2015 01_29
практика переводов стандартов Pmi 2015 01_29практика переводов стандартов Pmi 2015 01_29
практика переводов стандартов Pmi 2015 01_29Alexander Revin, PMP
 
Distance learning
Distance learningDistance learning
Distance learningu083133
 
One Laptop Per Child Project3224dewe
One Laptop Per Child Project3224deweOne Laptop Per Child Project3224dewe
One Laptop Per Child Project3224deweu083133
 
Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...
Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...
Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...Anna Vega
 
evaluation online course
evaluation online courseevaluation online course
evaluation online courseu083133
 
Effectiveness of Distance education
Effectiveness of Distance educationEffectiveness of Distance education
Effectiveness of Distance educationu083133
 
Usability
UsabilityUsability
Usabilityu083133
 
Step By Steps(movei maker)
Step By Steps(movei maker)Step By Steps(movei maker)
Step By Steps(movei maker)u083133
 
Cost Effectiveness
Cost EffectivenessCost Effectiveness
Cost Effectivenessu083133
 
Online course
Online courseOnline course
Online courseu083133
 
Hypermedia
HypermediaHypermedia
Hypermediau083133
 
JL Gross Ad Valorem Tax Services
JL Gross Ad Valorem Tax ServicesJL Gross Ad Valorem Tax Services
JL Gross Ad Valorem Tax Serviceskhiggins481
 
Volti luoghi avvenimenti ... montoriesi 2010
Volti luoghi avvenimenti ... montoriesi 2010Volti luoghi avvenimenti ... montoriesi 2010
Volti luoghi avvenimenti ... montoriesi 2010roberto.rubele
 
So, What’S My Agency Worth
So, What’S My Agency WorthSo, What’S My Agency Worth
So, What’S My Agency WorthJeff_Paro
 
Новые издания стандартов PMI_2013
Новые издания стандартов PMI_2013Новые издания стандартов PMI_2013
Новые издания стандартов PMI_2013Alexander Revin, PMP
 
Berbagai sumber belajar di sekitar alam lingkungan sekolah 6
Berbagai sumber belajar di sekitar alam lingkungan sekolah 6Berbagai sumber belajar di sekitar alam lingkungan sekolah 6
Berbagai sumber belajar di sekitar alam lingkungan sekolah 6Ismail Fizh
 

Viewers also liked (20)

Ec
EcEc
Ec
 
практика переводов стандартов Pmi 2015 01_29
практика переводов стандартов Pmi 2015 01_29практика переводов стандартов Pmi 2015 01_29
практика переводов стандартов Pmi 2015 01_29
 
Distance learning
Distance learningDistance learning
Distance learning
 
One Laptop Per Child Project3224dewe
One Laptop Per Child Project3224deweOne Laptop Per Child Project3224dewe
One Laptop Per Child Project3224dewe
 
Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...
Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...
Listado de participantes sorteo de urban canarias a través de Viste Adecuadam...
 
Dr Adam Paris, Skin Care
Dr Adam Paris, Skin CareDr Adam Paris, Skin Care
Dr Adam Paris, Skin Care
 
evaluation online course
evaluation online courseevaluation online course
evaluation online course
 
Effectiveness of Distance education
Effectiveness of Distance educationEffectiveness of Distance education
Effectiveness of Distance education
 
Presentation
PresentationPresentation
Presentation
 
Usability
UsabilityUsability
Usability
 
Step By Steps(movei maker)
Step By Steps(movei maker)Step By Steps(movei maker)
Step By Steps(movei maker)
 
Cost Effectiveness
Cost EffectivenessCost Effectiveness
Cost Effectiveness
 
Online course
Online courseOnline course
Online course
 
Hypermedia
HypermediaHypermedia
Hypermedia
 
When Training Smells
When Training SmellsWhen Training Smells
When Training Smells
 
JL Gross Ad Valorem Tax Services
JL Gross Ad Valorem Tax ServicesJL Gross Ad Valorem Tax Services
JL Gross Ad Valorem Tax Services
 
Volti luoghi avvenimenti ... montoriesi 2010
Volti luoghi avvenimenti ... montoriesi 2010Volti luoghi avvenimenti ... montoriesi 2010
Volti luoghi avvenimenti ... montoriesi 2010
 
