Research articles on strategic management of Apple Inc. and Samsung Group. Write a ten to twelve (10-12) page paper in which you: 1. Analyze the existing business strategies, domestic and global environments, industry, and internal capabilities for both Apple and Samsung. Assess the significant manner in which each company’s mission and vision align with the long-terms goals and strategic direction of the organization.  2. Analyze the business-level strategy of each company by conducting a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis. Next, determine the fundamental way in which each sector influences its competitive position within the industry. Provide rationale to support the response. 3. Analyze the central manner in which the strategies of each company’s business leaders have adapted to cultural differences in order to both facilitate effective operations within global markets and drive new strategic initiatives with improved innovation excellence. Provide one (1) example of such strategies in use from each company to support the response. 4. Evaluate the superiority of each company’s organizational competencies in terms of entrepreneurial capabilities, organizational design capabilities, and strategic capabilities geared toward increased performance and profitability. Include one (1) example of such superiority from each company to support the response. 5. Recommend one (1) appropriate new business strategy for each company that may maximize profitability and improved competitiveness in the industry. Provide a detailed rationale for this strategy. 6. Evaluate the success of both companies’ corporate-level strategies in terms of horizontal integration, vertical integration, strategic outsourcing, or diversification. Next, determine the type of strategy that contributed most effectively to the creation of a successful and profitable multibusiness model. Provide a detailed rationale to support the response. 7. Analyze the strategies that the internal leadership of both Apple and Samsung has taken to discourage unethical behaviors. Provide at least three (3) examples of such leadership in action from both companies to support the response. 8. Assume that both Apple and Samsung are in need of organizational change and must alter existing strategies. Recommend three (3) specific ways in which Apple and Samsung could change functional, business, and corporate strategies, as well as organizational structure and control in order to improve business performance and competitiveness in their industry. Provide a rationale to support the response. 9.      Use at least six (6) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources. Your assignment must follow these formatting requirements: · Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. ...

1. Research articles on strategic management of Apple Inc. and
Samsung Group.
Write a ten to twelve (10-12) page paper in which you:
1. Analyze the existing business strategies, domestic and global
environments, industry, and internal capabilities for both Apple
and Samsung. Assess the significant manner in which each
company’s mission and vision align with the long-terms goals
and strategic direction of the organization.
2. Analyze the business-level strategy of each company by
conducting a SWOT (Strengths, Weaknesses, Opportunities, and
Threats) analysis. Next, determine the fundamental way in
which each sector influences its competitive position within the
industry. Provide rationale to support the response.
3. Analyze the central manner in which the strategies of each
company’s business leaders have adapted to cultural differences
in order to both facilitate effective operations within global
markets and drive new strategic initiatives with improved
innovation excellence. Provide one (1) example of such
strategies in use from each company to support the response.
4. Evaluate the superiority of each company’s organizational
competencies in terms of entrepreneurial capabilities,
organizational design capabilities, and strategic capabilities
geared toward increased performance and profitability. Include
one (1) example of such superiority from each company to
support the response.
5. Recommend one (1) appropriate new business strategy for
each company that may maximize profitability and improved
competitiveness in the industry. Provide a detailed rationale for
this strategy.
6. Evaluate the success of both companies’ corporate-level
strategies in terms of horizontal integration, vertical
integration, strategic outsourcing, or diversification. Next,
determine the type of strategy that contributed most effectively

2. to the creation of a successful and profitable multibusiness
model. Provide a detailed rationale to support the response.
7. Analyze the strategies that the internal leadership of both
Apple and Samsung has taken to discourage unethical
behaviors. Provide at least three (3) examples of such
leadership in action from both companies to support the
response.
8. Assume that both Apple and Samsung are in need of
organizational change and must alter existing strategies.
Recommend three (3) specific ways in which Apple and
Samsung could change functional, business, and corporate
strategies, as well as organizational structure and control in
order to improve business performance and competitiveness in
their industry. Provide a rationale to support the response.
9. Use at least six (6) quality academic resources in this
assignment. Note: Wikipedia and other Websites do not qualify
as academic resources.
Your assignment must follow these formatting requirements:
· Be typed, double spaced, using Times New Roman font (size
12), with one-inch margins on all sides; citations and references
must follow APA or school-specific format. Check with your
professor for any additional instructions.
· Include a cover page containing the title of the assignment, the
student’s name, the professor’s name, the course title, and the
date. The cover page and the reference page are not included in
the required assignment page length.
The specific course learning outcomes associated with this
assignment are:
· Recommend effective business strategies based on an analysis

