This document discusses the relationship between ethics and business success. It summarizes findings from research on successful companies, which showed that exceptionally enduring companies placed great emphasis on a set of core values that defined the company and were not compromised for financial gain. These core values could include customers, employees, innovation, or risk-taking. The document also defines ethical values as those that aim to promote overall human well-being impartially, without favoring any one person's well-being over another's.

1. Sec. 1-2
Values and Ethics: Doing Good and
Doing Well

2. • Can unethical behavior lead directly to business
failure?
• Does good ethics mean business success?
• Built to Last: Successful Habits of Visionary
Companies: researched successful companies
Key findings: exceptional and enduring companies
great emphasis on a set of core values
Core values: the essential and enduring tenets that
help define the company and are not compromised
for financial gain or short-term expediency.

3. • Some companies core values:
Customers, employees, their products, innovation,
or risk taking
• Organizations core ideology: core values and
clear corporate purpose which are essential
elements of enduring and financially successful
companies.
• Company core values: beliefs and principles that
provide the ultimate guide in decision making.
• Different types of values: financial, religious,
historical, nutritional, political, scientific, and
aesthetic values

4. • Corporations culture: corporation’s
identifiable values.
• Most successful companies: committed to
core values.
• Different types of values: the end that they
serve
• Financial values: serve monetary ends,
religious values serve spiritual ends, aesthetic
values serve beauty.
• Ethical values?

5. • Values: beliefs or standards that incline us to act
or choose in one way rather than other.
• Two important elements of ethical values:
1.Ethical values serve the ends of human well-
being. Acts and choices that aim to promote
human well-being are acts and choices based on
ethical values. Human well beings: happiness,
respects, integrity, and meaning, freedom,
autonomy, companionship and health
2 Well-being promoted by ethical values is not
personal and selfish well-being. Ethics requires
that the promotion of human well-being de done
impartially.. No one´s well-being is more
important than any other´s.

6. • The Mensch Of Malden Mills
• Is ethics good for business?
• Are strong ethical values good for business?
The choice is yours