Find out what triggers dandruff and what may be responsible for causing them. Ever wonder what the signs of dandruff are, what to look for in Shampoo ingredients, and more on effective dandruff relief? We talk about all the necessary steps in order to live dandruff free! Find out more information at www.denorex.com.

1. What Is Dandruff?
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2. Dandruff 101
 The word “dandruff” simply refers to the dead skin cells that shed from
our heads.
 For some people, dandruff could be a result of excessively dry skin, but for
others, it can be the manifestation of a more serious, chronic skin
condition.
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3. The Science Behind Dandruff
 Dandruff is caused by sebum being
broken down by lipases into a
compound called oleic acid
 This triggers the scalp to be
overpopulated with skin cells and
sheds as soon as possible.
 Dandruff and seborrheic dermatitis
are conditions of the scalp that are
present with dead skin cells and often
scaly or itchy skin.
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4. What Causes Dandruff?
 Dry, parched skin
 Environmental change
 Oily buildup on scalp
 Psoriasis
 Eczema
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The following are a list of triggers that may be responsible for causing
dandruff:

5. What Are The Signs of Dandruff?
 Itchy Head
 Head might feel tight
 Tingly Head
 Head may feel sore
 Dry Scalp
 Scaling and crusting rash on scalp
 Flakes
– Flakes can very from small and white to large and yellow
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6. What To Look For In Shampoo
Ingredients
 The most effective over-the-counter treatment options for dandruff and
seborrheic dermatitis are shampoos that include the following ingredients:
 salicylic acid
 coal tar
 selenium sulfide
 zinc pyrithione
 Salicylic acid (1.8%) removes dead skin cells and reduces scaling by increasing
the hydration of skin.
 Coal tar (2.0%) is effective for both dandruff and seborrheic dermatitis; it
reduces scaling, itching, inflammation and soothes irritation.
 Zinc pyrithione (1.0%) also effective for both conditions, helps reduce and
eliminate scalp itching, flaking and scaling.
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7. Rotating Formulas is More Effective
 People react differently to different ingredients, which is why we
recommend that you switch up your dandruff shampoos throughout the
week.
 Treatment may become ineffective after repeated use of one specific
ingredient.
 Denorex is a medicated & therapeutic brand that dermatologists
recommend. It has the highest levels of medicine of any major over-the-
counter brand. By switching up Denorex Therapeutic (coal tar), Denorex
Extra Strength (salicylic acid) and Zincon (pyrithione zinc), you will have
faster dandruff relief.
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8. Steps for Effective Dandruff Relief
 Day 1: Use Denorex Therapeutic 2 in 1
 Day 2: Use Zincon Shampoo
 Day 3: Use Denorex Extra Strength 2 in 1
 Day 4: Use Zincon Shampoo
 Day 5: Use Denorex Extra Strength 2 in 1
 Day 6: Use Zincon Shampoo
 Day 7: Use Zincon Shampoo
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