Wearable Technologies, Digital Health and Commercial Opportunities - The Dawn of the PDHA (Personal Digital Health Assistant) See http://www.davidwortley.com/15-07gaetssnews.htm This newsletter focuses on some of the latest developments in wearable technologies and the implications for digital health and eCommerce. The last few weeks have seen some significant announcements which provide an insight into the likely disruptive impact of wearable technologies, not just on personal health management but also on commercial opportunities.

1. July 2015
Wearable Technologies, Digital Health and Commercial Opportunities
The Dawn of the PDHA (Personal Digital Health Assistant)
Welcome to the GAETSS July 2015 E-Newsletter. This newsletter focuses on some of the latest developments in wearable
technologies and the implications for digital health and eCommerce. The last few weeks have seen some significant
announcements which provide an insight into the likely disruptive impact of wearable technologies, not just on personal health
management but also on commercial opportunities.
 Wearable Technologies, Digital Health and Commercial Opportunities – Dawn of the PDHA
 NHS Innovation Test Beds Call for Partners – FreshStartXX and Taggle
 UK Visit by Prof Ji-Young An from Inje University in Korea
 Lifestyle Devices Update - Jawbone UP3 Fitness Tracker & Withings Activite
 Featured Recent Events
o London Futurists Future of Business at Birbeck College
o Future of Business Book Launch at Osborne Clarke, London
o UK ABC Innovate ASEAN Indonesia Event
o IORMA Summer Reception
 Featured Upcoming Events
o August 10-11 Thaisim 2015, Bangkok
o August 11-14 Serious Games Conference, Singapore
o October 5-9 Digital Earth 2015
 The ISDE Video Competition for Young People
 Calls for Papers
 Recent Articles and Presentations
 Future Events Listing
Wearable technologies, Digital Health and Commercial Opportunities
The Dawn of the PDHA (Personal Digital Health Assistant)
Wearable Technologies showcased by Royal College of Arts Students at Imperial College
The last few weeks have seen some interesting developments and product announcements which signpost the increasingly
disruptive nature of Internet of Things (IOT) and associated technologies. These developments not only illustrate the massive
commercial opportunities that will arise from wireless sensor technologies linked to mobile applications and big data visualisation,
they also demonstrate the multi-disciplinary nature of innovation which has too often been neglected by the silo-based
mentalities and hierarchical organisational structures that still exist in certain sectors of business and society.
Some stark examples of multi-disciplinary innovation in wearable technologies have been presented to me over the last few
weeks. I have often told the story of how my milkman’s self-taught part time web development activities opened my eyes to the
potential of the internet to empower individuals to innovate ideas which knowledge professionals have been blind to and there
are many examples of how creative people in art, performance and music have developed technology solutions which ICT
professionals would never imagine. Over the last couple of weeks, I have seen further evidence of exciting applications of
technology developed by students at the Royal College of Arts.
Whilst visiting the Imperial College Business School as part of my hosting of Professor J-Young An from Korea (see later article), I
saw a showcase display of wearable technologies designed as projects by students at the Royal College of Arts. There were many
innovative product ideas showcased there and I have posted a series of pictures on my Flickr site at
https://www.flickr.com/photos/davidwortley/sets/72157656049225432
The Doppel Wearable Mood Setter Linked to Heart Rate
The following week whilst I was at the IORMA Summer Reception in London, I was introduced to two young students who
graduated from the Royal College of Arts and had developed a new wearable technology which they are launching using
Kickstarter funding. The product is called Doppel and its concept is based on using your heart rate measurement to activate a
device on your wrist that uses personalised musical vibrations to adjust your mood and help you relax whilst stressed and give you
a boost when you are tired. I was very impressed by the idea and you can find out more about Doppel by visiting their web site at
:- http://www.tturquoise.com/
The Doppel is also an example of how these technologies are establishing wearable devices as a gateway to many different types
of commercial application. Wearable sensor based technologies are moving beyond activity and health monitoring devices
designed to visualise your personal health status and thus guide you to better lifestyle activities. They are now entering a phase of
more proactive applications which translate your personal data into activities and transactions that use artificial intelligence to
“assist” you in a personal way. This next generation of PDHAs will be able (like Doppel) to enable you to adjust your body
metabolism either manually or automatically to deal with stress and tiredness. Devices like these will begin to compete with
interventions based on drugs or supplements.
