1. IBM Software Group
IBM WebSphere Portal
David Teboul
IBM Software Group
David.Teboul@fr.ibm.com

2. Agenda
● W hat is a Portal? W hy Portals?
● W ebSphere Portal Overview, Features and Components
● W ebSphere Portal Architecture
● Packaging
© 2008 IBM Corporation 2

3. Today: disparate user experiences
© 2008 IBM Corporation 3

4. Portal Definition
A well-known point of access to many different resources, presented in a
consistent, integrated and personalized manner.
WebSphere Portal
© 2008 IBM Corporation 4

5. Key Benefits and Capabilities of Enterprise Portals
CRM Application
User Perspective
Databases
Integration
“at the glass”
Content
Management
Collaboration
eHR
Dynamic experience Secure Access, SSO
Collaboration Role-based Deployment Syndicated
Content
Customization Scalability & Reliability
Personalization Administration Web Services
Engaging UI Navigation
Other web
Single Sign-on Application interfaces content
People Awareness Aggregation
IT Perspective
© 2008 IBM Corporation 5

6. Agenda
● W hat is a Portal? W hy Portals?
● W ebSphere Portal Overview, Features and Components
● W ebSphere Portal Architecture
● Packaging
© 2008 IBM Corporation 6

7. WebSphere Portal Advantages over “Build Your Own”
● W ebSphere Portal based solutions had on average a 29% lower
5-year TCO compared to in-house developed portals
● 38% lower IT labor cost
● 45% faster time to market for initial portal deployment and 78%
faster for applications
● 28% increase in server and application availability
● User productivity increase of 25%
* Published in December 2007
© 2008 IBM Corporation

