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2009 bia agm presentation
- 1. 2009 Annual General Meeting Thursday, November 19, 2009 Brantford Arts Block
- 2. Agenda 1. Welcome and Introductions 2. Vince Bucci, Mayor’s Office & City Council 3. 2009 Downtown Brantford BIA Annual Report 4. 2010 Proposed Budget & Levy 5. Mark Littell, Chair, Southside of Colborne Task Force 6. Mark Gladysz, Planning 7. Paisley McKenzie, Economic Development 8. General Discussion on Downtown Brantford
- 3. Downtown Brantford BIA Board of Management David Prang – Chair (October 2009) Councillor John Bradford (Ward 5) Cathy Oden - Vice Chair Councillor James Calnan (Ward 4) J. Paul Graci – Secretary Alternate - Councillor Mark Littell (Ward 1) Len Offless Ex-officio Mayor Mike Hancock Keri Korfmann Paisley MacKenzie - Economic Development Amos Adler Mark Gladysz - Planning Gwen Hunter Lori-Dawn Cavin - Community Events Jamie Stephens Paula Thomlison - Brantford Public Library Brantford One Vacancy……. Police Services - BEAT UNIT Jenna Smith - Project Assistant Annette Fitch – BIA Coordinator
- 5. What is the Purpose of a BIA? •to revitalize and maintain a dynamic local neighbourhood •to promote the area as a business or shopping destination.
- 6. 2009: South Colborne & Two-Way
- 7. Events in Harmony Square included: •The 2nd Annual Brantford International Jazz Festival •10,000 Villages Festival/Stir It Up Event •The Movies in the Square (Equipment Purchase) •The Weekly Friday Night Concert Series •We Love Brantford…Brantford Rocks Event •Scare in the Square #2 •Find Your Spirit #2 •Annual Telephone City Car Show •Chilly Cook-off •Word in the Square – Family Literacy Council/BPL •Dancing Under the Stars
- 8. Other Great Events and Festivals The BIA also supported many other events this past year including: •Downtown Jazz Monthly Concert Series •Tunes in the Park •The JCI Santa Claus Parade •Small Business Week •Doors Open Brant •Guitar Hero •Children’s Theatre Series •Title Sponsor – Welcome Back Students Posters
- 9. Marketing: - Sub-Committee - Website
- 10. Important Events, Meetings, and Discussions •Lobbied council in support of Two Way Traffic Conversion •Transit Terminal Feasibility Study Consultation •Two-Way Conversion Class A Environmental Assessment Participation •Downtown Market Analysis Participation •Economic Development Strategy Stakeholders Sessions
- 11. 2009 Initiatives: Strategic Plan 2009-2014 Golden Broom Awards Downtown Market Analysis BR&E Strategic Actions Façade Grants Program
- 12. Strategic Plan Intensification of Commercial Activity A Clean & Safe Downtown Environment A Vibrant Cultural Presence Achieved through: Managing Change Facilitating Growth Engaging our Membership
- 13. Vision Statement: To advocate for members of a thriving Downtown Brantford, as a destination that typifies all that is excellent in an urban environment; a safe, fun, and economically successful community; with dense commercial, residential, and cultural activity.
- 14. Mission Statement: Intensify the commercial and cultural activity of Downtown Brantford, enhance public safety and promote Brantford’s unique character and heritage.
- 15. External Committees •Town and Gown Committee •Downtown Action Committee •Downtown Signage Sub-Committee •Heritage Committee •Sanderson Board of Management •Downtown Performance Grants Program Advisory Committee (Chair)
- 16. External Committees Continued •Economic Development Advisory Committee •Tourism Advisory Committee •Olympic Torch Run Task Force •Brantford Cultural Advisory Committee •Small Business Week Organizing Committee •Downtown Networking Group •Transit Liaison Committee (unofficially)
- 17. Conferences/Workshops •2009 Ontario Business Improvement Area Association National Conference “BIAs: Minding Your Business…Connecting Character & Commerce •Mayors' State of the Communities Address •Brant Healthy Living and the Brantford Walkability Task Force •Brant Haldimand Norfolk Funders Network: How to Restructure and Revitalize Your Non-Profit Organization •Waterfront Master Plan Project: Waterfront Summit and Visioning Workshop
- 18. Memberships: •Town and Gown Association of Ontario •Ontario Business Improvement Association •Chamber of Commerce Brantford/Brant
- 23. Where are we going in 2010? - Strategic Plan Implementation - Southside of Colborne - Infrastructure Upgrades – Colborne & Dalhousie - TwoWay Conversion? - Post-Secondary Impact - Membership Recruitment and Retention - Business Retention and Expansion - Expansion of BIA Boundary? - Membership Engagement (Communication Plan)
- 24. A BIA is only as successful as its members make it!
