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2013 bia agm powerpoint
- 1. Agenda 6:00pm: ‘A Taste of Downtown’ Reception 6:30: Welcome and Introductions 6:32: 2013 Downtown Brantford BIA Annual Report 6:47: 2014 Budget & Levy 6:52: 2013 Marketing Report 7:00: General Discussion & Questions 7:10: Thank you & Downtown Champion of the Year Until 8:00pm: Networking Reception
- 2. 36th Annual General Meeting Thursday, November 21st, 2013 Freedom House
- 3. 2013 Downtown Brantford BIA Board of Management David Prang - Chair Darren McCormack – Vice Chair Keri Korfmann - Treasurer Ryan Brooks - Secretary Cathy Oden Dwight Rose Bill Keighley Jacqui Huszczo Elaine McCartney Councillor Dave Neumann (Ward 5) Councillor John Utley (Ward 2) Annette Fitch - BIA Program Mgr. Alternate: Larry Kings (Ward 1) Ex-officio: Mayor Chris Friel John Bradford – Marketing Consultant Paisley MacKenzie – Ec. Development Mark Gladysz – Planning/City Liaison Jen Middleton - Community Events Paula Thomlison - Public Library Sgt. Randy Batson, BPS - BEAT UNIT Tara Velanoff - WLU
- 4. The Purpose of a BIA As Mandated by the Municipal Act • to oversee the improvement, beautification and maintenance of municipally owned land, buildings and structures in the area beyond that generally provided at the expense of the municipality •to promote the area as a business and/or shopping destination.
- 5. Vision Statement To advocate for members of a thriving Downtown Brantford, as a destination that typifies all that is excellent in an urban environment; a safe, fun, and economically successful community; with dense commercial, residential, and cultural activity.
- 6. 2014 Proposed Budget and Levy
- 7. Proposed 2014 Budget & Levy 1/2 Proposed 2014 Budget 2014 2014 % 2013 2013% Administration Salary/Payroll Expenses/Benefits/Education $ 99,081.00 $76,409.00 Office Expenses/Audit/Insurance $ 25,000.00 $24,315.00 Memberships/Conferences/ (plus expenses) $ 2,000.00 $4,029.00 Total Administration $ 126,081.00 67% $104,753.00 67% Marketing/Events Social Media Projects $13,000.00 BIA Branding $4,000.00 Advertising/Marketing $4,000.00 Events - Hosting $6,000.00 Events - Sponsorship $5,000.00 Newsletters, AGM $2,000.00 Business After Hours Events $1,000.00 Issue Surveys $0.00 Total Marketing/Events $ 44,450.00 24% $35,000.00 22.40%
- 8. Clean and Safe Downtown Clean Up $750.00 Safety Project $750.00 Total Clean and Safe $ 1,500.00 1% $1,500.00 1% Beautification/Maintenance Banners/Decorations $ 5,000.00 5,000.00 Total B/M $ 5,000.00 3% $5,000.00 3.20% Special Project Special Project $ 10,000.00 $10,000.00 Special Project Total $ 10,000.00 5% $10,000.00 6.40% Total $ 187,031.00 100% $156,253.00 100% DBBIA 2014 Budget Revenue 2014 2013 BIA Levy (C - 130,000/E - 24,000) $154,000.00 $ 130,000.00 Kiosk/Tunes Revenue $ 1,250.00 $ 1,250.00 Projected Surplus $ 43,000.00 $ 37,621.85 Deficiencies/Supplementaries $ (10,000.00) $ (6,620.45) Total $188,250.00 $ 162,251.40 Proposed 2014 Budget & Levy 2/2
- 9. 2013 DBBIA Annual Report
- 10. 2013 Initiatives •Boundary Expansion Completion •Street Infrastructure, Parking, & Safety Advocacy •Enhancement of Marketing Strategies •Victoria Park Methadone Clinic Committee •Colborne Street committee •Membership Engagement & Surveys •Special Event Ownership •Municipal Business Licensing & Garbage Review
- 11. 2014 Initiatives •Connecting with Expansion Area •Networking – “Downtown After Hours” •Human Resources planning •Regional/Municipal Tourism Branding ‘Downtown as a Destination’ •Event Ownership development •Municipal Election Advocacy