Finally, these last few weeks have seen the launch of Apple Pay which allows you to use your mobile phone or Apple Watch to
conduct contactless payments. This development is a recognition that personal technologies such as mobile phones and lifestyle
trackers are beginning to be accepted as secure devices that help to verify commercial transactions.
NHS Innovation Test Beds Partnership Opportunities
FreshStartXX and Taggle

2. FreshStartXX and Taggle Expressions of Interest Accepted for NHS Test Beds Partnership Development
I am delighted to announce our successful involvement in the NHS Test Bed program with two connected expressions of interest
based on the FreshStartXX technology enabled gamified ecosystem designed to tackle lifestyle related conditions such as obesity
and diabetes and the Taggle Platform and infrastructure being developed by my Singapore partners and supported by my Italian
Serious Games partners, Imaginary.
The NHS Test Bed process kicks off with an inaugural partnership matching event in London on July 29th
where FreshStartXX and
Taggle will be showcased alongside potential NHS Test Bed sites so that new collaborative partnerships can be developed with a
view to being selected as one of 5 major innovation initiatives for scaleable practices that can make a real difference to public
health. These Test Beds are ideal platforms to exploit and disseminate the development work being done in various EU projects I
am involved in, including Rehab@Home, DOREMI, and PEGASO.
This means that I will be looking for best of breed partners to collaborate with to create the ecosystem of individuals and
organisations wanting to be involved in transforming the nation’s health and creating economic opportunities. If you are
interested in becoming a partner and have relevant solutions and/or services to address changes in lifestyle behaviour, please
contact me at david@gaetss.com.
Visit by Professor Ji-Young An from Inje University in Seoul
Professor Ji-Young An’s Meetings during her visit to the UK
It was my pleasure to host Professor Ji-Young An from Inje University in Seoul as my guest for a few days on her first visit to
England. I had previously met Professor An through webinars organised by the APAN network which led us to meet face to face on
my last visit to Seoul. She was in Europe on a visit to the World Health Organisation in Geneva so I suggested she could extend her
stay in Europe to visit England for the first time.
Professor An is a specialist in health informatics and healthcare service design at Inje University which owns and runs 5 hospitals in
Korea. During her stay, I arranged several productive meetings beginning with a visit to Coventry University where we met
Professor Ala Szczepura who is the Interim Executive Director at the Centre for Technology Enabled Health Research and Professor
Pam Kato, Director of the Serious Games Institute.
Later in the week we also met Professor James Barlow at Imperial College Business School and Dave Taylor of Imperial College who
is based at St Mary’s Hospital in Paddington. Professor Barlow is President of the International Academy for Design and Health and
a keynote speaker at their recent annual conference in Hong Kong which Professor An attended. The final meeting was with Tre
Azam, the CEO and Founder of MyndPlay with whom I am collaborating on various projects linked to the use of biosensors for
wellbeing and personal health management.
If you would like to explore collaboration with Professor An and Inje University in Seoul, contact me at david@gaetss.com.
Lifestyle Devices Update - Jawbone UP3 Health Tracker & Withings Activite
The New Jawbone and Withings Activity Trackers
There have been recent product announcements/updates from 2 of the leading developer of activity trackers and personal health
management devices. I have been using both Jawbone and Withings products extensively over the last 2 years and regard them as
industry leaders in this sector. The new Jawbone UP device has additional sensors to provide enhanced monitoring of the heart
and sleep patterns. The Jawbone UP application is the one I use on a daily basis because it also allows me to easily track diet and
nutrition intake as well as providing a “smart coach” facility that uses basic gamification techniques to influence my lifestyle
behaviours.
I have also been using the Withings Pulse device which has now been superseded by the Withings Activite which has a form factor
more like a traditional watch and now has capabilities to track swimming activities.