8. WebSphere Portal – market leading Enterprise Portal
2006 CRN Channel Champion Best Development tool
Market Leadership
●#1 in Enterprise Portal Software market*
●Over 5000 customer Portal installations
●Double digit market growth**
●Large leads in Customer Self-Service, Partner Self-Service,
Readers choice Award
INFORMATION INTEGRATION PLATFORMS & PORTALS
Employee Self-Service, and Dashboards *
●>2000 SMB customers
Partner Leadership
●Over 1,463 IBM Business Partner solutions in the IBM
Best Java Enterprise Portal Technology WebSphere Portal Business Solutions Catalog
●30 ISVs have OEM’d WebSphere Portal W ebSphere Portal
IBM
Best Enterprise Portal Platform - WebSphere Portal
Technical leadership
●Largest portals in the world (20 million -1 billion)
●Smallest full-feature portals in the world, 20-user pack
●Provides the front-end, or user interface, for IBM’s Portals and Knowledge Management
innovative SOA strategy
●Drives portal standards- Leads JSR-286, Chairs WSRP
2.0., Co-Chaired JSR-168, Chaired WSRP 1.0.
Performance Management
*Reports, DataQuest, AMR, IDC
** IDC, Worldw ide Enterprise Portal Softw are 2006-2010 Forecast Update and 2005 Vendor Shares: When
Less is More. #202688, Kathleen Quirk, July 2006.
Dashboard Framework
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9. Market Momentum
#1 in Marketshare (IDC) for the past 5 years
#1 In Gartner’s Magic Quadrant for the past 6 Years
Over 6,000 WebSphere Portal Customers
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10. A Few of the 6,000+ WebSphere Portal Customers
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11. Over 6,000 Customers - expanding use of portals
in new ways, and new customers growing
WebSphere Portal Customers
Government Healthcare
• More than 500 government customers • 4 of 5 Top US Healthcare Insurance Companies
• Every G8 nation • Over 30 Hospitals, clinics & delivery networks
• Over 40 US Federal Agencies worldwide
• 50% of US States • More than 12 online healthcare providers >
• 75% of mid-east nations 20,000 users
• Largest ever Government Portal • 2 online healthcare providers with more than
• Largest ever Public Education Portal 5,000,000 users
• 2 major healthcare information system providers
Banking OEM WebSphere Portal
• 9 out of 10 Top Global Banks
• 9 out of 10 Top US Banks Retail
• 7 out of 10 Top European Banks • 8 of 10 Top Global Retailers
• 29 out of 50 Top Global Banks • 35 of top 100 Global Retailers
• 8 out of 10 Top AP Banks • 9 of 10 Top US Retailers
• Top customer nearing 100 Million users • 40 of top 100 US Retailers
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12. WebSphere Portal – Functional Architecture
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13. Building a Portal Page Security
Theme
Customisatio
Navigation n
Personalised
Portlets
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14. Portlet Principle
Each portlet is a separate Web application
● Developed independently
● Can be placed anywhere on the page
● Dynamic deployment; dynamic configuration
Portlets support multiple markups
● Phones, Organizers, Voice
● Unique views for each device
● Business logic can be shared
Web 2.0
● Portlets support Client Side Aggregation to
retrieve and share information without server
round-trips
● Portlets can refresh individually
● Support for AJAX and DoJo
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15. Web Content Management
● Inline Editing for infrequent
users
● User-friendly, simple
templates for entering content
● Full text, attribute and
taxonomy search
● Simplified process for
including personalization rules
in content and layout
● Views allow users to find their
content easily
● User interface can be
customized easily to provide
tailored experience
● Link Management and RSS
Integration
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16. Portal Document Management
● Provided by IBM Lotus Quickr
● User can navigate through a
hierarchy of user-defined folders
and documents.
● Add, delete or modify folders
● Easily add documents of any
format from local file system
● Share documents with teams
● Collaborate on documents and
team places
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17. Theme Customizer
Theme Customizer - Easily change the look of a portal page - no HTML, JavaScript or
XML coding required!
 Change the banner: logo, color,
typography, border, background
 Change the typography: default
size, color and style, headline size,
color, etc.
 Change the navigation: orientation,
tab colors, tab text
 Change the colors: page color or
background, highlight color
 Change the buttons: text, color,
selected and unselected states
 Show and hide footers, gutters,
links, breadcrumbs, etc.
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18. Portal Search helps raise productivity
● Usability
Site map provides Secure
“outline” of Portal hierarchy Search
Results from Suggested
Search API (SIAPI) published Portal Links
externally for applications
Relevance ranking
Web
Search
● Integrate External Search Results
Engines
Photos
● External Search of Portal from Flickr
Content
Better search results from
Google and other search
engines
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19. WebAppIntegrator
Solution for integration of external web applications with Portal Server
Allows external web applications to display and make use of Portal navigation artifacts
• User clicked on “Doorway on Jester”
tab and was sent to Doorway web
app on server Jester.
• the HTML <script> tag executed and
“injected” markup for Portal
navigation, Launch menu, and page
breadcrumbs into Doorway web
app.
• Note that the page tab labeled
“Doorway on Jester” is correctly
selected as the current page.
• Clicking on any Portal specific
navigation tab will take you back into
Portal. Clicking on any Portal URL
page tab will hit the underlying URL.
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20. Create new Portal Sites with New Site Wizard
Quickly create new Virtual Portals with Portal Sites and customize to suite your needs
The New Site Wizard combines several administrative actions into a single portlet:
• User enrollment
• Virtual Portal creation
• Portal content import
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21. Domino Integration
● Sametime Contact List
● Who Is Here
● Lotus Web Conferencing
● Lotus Document Viewer
● Lotus Notes View
● Domino Web Access
● Inline QuickPlace
● My Lotus QuickPlaces
● Domino Document Manager
● People Finder
● Domino Application (catalog)
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22. Web 2.0 Support
 Superior enhanced User Experience