- 12. 2013 Events in Harmony Square Chili Willy Cook-Off & Family Skate Frosty Fest Telephone City Car Show Brantford International Jazz Festival Movies in the Square Elvis in the Square Blues in the Square Scare in the Square Dancing Under the Stars Zumba, Yoga, Chess Times Square in Harmony Square Living Nativity Santa Claus Parade After Party
- 13. More 2013 Downtown Events Tunes in the Park (Victoria Park) Doors Open Brant (Various Locations) Historical Walking Tours JCI Santa Claus Parade Brantford Film Festival Multiple Fundraiser Walks Laurier Brantford Orientation Week Library Events: Literacy; Human Books; Children’s Poetry Sanderson Centre Special Events, Comedy, Music Brantford Comedy Festival
- 14. Communication Initiatives Media Coverage: •Brant Advocate (Feature Event Calendar); Brant News; Social Pod Casts; Rogers TV; Expositor; Twitter; Facebook; You Tube; Laurier Sputnik; and Trade magazines Membership Engagement •‘Issue Surveys’ completed and presented to Council: Road Closures; Garbage Pickup; Smoking Restrictions; Boundary Expansion •Interviews of stakeholders by Consultant
- 15. Advocacy •Streetscape Design Plan •Methadone Clinics Dialogue •Victoria Park Redevelopment •Garbage Contract Review •Business Licensing Task Force
- 16. Advocacy Continued •Colborne Street Committee •Transportation Master Plan •Master Servicing Plan for Water, Sanitary and Storm-water Services •OurCity2041 – Visioning Workshop Series (Official Plan Review) •Smart Cities Initiative (Knowledge & Innovation Sub-committees) •Community Improvement Plan expansion support •Piston Broke/AGCO Letter of Support
- 17. 15 External Committees with BIA voting or liaison membership
- 18. Conferences & Workshops •2013 Ontario Business Improvement Area Association National Conference in Toronto • Submitted an application for Marketing award (1st ever application!) •Chamber of Commerce – HR/Leadership Seminar •Chamber of Commerce Mayors’ Luncheon and Community Address •2013 City of Brantford Volunteer Recognition Dinner and Event •Smart City – Intelligent Community Initiative Launch with Founder Louis Zacharilla
- 19. Marketing Report Brand Exposure Twitter (over 2500 followers) Facebook ‘Downtown Brantford’ Facebook ‘Vintage Downtown Brantford’ 5 YouTube videos, (over 10,000 views combined) Ads in Brant Advocate, Silo, Day Tripping, Chamber, Tourism Brantford Media stories: Brant News, Expositor, CHCH-TV, CTV, Rogers TV Operation Lift Bus logos, Event Sponsorship, Banners Membership Directories and Website Logo Door Stickers for members including expanded boundaries Pull – Up Banner for events to complement Kiosk
- 20. Demographic Engagement Events: -MAJOR: 1500 attendance per day average - 83% local -MIDDLE: 150-500 -100% local -MINOR: up to 150 -100% local Facebook: -77% local audience, engaged 288,868, likes 958 -19% over 40 km away, Kitchener, Woodstock, Simcoe, Hamilton, Cambridge, Toronto -65% between 24-54 years, 61% female Vintage Downtown Brantford Facebook: (summer promotion) -76% local audience, engaged 128,234, likes 253 -10% over 40 km away Toronto, London, Kitchener, Hamilton -65% between 35-65 years, 51% female
- 22. General Discussion (10 Minutes)
- 23. 2013 Downtown Champion of the Year ???? Criteria: -Community Leadership -Positive Influence -BIA Engagement -Stakeholder 2012 Champion: Lucas Duguid
- 24. 2013 Champion: Freedom House! Free Baptisms in the Square Kindness Project Flippin’ Fridays Frosty Fest Random Acts of Kindness Downtown Clean Up Freedom Gate Apartments Brian & Sharlyss Beattie (Lead Pastors) Nicki & Steve Straza (Admin, Kids Ministry, Small Groups) Dave & Kristina Carrol (Youth, Young Adults, Communications)
- 25. A Taste of Downtown Thank you!