Featured Recent Events
London Futurists Future of Business at Birbeck College
Presentation of my Book Chapter at the London Futurists
I was delighted to be invited to be a guest speaker at the London Futurists seminar at Birbeck College where Rohit Talwar and
David Wood hosted a series of presentations by contributing authors to the “Future of Business” Book published by Fast Future.
There were some fascinating presentations envisioning the future which you can view at
http://londonfuturists.com/2015/06/22/the-future-of-business/
If you would like to order a copy of the book, please click on the link to Fast Future Publishing and use the Discount Code dw1
when ordering.
Dancing with Disruption Book Launch at Osborne Clarke, London
Images from the “Dancing with Disruption” Future of Business Book Launch in London
The main launch event for the Future of Business Book was held on June 23rd
at the offices of Osborne Clarke in London. Rohit
Talwar, the book’s author, introduced "mega star" futurists Gray Scott (USA) and Gerd Leonhard (Switzerland) who provided a
snapshot of their contributions to this insightful book.
UK ABC Innovate ASEAN Indonesia Event
Images from the Innovate ASEAN Event in London
UKABC – The UK ASEAN Business Council organise regular events designed to support UK companies wishing to develop
commercial opportunities within the ASEAN region of Asia. I attended an event on June 23rd
in London to explore connections with
the city of Bandung in Indonesia and to see presentations from excellent speakers which included Ridwan Kamil, the Mayor of
Bandung outlining his vision for a Smart City and Alan Greenberg, Former Head of Education at Apple describing the impact of
technology on education. I made some interesting new contacts at the event. For more detail, visit the UKABC site
at http://www.ukabc.org.uk/event-news/events/london-_-seminar-_-innovate-asean_-bandung-city_-indonesia-_-looking-to-the-
future/
The IORMA Summer Reception at POWA in London

3. Images from the IORMA Summer Reception held at POWA HQ in London
The last but not least event I attended in the last month was the IORMA Summer reception held at the impressive offices of POWA
high above the City of London’s Billingsgate area. There were over 100 delegates joining the event with some very productive
networking opportunities. A brief presentation pitch was delivered by POWA to showcase their mobile ecommerce platform that
simplifies and speeds up secure transactions on mobile phones through the intelligent use of QR codes.
The highlight of my evening was meeting Ushma Patel of QuillContent and Jack Hooper and Nell Bennett, Founding Directors of
TTURQUOISE, the innovators of the DOPPEL wearable device described earlier in this newsletter.
Featured Upcoming Events
August 10-11 Thaisim 2015, Bangkok
The Thaisim Conference on Games and Simulations for ASEAN Education is a much anticipated annual event for me as it brings
together some of the best practitioners of games-based learning in a conference which always has wonderful cultural experiences
and excellent hospitality. To learn about Thaisim and to register for the conference go to http://www.thaisim.org/ts15/ts15.htm
I will be one of the keynote presenters talking about Gamification in education practices.
August 11-14 Serious Games Conference, Singapore
Following on from and slightly overlapping Thaisim is the Serious Games Conference in Singapore where I will also be delivering a
presentation on healthcare technologies and gamification The web site for the conference is at
http://2015conf.seriousgamesconference.org/
October 5-9 Digital Earth 2015, Halifax, Nova Scotia
TowardsaOne-WorldVisionfortheBluePlanet
Digital Earth concerns the integrated use of digital technologies to monitor, map, model, and manage our planet’s environments.
The Digital Earth vision was first proposed by Al Gore in 1998, and has evolved to keep pace with rapid developments in earth-
sensing, cloud computing, and Big Data. ISDE now espouses a more dynamic view of Digital Earth as the digital nervous system of
the globe, using sensor networks and situation-aware systems to inform in real-time about events on or close to the Earth’s
surface.
The ISDE Video Competition for Young People
The 9th
International Symposium for Digital Earth is running a competition for young people :-
The Video competition is organized by the ISDE Young Scientist Committee. We will start the 1st competition in 2015 and the winners will be
announced in Canada, during the 9th ISDE Symposium.
Aim: We wish to promote the creative representation of the Digital Earth in virtual form by young people, in order topublicize and
promote the vision and capabilities of Digital Earth. We aim to involve more young people in Digital Earthactivities, and
thereby increase the popularity of the ISDE. The best videos will be distributed by electronic media to everybody interested in the
development of the ISDE.
