This keynote talk discusses the future of digital agencies and advertising, highlighting 5 big opportunities: invading the world of advertising, becoming a production resource, serving as an innovation hub, making products, and striving for true awesomeness. The talk compresses tedium and extracts plagiarism from the discussion.

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Society of Digital
Agencies Keynote talk...
Extracting plagiarism...
Parsing bullshit...
Compressing tedium...
99% complete

2. Farewell
Digital
It was fun
while it lasted

3. Who is this
peculiar chap?

4. @DaveBirss

5. addi+ive
getadditive.com

6. future of
advertising
podcast

7. Dave Birss
A USERESU A
GUIDEDIUG YOURS
YOURS
TO THEHT OT TODAY
TODAY
CREATIVEVITAERC FOR
FOR
MINDNIM
Understanding where ideas come from
$10!
$10!
and helping you have more of them
addi+ive

8. STOP

9. HAMMER
TIME!

11. z

12. SO,
ADVERTISING’S
DEAD,
IS IT?

16. seniority
time

17. seniority
time

18. seniority
time

19. seniority
1991
time

20. seniority
1991
time

22. Digital Other

23. ON line

24. OFF line

25. WHAT line ?

26. advertising
direct marketing
sales promotion
public relations

27. advertising
direct marketing
sales promotion
public relations
DIGITAL!

28. advertising
direct marketing
sales promotion
public relations

31. z

36. START

37. END

40. investment return

41. investment return

44. idea
idea idea
idea
idea
idea
idea
idea
idea
idea

45. 5
big opportunities

46. Invade the
world of
advertising

47. Become a
production
resource

48. BE an
innovation hub

49. Make products

50. Or just be
truly, truly
awesome

52. Shut down?
Y / N

53. Shut down?
Y

54. Dave Birss
A USERESU A
GUIDEDIUG YOURS
YOURS
TO THEHT OT TODAY
TODAY
CREATIVEVITAERC FOR
FOR
MINDNIM
Understanding where ideas come from
$10!
$10!
and helping you have more of them
addi+ive