Editor's Notes
- Welcome and Introductions 2014 Proposed Budget & Levy 2013 Downtown Brantford BIA Annual Report General Discussion on Downtown Brantford Thank you
- We have about 30 confirmed attending.4 from Expansion area7 Board members (2 City Councillors)8 City staff1 Mayor2 Media2 Mohawk1 Event Organizer1 ChamberThe rest are business owners
- Downtown Brantford BIA Board of Management David Prang – Chair Keri Korfmann - Treasurer J. Paul Graci –Vice Chair (until Nov) Sam Di Fronzo – Vice Chair (Dec) Darren McCormack – Secretary Cathy Oden Dwight Rose Ryan Brooks Bill Keighley Becca Vandekemp (Leaders on Board) Annette Fitch – BIA Program Manager Councillor Dave Neumann (Ward 5) Councillor John Utley (Ward 2) Alternate: Larry Kings (Ward 1) Ex-officio: Mayor Chris Friel Paisley MacKenzie - Economic Development Mark Gladysz - Planning Jen Middleton - Community Events Paula Thomlison - Brantford Public Library Sgt.Chuck Wheeler, Brantford Police Services - BEAT UNIT
- The Downtown Brantford BIA Downtown Brantford is a Dynamic Place to Live, Work, Play and Learn. We have moved as a community to a critical point in our revitalization efforts. The community is engaged in what is happening in Downtown Brantford, from many different viewpoints: Heritage Post-Secondary Political Infrastructure Taxpayers Walkability Waterfront/Environment Athletics and Recreation Social Services So many eyes, ears, opinions and stakeholders are engaged in efforts to improve this community. The DBBIA lobbies, beautifies, promotes, develops networks, financially supports events and activities, advocates, plans, and communicates with its membership and within our community and with our partners and City Council. Our BIA Annual Report will outline the significant activities that the Board has undertaken, and link our planned activities in 2012 to our Strategic Plan, as it moves into its fourth year of implementation.
- Vision Statement: To advocate for members of a thriving Downtown Brantford, as a destination that typifies all that is excellent in an urban environment; a safe, fun, and economically successful community; with dense commercial, residential, and cultural activity.
- As per the BIA Act, we are presenting the proposed Budget to the membership for questions and comments. After the AGM, it goes to Council for approval and implementation through the Levy.