3. of domestic and global operating environments, market
dynamics, and internal capabilities.
· Analyze the external and internal environment for
opportunities, threats, strengths, and weaknesses that impact the
firm’s competitiveness.
· Describe strategic planning techniques used to formulate
alternative strategies designed to achieve stated business goals.
· Analyze strategies for exerting the internal leadership needed
to drive the implementation of strategic initiatives and improve
operating excellence.
· Use technology and information resources to research issues in
strategic management.
· Write clearly and concisely about strategic management using
proper writing mechanics.
Grading Rubic
Grading for this assignment will be based on answer quality,
logic / organization of the paper, and language and writing
skills, using the following rubric.
Criteria
Unacceptable
Below 70% F
Fair
70-79% C
Proficient
80-89% B
Exemplary
90-100% A
1. Analyze the existing business strategies, domestic and global
environments, industry and internal capabilities for both Apple
and Samsung. Assess the significant manner in which each
company’s mission and vision align with the long-terms goals

4. and strategic direction of the organization.
Weight: 5%
Did not submit or incompletely analyzed the existing business
strategies, domestic and global environments, industry and
internal capabilities for both Apple and Samsung. Did not
submit or incompletely assessed the significant manner in which
each company’s mission and vision align with the long-terms
goals and strategic direction of the organization.
Partially analyzed the existing business strategies, domestic and
global environments, industry and internal capabilities for both
Apple and Samsung. Partially assessed the significant manner in
which each company’s mission and vision align with the long-
terms goals and strategic direction of the organization.
Satisfactorily analyzed the existing business strategies,
domestic and global environments, industry and internal
capabilities for both Apple and Samsung. Satisfactorily assessed
the significant manner in which each company’s mission and
vision align with the long-terms goals and strategic direction of
the organization.
Thoroughly analyzed the existing business strategies, domestic
and global environments, industry and internal capabilities for
both Apple and Samsung. Thoroughly assessed the significant
manner in which each company’s mission and vision align with
the long-terms goals and strategic direction of the organization.
2. Analyze the business level strategy of each company by
conducting a SWOT (Strengths, Weaknesses, Opportunities, and
Threats) analysis. Next, determine the fundamental way in
which each sector influences its competitive position within the
industry. Provide rationale to support the response.
Weight: 10%
Did not submit or incompletely analyzed the business level
strategy of each company by conducting a SWOT (Strengths,
Weaknesses, Opportunities, and Threats) analysis. Did not
submit or incompletely determined the fundamental way in
which each sector influences its competitive position within the
industry. Did not submit or incompletely provided rationale to

5. support the response.
Partially analyzed the business level strategy of each company
by conducting a SWOT (Strengths, Weaknesses, Opportunities,
and Threats) analysis. Partially determined the fundamental way
in which each sector influences its competitive position within
the industry. Partially provided rationale to support the
response.
Satisfactorily analyzed the business level strategy of each
company by conducting a SWOT (Strengths, Weaknesses,
Opportunities, and Threats) analysis. Satisfactorily determined
the fundamental way in which each sector influences its
competitive position within the industry. Satisfactorily provided
rationale to support the response.
Thoroughly analyzed the business level strategy of each
company by conducting a SWOT (Strengths, Weaknesses,
Opportunities, and Threats) analysis. Thoroughly determined
the fundamental way in which each sector influences its
competitive position within the industry. Thoroughly provided
rationale to support the response.
3. Analyze the central manner in which the strategies of each
company’s business leaders have adapted to cultural differences
in order to both facilitate effective operations within global
markets and drive new strategic initiatives with improved
innovation excellence. Provide one (1) example of such
strategies in use from each company to support the response.
Weight: 10%
Did not submit or incompletely analyzed the central manner in
which the strategies of each company’s business leaders have
adapted to cultural differences in order to both facilitate
effective operations within global markets and drive new
strategic initiatives with improved innovation excellence. Did
not submit or incompletely provided one (1) example of such
strategies in use from each company to support the response.
Partially analyzed the central manner in which the strategies of
each company’s business leaders have adapted to cultural
differences in order to both facilitate effective operations within