So, What’S My Agency Worth
So, What’S My Agency WorthSo, What’S My Agency Worth
So, What’S My Agency Worth
 
Новые издания стандартов PMI_2013
Новые издания стандартов PMI_2013Новые издания стандартов PMI_2013
Новые издания стандартов PMI_2013
 
Berbagai sumber belajar di sekitar alam lingkungan sekolah 6
Berbagai sumber belajar di sekitar alam lingkungan sekolah 6Berbagai sumber belajar di sekitar alam lingkungan sekolah 6
Berbagai sumber belajar di sekitar alam lingkungan sekolah 6
 

Similar to E3 Media Solutions

Digital Marketing 101 5496
Digital Marketing 101 5496Digital Marketing 101 5496
Digital Marketing 101 5496prashantnandan1
 
Imc 636 American Red Cross Project Final 122111
Imc 636  American Red Cross Project Final 122111Imc 636  American Red Cross Project Final 122111
Imc 636 American Red Cross Project Final 122111lgparkinson
 
Vega Brand Challenge Client - WPBTS
Vega Brand Challenge Client - WPBTSVega Brand Challenge Client - WPBTS
Vega Brand Challenge Client - WPBTSEmma Follett-Botha
 
Tourism and Distribution - New Paradigm: ATEC, Sydney, 2007
Tourism and Distribution - New Paradigm: ATEC, Sydney,  2007Tourism and Distribution - New Paradigm: ATEC, Sydney,  2007
Tourism and Distribution - New Paradigm: ATEC, Sydney, 2007Anna Pollock
 
Conversation Marketing
Conversation MarketingConversation Marketing
Conversation MarketingAlex Kornfeind
 
Preparing for Writing in PR and Advertising
Preparing for Writing in PR and AdvertisingPreparing for Writing in PR and Advertising
Preparing for Writing in PR and AdvertisingBrett Atwood
 
WVU IMC 636 American Red Cross Proposal
WVU IMC 636 American Red Cross ProposalWVU IMC 636 American Red Cross Proposal
WVU IMC 636 American Red Cross Proposalmayghan8
 
How To Write A Cause And Effect Essay On Any Topic
How To Write A Cause And Effect Essay On Any TopicHow To Write A Cause And Effect Essay On Any Topic
How To Write A Cause And Effect Essay On Any TopicNancy Ideker
 
Reputationmanagement
ReputationmanagementReputationmanagement
Reputationmanagementguest7da5f2
 
Reputationmanagement
ReputationmanagementReputationmanagement
ReputationmanagementWendy Moran
 
Argumentative Essay Gre Pool. Online assignment writing service.
Argumentative Essay Gre Pool. Online assignment writing service.Argumentative Essay Gre Pool. Online assignment writing service.
Argumentative Essay Gre Pool. Online assignment writing service.Nancy Ross
 
Mills MBA - PR 101 for Artists
Mills MBA - PR 101 for ArtistsMills MBA - PR 101 for Artists
Mills MBA - PR 101 for ArtistsDan Cohen
 
Uc.6.fragment[1]
Uc.6.fragment[1]Uc.6.fragment[1]
Uc.6.fragment[1]tcallinan
 
New Marketing Summit: Dancing Shoes for Honeybees - Don Peppers
New Marketing Summit: Dancing Shoes for Honeybees - Don PeppersNew Marketing Summit: Dancing Shoes for Honeybees - Don Peppers
New Marketing Summit: Dancing Shoes for Honeybees - Don PeppersNewMarketingSummit2008
 

Similar to E3 Media Solutions (20)

Digital Marketing 101 5496
Digital Marketing 101 5496Digital Marketing 101 5496
Digital Marketing 101 5496
 
Digital + Marketing 101
Digital + Marketing 101Digital + Marketing 101
Digital + Marketing 101
 
ESI Media
ESI MediaESI Media
ESI Media
 
Imc 636 American Red Cross Project Final 122111
Imc 636  American Red Cross Project Final 122111Imc 636  American Red Cross Project Final 122111
Imc 636 American Red Cross Project Final 122111
 
Vega Brand Challenge Client - WPBTS
Vega Brand Challenge Client - WPBTSVega Brand Challenge Client - WPBTS
Vega Brand Challenge Client - WPBTS
 