Award: The ISDE will award the winner(s) every two years, during the ISDE Symposium.
For more details visit http://www.digitalearth-isde.org/news/744
At Digital Earth 2015 up to 1,000 scientists, engineers, technologists, and environmental managers from around the world will
meet to share concepts, research findings, technologies, and practical applications relating to the Digital Earth vision. Our
conference will include themes from the entire spectrum of the Digital Earth vision, and will highlight applications related to Nova
Scotian expertise in ocean and atmospheric sciences.
Register for ISDE 2015 at http://digitalearth2015.ca/
Calls for Papers
Below is a selection of current calls for Papers, Posters and Articles that may be of interest :-
………….……………..
GALA (Games and Learning Alliance) Conference 2015 in Rome, Italy. The Games and Learning Alliance conference (GALA 2015) is
an international conference dedicated to the science and application of serious games. The conference aims at bringing together
researchers, developers, practitioners and stakeholders. The goal is to share the state of the art of research and market, analysing
the most significant trends and discussing visions on the future of serious games. See http://www.galaconf.org/
……………………………
The 1st ICA European Symposium on Cartography (EuroCarto 2015), which will take place in Vienna on November 10-12, 2015.
EuroCarto 2015 aims to bring together cartographers, GI scientists and those working in related disciplines with the goal of
offering a platform of discussion, exchange and stimulation of research and joined projects.
The call for papers is currently open. The deadline for Full paper submissions is June 1, 2015, and work in progress submissions is
June 29, 2015. High-quality submissions are intended to be published in the International Journal of Cartography and in a book of
the series Lecture Notes on Geoinformation and Cartography by Springer. More information can be found at
http://eurocarto.org/.
……………………………………
Second Call for Abstracts and Special Sessions 9th Symposium of the International Society for Digital Earth
DIGITAL EARTH 2015 "Towards a One-World Vision for the Blue Planet"
Halifax, NS, CANADA, October 5-9
Interested contributors should submit their abstract or proposal for a special session by April 17. Submission details can be found
under the Program menu tab at digitalearth2015.ca. Abstracts and proposals will be promptly considered by the Scientific
Program Committee
………………………………………………………..
Recent Articles and Papers
A comprehensive list of archived articles, presentations and videos can be accessed at my website –
http://www.davidwortley.com/listing.html
The most recent updates are shown below :-
Date Article/Presentation Title Comments
June 2015 London Futurists Video Presentation of
Wearable Lifestyle Technologies and their
Impact on Business and Society
View Video
This is a recording made at Birbeck College at the London
Futurists event for the Launch of the Future of Business
Book
June 2015 Gamification and Wearable Lifestyle
Technologies Slide Presentation
View Presentation
The slide presentation made at Birbeck College for the
London Futurists.
April 2015 Impact of Gamification and Enabling
Technologies on Business and Education
View Presentation
This presentation was delivered at the BIT International
Congress in Shenzhen in Chine in April 2015. It examines the
impact of gamification and enabling technologies on the
future of education practices and the role of teachers

4. working with "Generation Q" students.
April 2015 Childhood Obesity and Serious Games
Integrating Gamification and Lifestyle
Technologies for Better Personal Health
Management
View Presentation
This presentation was delivered as an online webinar in
Seoul as part of the APAN events programme.