6. global markets and drive new strategic initiatives with improved
innovation excellence. Partially provided one (1) example of
such strategies in use from each company to support the
response.
Satisfactorily analyzed the central manner in which the
strategies of each company’s business leaders have adapted to
cultural differences in order to both facilitate effective
operations within global markets and drive new strategic
initiatives with improved innovation excellence. Satisfactorily
provided one (1) example of such strategies in use from each
company to support the response.
Thoroughly analyzed the central manner in which the strategies
of each company’s business leaders have adapted to cultural
differences in order to both facilitate effective operations within
global markets and drive new strategic initiatives with improved
innovation excellence. Thoroughly provided one (1) example of
such strategies in use from each company to support the
response.
4. Evaluate the superiority of each company’s organizational
competencies in terms of entrepreneurial capabilities,
organizational design capabilities, and strategic capabilities
geared toward increased performance and profitability. Include
one (1) example of such superiority from each company to
support the response.
Weight: 10%
Did not submit or incompletely evaluated the superiority of
each company’s organizational competencies in terms of
entrepreneurial capabilities, organizational design capabilities,
and strategic capabilities geared toward increased performance
and profitability. Did not submit or incompletely included one
(1) example of such superiority from each company to support
the response.
Partially evaluated the superiority of each company’s
organizational competencies in terms of entrepreneurial
capabilities, organizational design capabilities, and strategic
capabilities geared toward increased performance and

7. profitability. Partially included one (1) example of such
superiority from each company to support the response.
Satisfactorily evaluated the superiority of each company’s
organizational competencies in terms of entrepreneurial
capabilities, organizational design capabilities, and strategic
capabilities geared toward increased performance and
profitability. Satisfactorily included one (1) example of such
superiority from each company to support the response.
Thoroughly evaluated the superiority of each company’s
organizational competencies in terms of entrepreneurial
capabilities, organizational design capabilities, and strategic
capabilities geared toward increased performance and
profitability. Thoroughly included one (1) example of such
superiority from each company to support the response.
5. Recommend one (1) appropriate new business strategy for
each company that may maximize profitability and improved
competitiveness in the industry. Provide a detailed rationale for
this strategy.
Weight: 10%
Did not submit or incompletely recommended one (1)
appropriate new business strategy for each company that may
maximize profitability and improved competitiveness in the
industry. Did not submit or incompletely provided a detailed
rationale for this strategy.
Partially recommended one (1) appropriate new business
strategy for each company that may maximize profitability and
improved competitiveness in the industry. Partially provided a
detailed rationale for this strategy.
Satisfactorily recommended one (1) appropriate new business
strategy for each company that may maximize profitability and
improved competitiveness in the industry. Satisfactorily
provided a detailed rationale for this strategy.
Thoroughly recommended one (1) appropriate new business
strategy for each company that may maximize profitability and
improved competitiveness in the industry. Thoroughly provided
a detailed rationale for this strategy.

8. 6. Evaluate the success of both companies’ corporate level
strategies in terms of horizontal integration, vertical
integration, strategic outsourcing or diversification. Next,
determine the type of strategy that contributed most effectively
to the creation of a successful and profitable multibusiness
model. Provide a detailed rationale to support the response.
Weight: 10%
Did not submit or incompletely evaluated the success of both
companies’ corporate level strategies in terms of horizontal
integration, vertical integration, strategic outsourcing or
diversification. Did not submit or incompletely determined the
type of strategy that contributed most effectively to the creation
of a successful and profitable multibusiness model. Did not
submit or incompletely provided a detailed rationale to support
the response.
Partially evaluated the success of both companies’ corporate
level strategies in terms of horizontal integration, vertical
integration, strategic outsourcing or diversification. Partially
determined the type of strategy that contributed most effectively
to the creation of a successful and profitable multibusiness
model. Partially provided a detailed rationale to support your
response.
Satisfactorily evaluated the success of both companies’
corporate level strategies in terms of horizontal integration,
vertical integration, strategic outsourcing or diversification.
Satisfactorily determined the type of strategy that contributed
most effectively to the creation of a successful and profitable
multibusiness model. Satisfactorily provided a detailed rationale
to support the response.
Thoroughly evaluated the success of both companies’ corporate
level strategies in terms of horizontal integration, vertical
integration, strategic outsourcing or diversification. Thoroughly
determined the type of strategy that contributed most effectively
to the creation of a successful and profitable multibusiness
model. Thoroughly provided a detailed rationale to support the
response.