– Improved response times – AJAX, REST, client–side aggregation, C2A
– Enhanced flexibility – easy end user customization through drag & drop,
Google gadgets, etc.
– Smart markup and dynamic menus through semantic tags
 Drive Innovation and Productivity through Social Software
– Lotus Connections portlets
– Quickr blogs, wikis, and forums
 Improve time to value, time to market
– Business user situational application development through the Portlet
Pallette, drag & drop page composition, and composite application
templates
– Business user contribution of WCM content
– More assets (REST, ATOM, gadgets) available to choose from.
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23. Remember me
The site recognizes me without login…
Access to sensitive service or operation,...
…requires user authentication…
… before access is provided.
Customer identification
with your website can
increase loyalty
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24. Resource Manager Portlet
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25. Tooling for Portal Development
● Rational Application Developer
● An open, comprehensive development environment for building
e-business applications
● Portal Tools are fully integrated to support portal and portlet
development
● Provides Portal Test Environment
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26. IBM WebSphere Portlet Factory
Speeds SOA Value and Deployment of WebSphere Portal
● Automation for multi-page, complex
portlets without coding – speeds
development/deployment
● Change simplified for evolving business
requirements – increases efficiency of IT,
LOB and users
● Reuse for generation of new portlets from
existing portlet models on demand –
serve more business and user
requirements for more value
● SOA for integration/delivery of existing Using the tool [Portlet Factory] also saved Allmerica
$1 million in development costs, Clifton adds. The
applications and portlet interfaces as technology enabled Allmerica to build the portal in
reusable services – flexibility for four months, whereas using API technology would
have taken about 16 months, he estimates.
increased ROI
Mike Clifton, Vice President of IT, Allmerica Insurance
Source: Insurance & Technology, May 2005
http://www.insurancetech.com/story/showArticle.jhtml?
articleID=160906146
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27. Build Real-time Personalized Dashboards
Sales Vice President
Alerts Regional Mgr
personalize
d
Data filter
adapts
Local Sales
Mgr
Graph displays
revenue for
selected office
Scorecard shows
regional info only
Scorecard shows
office info only
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28. Repository of Reusable Design Components
Workplace Dashboard Framework is a set of reusable assets, robust administration
tools, and dashboard-specific features that speed the creation of custom dashboards.
Hierarchy Drill Down Status Page Summary & Drilldown
Summary Row
Query Filter
Record List & Detail Status Indicator
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29. WebSphere Portlet Catalog
● Over 1,500 Pre-made portlets
● 270 ISV’s Providing Portlets
● 26 ISVS have OEM’d IBM Portal
● 1,200 Partners Trained on Portal
http://catalog.lotus.com/wps/portal/portal
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30. Volkswagen AG
Faced with rising complexity within its supplier-facing
Challenge processes, Volkswagen needed to make its procurement
employees more productive to stay ahead of the
competition
An On Demand Workplace that includes an enterprise wide portal for employees and suppliers whose
Solution sensing, analytic and workflow capabilities have radically streamlined the way employees access and act
on information
20 percent increase in procurement staff productivity
Value Achieved 100% payback within one year
Significant decreases in materials purchasing and inventory costs
“We need knowledgeable workers who can focus their energies on high-value activities and driving new
Customer efficiencies, spending as little time as possible seeking and wading through information.”
Quote - Dr. Martin Hoffman, Group Executive Director for Purchasing Process and Information Management,
Volkswagen AG
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31. Prudential Insurance
Challenge Build e-relationship with customers and agents to deliver more
responsive customer service, while also lowering operational costs
WebSphere Portal was selected to provide a single platform for the deployment of integrated Java-based & non-Java
Solution applications. Insurance policyholders can access their updated account information in real-time and across products, learn
about various 10 applications from 9 departments have been brought together through this portal.
• Currently supporting 300,000 registered users, as well as 400 new registrants and 8,000 unique visits a day, the portal is easing
the burden on call center staff, enabling service representatives to focus their attention on value-added tasks. And customers
Value are pleased to be able to find answers to routine queries on their own, when they need them. Today, 15 percent of exchanges
and 5 percent of redemptions are processed online.
“Insurance customers are enjoying a much richer experience with Prudential. From our highly available Web portal, they can
Customer tap an array of information resources to plan their finances. And the big payback for Prudential is moving transactions out of
Quote the call center and to the Web site--resulting in a significant year-on-year reduction in call volumes.” - David Kennington,
Prudential , VP of IS
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32. TransAlta - Plant Manager Emissions Dashboard
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33. Architecture Overview WebSphere Portal V6.1
Desktop
and mobile
Browsers,
Mashups and
offline Clients
g et s
Wi d
Feed Provider Portlet Container and Services J2EE
286
JSR Portlet API
Page Aggregation JCA JMS
AUTHENTICATION
Themes Dynamic Content Web Portlet Web
JDBC
and skins UI Manager access clipper Preference Services
Collab- EJB Servlet
Search Admin
oration
Page
Rules
Handler AJAX Single Site
. Security Caching
Proxy Sign-on Admin
Credential Portal
Policy RP
P Vault Model W S 2.0
W SR 0 1.0
+
2.
Remote 1. 0 + .
Template Application
portlet AUTHORIZATION Composition Runtime
consumer
Component
Handler
XML Access Enterprise Process Remote
Portal Script Data, Server portlet
User Applications,
REST / APP Portal producer
profile LDAP Internet
Database(s) Database Directorie(s) Content
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