This document provides an overview of a company called DoubleDigit. It summarizes their value proposition as maximizing the power of their partners' ideas through high consistency and efficiency in production. It describes their services such as digital production, technology development, content production and media operations. It highlights their main execution hub in Costa Rica and flexible engagement models including dedicated teams, managed services and project-based work.

1. COMPANY PRESENTATION 2017

2. THE POWER OF EXECUTION
WE BELIEVE IN
THE IMPACT OF A GOOD IDEA CAN BE ELEVATED BY
PRODUCING IT WITH THE HIGHEST STANDARDS.

3. OUR VALUE PROPOSITION

4. ENHANCE YOUR IDEAS WITH
OUTSTANDING EXECUTION

5. We are a TECHNOLOGY and
MARKETING IMPLEMENTATION
company that maximizes the power of our partners’ ideas by
applying the highest dose of consistency and
efficiency to the production stages.

6. dsdWe are a TECHNOLOGY and
MARKETING IMPLEMENTATION
company that maximises the power of our partners’ ideas by
applying the highest dose of consistency and
efficiency to the production stages.
A strong focus on customer service that leads us
to executional discipline.
consistency

7. We are a TECHNOLOGY and
MARKETING IMPLEMENTATION
company that maximises the power of our partners’ ideas by
applying the highest dose of consistency and
efficiency to the production stages.
Triggered by first-time quality,
velocity and accountability.
efficiency

8. Our service platform design

9. CONTEXT.

10. +TECHNOLOGY
EMPOWERED
1.
CONSUMER

11. MULTIPLE
+MEDIA
CHANNELS
2.

12. +CONTENT
EMOTIONAL
3.
> RATIONAL

13. A UNIQUE,
INCLUSIVE &
CONSISTENT
[IN ORDER TO ACHIEVE SUCCESS WE HAVE CREATED]
OFFERING

14. DIGITAL PRODUCTION
& IMPLEMENTATION
1.
CONTENT PRODUCTION
& POST PRODUCTION
3.MEDIA OPERATIONS
& ANALYTICS
4.
TECHNOLOGY
& DEVELOPMENT
2.

15. What we do

16. DIGITAL PRODUCTION & IMPLEMENTATION1.
SERVICES BUILT FOR BRANDS LOOKING TO
STAND OUT AND BE RECOGNIZED
• Creative Production
• User Experience Design
• User Interface Design
• Motion Animation
• Email Production (responsive & retina ready)
• Banner Ads (static, rich media, HTML5/mobile ready)

17. 1.
THE CHALLENGE
To bring the In-Store brand experience to a digital environment. Collaborators,
customers and partners mixed up into a new way of feeling the brand.
THE APPROACH
Deployed a dedicated team of Creative Producers and integrated them to the
execution chain along with Customer Experience and Development teams
onshore.
Maximizing customer's digital experience
Dedicated Team for Creative Design & ProductionMAJOR RETAILER

18. THE RESULT
Successful integration of Creative Design and
Production team. Complete compliance with
brand guidelines.
We are currently applying state of the art
solutions into the new digital interactive tools
that client is using on over 1200 stores.
By 2016, 65% of in-store purchases are
expected to be influenced by mobile-based
communication.
Maximizing customer's digital experience
Dedicated Team for Creative Design & Production1. MAJOR RETAILER

19. TECHNOLOGY & DEVELOPMENT2.
• Frontend Development
• Backend Development
• Native Mobile Application Development
• QA and Testing Services
• Platform-specific Development
STRONG HUMAN RESOURCES TO BECOME CLIENT´S
EXECUTION AND TESTING PARTNER

20. Linking digital activity with real sales
Multiplatform application development project
2.
THE CHALLENGE
To link real data from a brick and mortar POS system of a multi-restaurant chain
with an end user mobile application, using specific rules and content to engage
clients
THE APPROACH
A twin-server infrastructure to separate a continuous flow of information from
each POS in each restaurant, from the CMS application and web services that feed
the end user mobile application.
RESTAURANT CHAIN

21. THE RESULT
A multi-platform, multichannel system that converts real
time sales data to customer engagement and satisfaction.
With a top layer of business intelligence provided by the
extremely flexible CMS and the type of contextual content it
is able to provide.
2. Linking digital activity with real sales
Multiplatform application development projectRESTAURANT CHAIN