Upcoming Events Listing
Below is a list of forthcoming conferences – also accessible at http://www.davidwortley.com/events.html
Date Event Name /
Description
Location Web URL
July
22-24
9th International
Conference on
Computer Graphics,
Visualization,
Computer Vision and
Image Processing
Los Palmas
de Gran
Canaria,
Spain
http://cgv-conf.org/
July
24-26
World Future 2015 San
Francisco,
USA
http://www.wfs.org/worldfuture-2015
July
26-27
Cloud Technology
and Computing
Macau www.ccss2015.org
Aug
10-11
Thaisim 2015 -
Learning from
educational games,
simulations and
debriefing for the
AEC
Bangkok,
Thailand
http://www.thaisim.org/ts15/ts15.htm
Aug
11-14
SGSC 2015 - Serious
Games Conference
Nanyang
University,
Singapore
http://2015conf.seriousgamesconference.org/
Sep 5 London Futurists -
Digital Disruption
within Education
London, UK http://www.meetup.com/London-Futurists/events/223622855/
Sept 7-
10
IED 2015 – Immersive
Education Initiative
Paris, France http://immersiveeducation.org/events
Sep 8 Next Steps for
Creative Industries in
Scotland
Edinburgh,
Scotland
http://www.scotlandpolicyconferences.co.uk/forums/agenda/creative-scotland-
agenda.pdf
Sep 8-
9
EEE 2015 2nd
International
Conference on E-
Commerce, E-
Business and E-
Service
Singapore http://www.eee-conf.net/
Sep
16-18
SG 2015 Serious
Games Conference
Novedrate,
Italy
http://sgamesconf.org/2015/show/home
Sep
24-25
Immersive
Technologies and
Learning Session at
CEEC 2015
Colchester,
Essex
http://immersivelrn.org/ilrn-essex-ceec-2015
Sep
24-25
Innovation in
environmental
education: ICT and
intergenerational
learning
Firenze, Italy http://involenconference.com/
Oct 1-
2
7th International
Conference on
Science in Society
Chicago, USA http://science-society.com/the-conference
Oct 5-
9
DIGITAL EARTH
2015 "Towards a
One-World Vision for
the Blue Planet"
Halifax, Nova
Scotia
http://digitalearth2015.ca/
Oct 8-
9
9th European
Conference on
Games Based
Learning ECGBL 2015
Steinkjer,
Norway
http://academic-conferences.org/ecgbl/ecgbl2015/ecgbl15-home.htm
Oct 20 Westminster Forum -
Conference on UK
video games: policy,
funding, technology,
skills and areas for
growth
London, UK http://www.westminsterforumprojects.co.uk/forums/book_event.php?eid=1079
Oct
26-28
29TH EUROPEAN
SIMULATION AND
MODELLING
CONFERENCE -
ESM'2015
Leicester, UK http://www.eurosis.org/cms/?q=taxonomy/term/368
Nov 2-
3
Games for Health
Europe
Utrecht,
Netherlands
http://www.gamesforhealtheurope.org/conference
Nov 3-
5
WISE 2015 - World
Innovation Summit
on Education
Doha, Qatar http://www.wise-qatar.org/apply-attend
Nov
10-11
SAI Intelligent
Systems Conference
2015 (IntelliSys 2015)
-
London, UK http://saiconference.com/IntelliSys2015/
Nov 26 Media for the
Millennials: youth
audience insights,
content innovations
and strategic
priorities
London, UK http://www.westminsterforumprojects.co.uk/forums/agenda/media-millennials-
2015-agenda.pdf
Dec 2-
4
GAMEON'2015, the
16th annual GAMEON
Conference on
Simulation and AI in
Amsterdam,
Netherlands
http://www.vu.nl/en/

5. Computer Games
Dec 3-
5
Segamed 2015 Nice, France https://segamed.wordpress.com/editions/2015-2/edition-2015/
Dec
11-12
GALA - Games and
Learning Alliance
Conference
Rome, Italy http://www.galaconf.org/
Jan 26-
27
iLearning Forum Paris, France http://www.ilearningforum.org/en
Feb
18-19
2016
Twelfth International
Conference on
Technology,
Knowledge, and
Society
Buenos
Aires,
Argentina
http://techandsoc.com/the-conference
If you would like any presentations, videos or documents circulated to my network, I am happy to provide this service free of
charge for any material relevant to readers of this newsletter. If you are interested, contact me at david@davidwortley.com.
Best Wishes for a Better Future for all Mankind
David Wortley FRSA
Founder and CEO
GAETSS – Gamification and Enabling Technologies Strategic Solutions
Shaping the Future of Business and Society through Human Development and Motivation
Mobile Phone : +601123180284 (Malaysia) +447896659695 (UK)
Email : david@gaetss.com
Skype: davidwortley
Web: http://www.gaetss.com
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