Tourism and Distribution - New Paradigm: ATEC, Sydney, 2007
Tourism and Distribution - New Paradigm: ATEC, Sydney,  2007Tourism and Distribution - New Paradigm: ATEC, Sydney,  2007
Tourism and Distribution - New Paradigm: ATEC, Sydney, 2007
 
Conversation Marketing
Conversation MarketingConversation Marketing
Conversation Marketing
 
Preparing for Writing in PR and Advertising
Preparing for Writing in PR and AdvertisingPreparing for Writing in PR and Advertising
Preparing for Writing in PR and Advertising
 
WVU IMC 636 American Red Cross Proposal
WVU IMC 636 American Red Cross ProposalWVU IMC 636 American Red Cross Proposal
WVU IMC 636 American Red Cross Proposal
 
How To Write A Cause And Effect Essay On Any Topic
How To Write A Cause And Effect Essay On Any TopicHow To Write A Cause And Effect Essay On Any Topic
How To Write A Cause And Effect Essay On Any Topic
 
Reputationmanagement
ReputationmanagementReputationmanagement
Reputationmanagement
 
Reputationmanagement
ReputationmanagementReputationmanagement
Reputationmanagement
 
Argumentative Essay Gre Pool. Online assignment writing service.
Argumentative Essay Gre Pool. Online assignment writing service.Argumentative Essay Gre Pool. Online assignment writing service.
Argumentative Essay Gre Pool. Online assignment writing service.
 
Mills MBA - PR 101 for Artists
Mills MBA - PR 101 for ArtistsMills MBA - PR 101 for Artists
Mills MBA - PR 101 for Artists
 
Down Market Branding by Dan Ross
Down Market Branding by Dan RossDown Market Branding by Dan Ross
Down Market Branding by Dan Ross
 
Uc.6.fragment[1]
Uc.6.fragment[1]Uc.6.fragment[1]
Uc.6.fragment[1]
 
Macro trends in retail
Macro trends in retail Macro trends in retail
Macro trends in retail
 
A new view
A new viewA new view
A new view
 
Wilkinson
WilkinsonWilkinson
Wilkinson
 
New Marketing Summit: Dancing Shoes for Honeybees - Don Peppers
New Marketing Summit: Dancing Shoes for Honeybees - Don PeppersNew Marketing Summit: Dancing Shoes for Honeybees - Don Peppers
New Marketing Summit: Dancing Shoes for Honeybees - Don Peppers
 

E3 Media Solutions

  • 2. Effective research must provide insights your competition does not have. innovative insightful custom
  • 3. E3 Media Solutions is a custom market research firm specializing in branding research and strategic counsel to some of the world's foremost media companies.
  • 4. We’ve Served a Vast Array of Clients KMTR KVIQ KFTY KGET KGUN KRQE KVII KAMC/ KLBK KLST KVUE/ News 8 Austin KWTX TXCN KLTV KBTX KHOU KGMB KLAX KSPR KMIZ KLKN KCAU KWWL WSAW WLUK WSVN WTOC WTVM WSFA WFIE WLBT WCIA WIFR WILX WKBN WJAC WMAR WBZ/ WHDH WSAZ News 14 Carolina Raleigh KWTV KPVI WHSV WOI WCNC News 14 Carolina Charlotte KOTV WSTM/ News 10 Now WTVR WISC KOIN KTNV/KVBC WCFT/WJSU WNWO KPIX WUSA KOLD WCCO KFVS News 9 San Antonio KXTV WKBT WTHR KTSM NTV WFLA KPTM WFLD WCBS Citytv RTL Luxembourg
  • 5.  
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Uncovering Core Emotions Every community has hot-button emotional triggers that motivate behavior. Most stations don’t know what they are.
  • 11. What are the characteristics of your target audience? Hopefuls Worriers Rebels Adventurers Intellectuals Go-getters
  • 12. What do they want from you? Caring/Compassion Trust Justice Aggressiveness Value Reassurance Social Responsibility Community Financial Reality Respect Something else?
  • 13. How do you find out? E3 Media Solutions is a proven ratings mover. Anyone can do traditional research. We reveal core emotional drivers. Over 125,000 news viewers Over 200 media projects
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. The right tools and the right people delivering innovative research solutions for a new reality. For more information, contact: Earle Jones 217 N. 6 th Street Midlothian, TX 76065 214-802-8607 [email_address]