- 2011 Initiatives Strategic Plan Implementation Update Marketing Committee Façade Grants Program – 97 Dalhousie, 95 Dalhousie, 251 Colborne, 53 Dalhousie Golden Broom Award: Freedom House City Church at Shining Stars Tourism Awards Night Downtown Market Analysis and BR&E Action Plan
- The BIA supported many events in Harmony Square this past year including: The 4th Annual Brantford International Jazz Festival Movies in the Square Weekly Friday Night Concert Series Scare in the Square #4 Annual Telephone City Car Show Chilly Willy Cook-off Frosty Fest Word in the Square – Family Literacy Council/BPL Dancing Under the Stars
- Other Great Events and Festivals The BIA also supported many other events this past year including: Downtown Jazz Monthly Concert Series Tunes in the Park Brantford Blues Festival The JCI Santa Claus Parade and Parade After Party Small Business Week Doors Open Brant Children’s Theatre Series Earth Hour Tourism – Shining Stars Awards (Sanderson Centre) Brantford Film Festival Living Nativity Show
- Strong Sub-Committee - Drive process to critically evaluate community marketing opportunities - Develop new initiatives Event Kiosk Operation Lift Window Logos Directory Reprint Merchandise Certificates
- The BIA works on various committees within the City of Brantford advocating on behalf of Downtown Businesses. The BIA has representation on the following committees: Town and Gown Committee (Annette) Downtown Action Committee (Annette, Dave) Downtown Signage Sub-Committee (Annette) Heritage Committee (Cathy) Sanderson Board of Management (Paula) Downtown Performance Grants Program Advisory Committee (Chair - Dave)
- The BIA works on various committees within the City of Brantford advocating on behalf of Downtown Businesses. The BIA has representation on the following committees: Town and Gown Committee (Annette) Downtown Action Committee (Annette, Dave) Downtown Signage Sub-Committee (Annette) Heritage Committee (Cathy) Sanderson Board of Management (Paula) Downtown Performance Grants Program Advisory Committee (Chair - Dave)
- Economic Development Advisory Committee (Keri, John, Sam, Ryan) Tourism Advisory Committee (Keri) Brantford Cultural Advisory Committee (Annette) Small Business Week Organizing Committee (Annette) Transit Liaison Committee (unofficially Dave)
- The BIA Board of Directors and Staff attended various conferences and workshops in 2011 including: 2011 Ontario Business Improvement Area Association National Conference “Triple Return on Investment of your BIA, Measuring the Investment, Innovation, and Impact of your BIA” London, ON, - Dave and Annette, conference reports completed. Mayors' State of the Communities Address, sponsored by the Chamber of Commerce – Several Board members Town and Gown Tour – Laurier Waterloo, Kitchener, & Downtown Kitchener – Annette, Mark, Dave Heritage Committee Speaker Event: Dr. Robert Shipley, re: Heritage Conservation Districts (Dave and Annette) Grant Writing Workshop – Annette Hosted Town of Richmond Hill (Planning, Dave)
- Strong Sub-Committee - Drive process to critically evaluate community marketing opportunities - Develop new initiatives extremely successful - initiate new ideas - receive and analyze all requests for sponsorship - new forms and accountability - good debate and discussion
- Strong Sub-Committee - Drive process to critically evaluate community marketing opportunities - Develop new initiatives extremely successful - initiate new ideas - receive and analyze all requests for sponsorship - new forms and accountability - good debate and discussion
- Economic Development Advisory Committee (Keri, John, Sam, Ryan) Tourism Advisory Committee (Keri) Brantford Cultural Advisory Committee (Annette) Small Business Week Organizing Committee (Annette) Transit Liaison Committee (unofficially Dave)
- Downtown Champion of the Year Award The Downtown Brantford Business Improvement Area is a not-for-profit organization representing more than 200 businesses and 150 properties in the heart of Brantford. Each year, the DBBIA Board of Management celebrates its achievements and lays out its plan for the year ahead at its Annual General Meeting, typically held in November. Each year, the BIA Executive awards the Downtown Champion of the Year to recognize dedication and commitment to developing community within the Downtown BIA. Past Award Winners: Keri Korfman, Tim Horton’s (Bus Terminal) 2009 John Bradford, City Councillor, Ward Five, 2010 Dwight Rose, OK Tire & Auto, 2011 Lucas Duguid, Octopus Red & Sophia’s Bakery, 2012 The BIA Executive considers nominations of individuals or community groups that: Have served on the Board for a minimum of one term (four years) OR; Has executed an event within the DBBIA boundary within the past calendar year OR; Has attended at least one Board meeting as a member of the public; AND Actively promotes Downtown Brantford as a live, work, play and/or learning destination. Successful Candidates will have demonstrated, over the past year: Excellence in Community Relations A leadership role Cleanliness, Marketing, Representation, or Event Management A Positive Image of the downtown Current members of the Executive are not eligible for the Award. This includes: Chair Vice-Chair Past-Chair Secretary Treasurer Program Manager Last Year’s Winner, Lucas Duguid, would like to say a few words about this year’s Champion, and present the award: And the Winner is…..