5. We provide marketing
production services to
Fortune 500 companies
Video & AudioGraphic Design & Photography
Copywriting & Translation Admin & Niche Skills
13. The Service Product Continuum
Service as a
Product
A service delivered
through a product
experience
Product
Value is in something
you can point to and
hold onto to
Service
Value is intangible
and instantly
perishable
A product delivered
through a service
experience
Product as a
Service
29. First UsersCash Flow Marketing & Sales Capabilities
Shared ResourcesIndustry Exposure Business Case
Service companies are poised to build great products
53. Quick Recap
1. Marrying product with service can
create a lot more value
2. Service companies are poised to build
great products
3. There has never been a better time for
Digital Marketers to build products