Editor's Notes
- Agenda1. Welcome and Introductions2. Vince Bucci, Mayor’s Office & City Council3. 2009 Downtown Brantford BIA Annual Report2010 Proposed Budget & LevyMark Littell, Chair, Southside of Colborne Task ForceMark Gladysz, PlanningPaisley McKenzie, Economic DevelopmentGeneral Discussion on Downtown Brantford
- Downtown Brantford BIA Board of ManagementDavid Prang – Chair (October 2009) Cathy Oden - Vice Chair J. Paul Graci – SecretaryLen OfflessKeri KorfmannAmos AdlerGwen HunterJamie StephensOne Vacancy…….Jenna Smith - Project AssistantAnnette Fitch – BIA CoordinatorCouncillor John Bradford (Ward 5) Councillor James Calnan (Ward 4) Alternate - Councillor Mark Littell (Ward 1) Ex-officio Mayor Mike Hancock Paisley MacKenzie - Economic DevelopmentMark Gladysz - PlanningLori-Dawn Cavin - Community EventsPaula Thomlison - Brantford Public Library Brantford Police Services - BEAT UNIT
- CouncillorBucci:Thank you CouncillorBucci,
- While a major goal of revitalization and retention is to encourage both local residents and others to spend their shopping dollars within the local commercial district, all businesses and residents in the area may benefit as well.Revitalization and maintenance create a cleaner, safer and more congenial atmosphere that benefits all local businesses. It also benefits professional service firms, whose clientele can enjoy the local atmosphere as part of their trip to the doctor, dentist, lawyer or accountant. The same is true for entertainment and dining establishments which benefit from the increase in local traffic and the improved atmosphere that results from the presence of a BIA.Further activity is needed beyond just beautification and promotion, although both are important elements of any comprehensive improvement effort. A concerted effort is also required on the part of the BIA leadership to develop a network of relations and partnerships among local community groups (schools, churches, citizen groups etc.) and institutions (Chamber of Commerce, committees of Council etc.). The key to the success of any BIA lies in establishing and maintaining this network. It is only through the combined effort of all local community groups that a BIA can truly be successfulRevitalization and maintenance often includes defining an identity for the local community. This identity is then used as means to further promote the local community as an interesting and unique business area. In some cases, leaders of the BIA (the Board of Management) become a line of communication between the community and the local municipal Council. The BIA forum can be used as a vehicle for conveying community concerns to Council and, lobbying Council to pursue policies and activities that will promote and strengthen the community and its unique identity.Revitalization and maintenance often includes defining an identity for the local community. This identity is then used as means to further promote the local community as an interesting and unique business area. In some cases, leaders of the BIA (the Board of Management) become a line of communication between the community and the local municipal Council. The BIA forum can be used as a vehicle for conveying community concerns to Council and, lobbying Council to pursue policies and activities that will promote and strengthen the community and its unique identity.
- 2008 was the Year of the Downtown…I propose that this year is the year of South Colborne and Two-Way Conversion!
- The BIA supported many events in Harmony Square this past year including:The 2nd Annual Brantford International Jazz Festival10,000 Villages Festival/Stir It Up EventThe Movies in the Square (Equipment Purchase)The Weekly Friday Night Concert SeriesWe Love Brantford…Brantford Rocks EventScare in the Square #2Find Your Spirit #2Annual Telephone City Car ShowChilly Cook-offWord in the Square – Family Literacy Council/BPLDancing Under the Stars
- Other Great Events and FestivalsThe BIA also supported many other events this past year including:Downtown Jazz Monthly Concert SeriesTunes in the ParkThe JCI Santa Claus ParadeSmall Business WeekDoors Open BrantGuitar HeroChildren’s Theatre SeriesTitle Sponsor – Welcome Back Students Posters
- Strong Sub-Committee - Drive process to critically evaluate community marketing opportunities - Develop new initiativesWebsite Development nearly completed – Hired Jenna Smith Project Assistant to complete content development and assist with other projects
- Important Events, Meetings, and DiscussionsThe BIA participated in many discussions and supported many projects throughout 2008 including:Lobbied council in support of Two Way Traffic ConversionTransit Terminal Feasibility Study ConsultationTwo-Way Conversion Class A Environmental Assessment ParticipationDowntown Market Analysis ParticipationEconomic Development Strategy Stakeholders SessionsOngoing BR+E ImplementationDevelop a new brand image for the Downtown and the BDBIA including:New Downtown Brantford Marketing Material Created new BIA logo, letterhead and business cards.Developed new downtown business directory & restaurant guideNew Dynamic Downtown Brantford WebsiteInterim site is up and runningDynamic site site is in the design stage and development should begin in December 2008 with an estimated completion date of March 2009.New marketing projects to assist in promoting Downtown Brantford Co-op Advertising in the Expositor highlighting downtown events – 9 Full Page ads during July and AugustOngoing BR+E ImplementationDevelop a variety of marking initiatives including:Joint Advertising Initiatives Co-op advertising in the ExpositorScare in the Square – Trick-or-Treat event featuring various downtown businessesTaste of the Downtown event during the Harmony Square Grand OpeningValentines Day PromotionDowntown MarketingPennysaver AdTourism Brantford Discovery GuideOngoing BR+E ImplementationOrganizing, sponsoring, marketing