Going Mobile

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Presentation given to the Utah Product Management discussing potential ideas for mobile applications to serve Utah Citizens

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Going Mobile

  1. 1. Going Mobile Utah Digital Government Utah Product Management Council January 2009
  2. 2. 2009 Mobile Application Strategy <ul><li>Understand Trends and Utilization </li></ul><ul><li>Evaluate Platforms </li></ul><ul><li>Identify Potential Apps and Services (work with agencies) </li></ul><ul><li>Determine Value </li></ul><ul><li>Enhance Skills and Abilities </li></ul><ul><li>Develop Initial Applications </li></ul><ul><li>Evaluate Progress </li></ul>
  3. 3. Trends in Mobile Technology <ul><li>environmentally friendly electronics </li></ul><ul><li>wireless gadgets that can be used in more places </li></ul><ul><li>expanded access to the Internet </li></ul><ul><li>newer ways for people to interact with their devices, including voice commands and gestures </li></ul>Source: LA Times
  4. 4. Trends in Mobile Services <ul><li>iPhone accounts for 1.5 million of Pandora’s 17 million users – over 40,000 new users a day </li></ul><ul><li>strongest growth of iPhone users occurs among those earning less than the “median household income”–that is, between $25,000 and $50,000 </li></ul>
  5. 5. 10 Most Popular Handsets <ul><li>Blackberry Curve </li></ul><ul><li>Apple iPhone </li></ul><ul><li>Blackberry Storm </li></ul><ul><li>LG Dare </li></ul><ul><li>Blackberry Bold </li></ul><ul><li>LG Voyager </li></ul><ul><li>HTC TouchPro </li></ul><ul><li>LG Env2 </li></ul><ul><li>Samsung Behold </li></ul><ul><li>Samsung Instinct </li></ul>data from November 2008 <ul><li>NPD Survey of Top-Selling Phones </li></ul><ul><li>iPhone 3G </li></ul><ul><li>RAZR V3 (all models) </li></ul><ul><li>BlackBerry Curve (all models) </li></ul><ul><li>LG Rumor </li></ul><ul><li>LG enV2 </li></ul>
  6. 6. The iPhone is: <ul><li>A level </li></ul><ul><li>A flashlight </li></ul><ul><li>A stethoscope </li></ul><ul><li>A compass </li></ul><ul><li>A map </li></ul><ul><li>A database </li></ul><ul><li>A planner </li></ul><ul><li>An Ocarina </li></ul><ul><li>A radio </li></ul><ul><li>A seismograph </li></ul><ul><li>A camera </li></ul><ul><li>A harmonica </li></ul><ul><li>Network test device </li></ul><ul><li>An encyclopedia </li></ul><ul><li>A weather station </li></ul><ul><li>A library </li></ul><ul><li>An egovernment platform </li></ul>
  7. 7. Platforms: Increasingly Smarter <ul><li>iPhone </li></ul><ul><li>Palm Pre </li></ul><ul><li>Google Android </li></ul><ul><li>Blackberry </li></ul>
  8. 8. Utah Alerts <ul><li>Make users aware of events and issues as they happen </li></ul><ul><li>Homeland Security </li></ul><ul><li>Amber </li></ul><ul><li>Traffic </li></ul>
  9. 9. Ideas for Mobile Apps 2009 <ul><li>Hunting and Fishing Guides </li></ul><ul><li>Economy </li></ul><ul><li>Legal Documents </li></ul><ul><li>Utah Drivers Manual </li></ul><ul><li>Tax Guides </li></ul><ul><li>Policy Manuals </li></ul><ul><li>Utah Geology </li></ul>Utah Mobile Library
  10. 10. Ideas for Mobile Apps 2009 <ul><li>Utah News </li></ul><ul><li>Transportation </li></ul><ul><li>Jobs </li></ul><ul><li>Health </li></ul><ul><li>Discover </li></ul><ul><li>Recreation </li></ul>Utah Citizen
  11. 11. Potential Mobile Apps <ul><li>Employ </li></ul><ul><li>Commerce </li></ul><ul><li>Regulation </li></ul><ul><li>FirmFind </li></ul><ul><li>Economy </li></ul>Utah Business
  12. 12. Utah Legal <ul><li>Administrative Rules </li></ul><ul><li>Executive Orders </li></ul><ul><li>Statutes </li></ul><ul><li>Legislation </li></ul><ul><li>Services </li></ul><ul><li>US Documents </li></ul><ul><li>Archives </li></ul>
  13. 13. Your Community <ul><li>Local Officials </li></ul><ul><li>Personal and Family Readiness </li></ul><ul><li>My School </li></ul><ul><li>Voting </li></ul><ul><li>Government Locator </li></ul><ul><li>Business Locator </li></ul><ul><li>Parks and Rec </li></ul>
  14. 14. Summary and Recommendations <ul><li>Commuterlink is an excellent example of what is possible. </li></ul><ul><li>Utah citizens will use these services as we make them available. </li></ul><ul><li>We need to coordinate services cross-agency to make them most useful to our citizens and businesses. </li></ul>Mobile Services today are what the internet was in the Nineties. Opportunities abound. Growth is steady and will continue to climb. Innovation is everywhere.

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