9. 7. Analyze the strategies that the internal leadership of both
Apple and Samsung has taken to discourage unethical
behaviors. Provide at least three (3) examples of such
leadership in action from both companies to support the
response.
Weight: 10%
Did not submit or incompletely analyzed the strategies that the
internal leadership of both Apple and Samsung has taken to
discourage unethical behaviors. Did not submit or incompletely
provided at least three (3) examples of such leadership in action
from both companies to support the response.
Partially analyzed the strategies that the internal leadership of
both Apple and Samsung has taken to discourage unethical
behaviors. Partially provided at least three (3) examples of such
leadership in action from both companies to support the
response.
Satisfactorily analyzed the strategies that the internal leadership
of both Apple and Samsung has taken to discourage unethical
behaviors. Satisfactorily provided at least three (3) examples of
such leadership in action from both companies to support the
response.
Thoroughly analyzed the strategies that the internal leadership
of both Apple and Samsung has taken to discourage unethical
behaviors. Thoroughly provided at least three (3) examples of
such leadership in action from both companies to support the
response.
8. Assume that both Apple and Samsung are in need of
organizational change and must alter existing strategies.
Recommend three (3) specific ways in which Apple and
Samsung could change functional, business, and corporate
strategies, as well as organizational structure and control in
order to improve business performance and competitiveness in
their industry. Provide a rationale to support the response.
Weight: 10%
Did not submit or incompletely assumed that both Apple and
Samsung are in need of organizational change and must alter

10. existing strategies. Did not submit or incompletely
recommended three (3) specific ways in which Apple and
Samsung could change functional, business, and corporate
strategies, as well as organizational structure and control in
order to improve business performance and competitiveness in
their industry. Did not submit or incompletely provided a
rationale to support the response.
Partially assumed that both Apple and Samsung are in need of
organizational change and must alter existing strategies.
Partially recommended three (3) specific ways in which Apple
and Samsung could change functional, business, and corporate
strategies, as well as organizational structure and control in
order to improve business performance and competitiveness in
their industry. Partially provided a rationale to support the
response.
Satisfactorily assumed that both Apple and Samsung are in need
of organizational change and must alter existing strategies.
Satisfactorily recommended three (3) specific ways in which
Apple and Samsung could change functional, business, and
corporate strategies, as well as organizational structure and
control in order to improve business performance and
competitiveness in their industry. Satisfactorily provided a
rationale to support the response.
Thoroughly assumed that both Apple and Samsung are in need
of organizational change and must alter existing strategies.
Thoroughly recommended three (3) specific ways in which
Apple and Samsung could change functional, business, and
corporate strategies, as well as organizational structure and
control in order to improve business performance and
competitiveness in their industry. Thoroughly provided a
rationale to support the response.
9. 6 references (or number in the assignment)
Weight: 5%
No references provided
Does not meet the required number of references; some or all
references poor quality choices.

11. Meets number of required references; all references high quality
choices.
Exceeds number of required references; all references high
quality choices.
10. Writing Mechanics, Grammar, and Formatting
Weight: 5%
Serious and persistent errors in grammar, spelling, punctuation,
or formatting.
Partially free of errors in grammar, spelling, punctuation, or
formatting.
Mostly free of errors in grammar, spelling, punctuation, or
formatting.
Error free or almost error free grammar, spelling, punctuation,
or formatting.
11. Appropriate use of APA in-text citations and reference
section
Weight: 5%
Lack of in-text citations and / or lack of reference section.
In-text citations and references are provided, but they are only
partially formatted correctly in APA style.
Most in-text citations and references are provided, and they are
generally formatted correctly in APA style.
In-text citations and references are error free or almost error
free and consistently formatted correctly in APA style.
12. Information Literacy/Integration of Sources
Weight: 5%
Serious errors in the integration of sources, such as intentional
or accidental plagiarism, or failure to use in-text citations.
Sources are partially integrated using effective techniques of
quoting, paraphrasing, and summarizing.
Sources are mostly integrated using effective techniques of
quoting, paraphrasing, and summarizing.
Sources are consistently integrated using effective techniques of
quoting, paraphrasing, and summarizing.
13. Clarity and Coherence of Writing

12. Weight: 5%
Information is confusing to the reader and fails to include
reasons and evidence that logically support ideas.
Information is partially clear with minimal reasons and
evidence that logically support ideas.
Information is mostly clear and generally supported with
reasons and evidence that logically support ideas.
Information is provided in a clear, coherent, and consistent
manner with reasons and evidence that logically support ideas.