and supporting special events in Downtown Brantford to assist in attracting more people:Advertised events on our online calendarFinancially supported many events in Harmony Square Assisted in organizing and planning various events in Harmony SquareSummer Co-op advertising initiative promoting summer events in Harmony SquareAdvertised Tunes in the Park line-up in the Brantford ExpositorOngoing BR+E ImplementationResolving Infrastructure Issues (repair/remove eyesore buildings, improve parking):Review and Encourage Brantford City Council to implement the Downtown Master Plan Representatives of the BIA regularly attend Downtown Action Committee MeetingsThe BIA regularly consults and communicates with Mark Gladysz regarding Downtown Master Plan implementationDowntown Clean-Up EventsOn November 7th the BIA and the REVEAL Team partnered for the second annual Downtown Clean-up eventOngoing BR+E ImplementationImprove Downtown Assets – parking, cultural, farmers market and public washrooms:Assist with the development and promotion of Downtown Destinations such as:Harmony Square – Co-op ads highlighting downtown events, assisted in planning events, assisted in making Harmony Square the destination to plan, host, and attend events in Brantford.Downtown Restaurants – The BIA published a new Downtown Restaurant Guide in the fall of 2008An Arts Centre – the Brantford Arts Block successfully opened a community arts space in Downtown Brantford in September of 2008Ongoing BR+E ImplementationPromote Downtown Brantford as a clean, safe place to visit:Organize a Spring and Fall Clean-up:On November 7th the BIA and the REVEAL Team held the 2nd annual Downtown Clean-upMore Downtown events to increase the amount of people visiting the DowntownThe BIA financially supported many events in Harmony Square in 2008The BIA also lobbied various groups to hold their events in the Downtown in 2008The BIA also assisted in providing volunteers for various downtown events
- 2009 Initiatives:Strategic Plan 2009-2014Golden Broom AwardsDowntown Market AnalysisBR&E Strategic ActionsFaçade Grants Program
- Identifies Three Broad Goals: 1) Intensification of Commercial Activity, Downtown Market Analysis and BR&E recommendation 2) A Clean and Safe Downtown Environment – LB Safe Place program, Golden Broom Awards, Downtown Cleanup, DAC Library/GRH Walkway 3) Vibrant Cultural Prescence – Arts Block, Harmony Square, 10000 VillagesAchieved through: Managing Change Advocating for and communicating with members during SS Colborne Redevelopment Enhance perception of the Downtown within Brantford, Brant County, and the Region Advocate for and communicate with members during Infrastructure Upgrades on Colborne and Dalhousie, including advocacy for two-way traffic conversion Parking – Transit Terminal Facilitating Growth Enhance reality of the Downtown as a destination through the promotion of downtown public events Support efforts to increase residential density and diversity within core Engage post-secondary partners in mutually beneficial initiatives Engaging the Membership Draft a Communications/Marketing Plan (and stick to it!) Conduct member surveys and collect customer service Create and distribute a regular newsletter and update/manage the DBBIA website. Other Long Term Goals: - marketing of Downtown as a distinct cultural destinationDiversify DBBIA revenues through strategic business decisions, grants, and fundraising Membership and volunteer recruitmentBeautification projectsExpansion of Levy Boundary
- Vision Statement:To advocate for members of a thriving Downtown Brantford, as a destination that typifies all that is excellent in an urban environment; a safe, fun, and economically successful community; with dense commercial, residential, and cultural activity.
- Mission Statement: Intensify the commercial and cultural activity of Downtown Brantford, enhance public safety and promote Brantford’s unique character and heritage.
- The BIA works on various committees within the City of Brantford advocating on behalf of Downtown Businesses. The BIA has representation on the following committees:Town and Gown Committee Downtown Action Committee Downtown Signage Sub-CommitteeHeritage Committee Sanderson Board of Management Downtown Performance Grants Program Advisory Committee (Chair)Flip Slide
- Economic Development Advisory Committee Tourism Advisory Committee Olympic Torch Run Task ForceBrantford Cultural Advisory Committee Small Business Week Organizing CommitteeDowntown Networking GroupTransit Liaison Committee (unofficially)
- The BIA Board of Directors and Staff attended various conferences and workshops in 2009 including:2009 Ontario Business Improvement Area Association National Conference in Toronto (Josh Bean, Amos Adler, John Bradford)Mayors' State of the Communities Address (Amos Adler)Brant Healthy Living and the Brantford Walkability Task Force: Planning for People and Places (building on Walk On: Creating Communities That Support Walking and Biking in 2008)Brant Haldimand Norfolk Funders Network: How to Restructure and Revitalize Your Non-Profit Organization (Dave)Economic Development Strategy Stakeholders Sessions (Dave and Annette)Waterfront Master Plan Project: Waterfront Summit and Visioning Workshop (Annette)
- Town and Gown Association of OntarioOntario Business Improvement AssociationChamber of Commerce Brantford/Brant
- The Strategic Plan will be the constant base for our work, laying out themes as layers throughout our work.Where are we going in 2010? - Strategic Plan Implementation - Southside of Colborne - Infrastructure Upgrades – Colborne & Dalhousie - Two-Way Conversion? - Post-Secondary Impact - Membership Recruitment and Retention - Business Retention and Expansion - Expansion of BIA Boundary? - Membership Engagement (Communication Plan) Investment in staff and operational efficiencies Board recruitment and retention