22. CONTENT PRODUCTION & POST PRODUCTION3.
• Content Creation
• Asset Preparation
• Re-versioning
• Campaign Localization
• Video editing
• Transcreation
PRODUCTION OF CREATIVE CONTENT DESIGNED TO INCREASE
BRAND RELEVANCY & ENGAGEMENT EXECUTION

23. THE CHALLENGE
To amplify an out-of-home global campaign and generate content for all relevant
digital channels, including social media assets, audiovisual production, landing
pages and web apps.
THE APPROACH
Assemble a brand-focused team with a hybrid engagement model consisting of a
dedicated group for creative digital/audiovisual production and media
management; and a on-demand capacity for development services.
3. World-class Content Production for Digital
A production program focused on delivery and quality.
GLOBAL SPORTS DRINK

24. THE RESULT
Successful localization of global campaign and
production of all content required for digital
channels for a 3-month timeframe.
Production of a set short videos of sponsored athletes
that resulted in 500,000+ views.
Outstanding increase of main social media KPIs.
Brand fanbase increased by 27% with a record-high
average brand engagement of 34%.
3. World-class Content Production for Digital
A production program focused on delivery and quality.
GLOBAL SPORTS DRINK

25. MEDIA OPERATIONS & ANALYTICS4.
EXECUTION OF MARKETING STRATEGIES
BASED ON TANGIBLE RESULTS
• SEO
• SEM
• Social Media
• Paid Media
• Channel-based metrics, reporting and ROI analysis

26. 4. Migrating a 2-year SEO effort
Website and platform migration project
THE CHALLENGE
THE APPROACH
To rescue a 2-year effort to position specific Client brands with specific keywords
after migrating from an old platform to a new one with a different top level domain,
URL structure and information architecture.
We developed a strategic content generation calendar based on the most
important keywords, as well as optimizing the current content for specific strategic
objectives and migrating the URL structure for all content pieces.
GLOBAL NUTRITION COMPANY

27. 4.
From January to October 2016, we had
a 900% increase in organic traffic, as
well as eventually reaching the highest
share of voice ever measured by the
Client in the target region.
1,249
1,546
3,150
2,652 2,619
2,855
3,396
3,801
6,645
12,874
January February March April May June July August September October
Organic Traffic
Migrating a 2-year SEO effort
Website and platform migration project
GLOBAL NUTRITION COMPANY
THE RESULT

28. Who we are

29. 90+ORGANIZED IN CAPABILITY-BASED UNITS

30. [OUR CLIENTS]
Contact us for the list. You know the brands and the agencies because
you probably drive them, drink them, bank with them, work for them or
use them to help you achieve greatness!

31. &
EXECUTION HUB
DEVELOPMENT AND IMPLEMENTATION
FRONTING OFFICE
PROJECT MANAGEMENT AND
CLIENT RELATIONS PTY, PANAMÁ!
SJO, COSTA RICA!
DALLAS, TX!
NEW YORK, NY!
PRODUCTION @ SCALE
Proximity to client

32. COSTA RICA
OUR MAIN EXECUTION HUB IS LOCATED IN
technology-related and fully bilingual
workforce
Costa Rica stands out for its technology-related and fully bilingual
workforce, its high-quality educational system and outstanding
productivity levels. The country has a history of peace and stability,
derived from a solid long-standing democracy.
• 4.7 M Total Population
• 96.2% Literacy Rate
• 1st TOEIC Latin America
• 1st High-Tech Cluster in LATAM
• 7.1% of GDP for Education
• No Army since 1949
• Central Standard Time
OUR MAIN PRODUCTION HUB
COSTA RICA
Its high-quality educational system and
outstanding productivity levels. The country has
a history of peace and stability, derived from a
solid long-standing democracy.
• 96.2% Literacy Rate
• 1st TOEIC Latin America
• 8% of GDP for education and no army since 1949
• 5 hours flight time to New York City
• 2.5 hours flight time to Miami, Florida

33. How we engage

34. zz
We have the ability to implement
flexible and adaptable engagement
models in order to fulfill each client's
specific needs.

35. DEDICATED TEAM
MODEL #1:
A TRUE EXTENSION OF YOUR TEAM

36. DEDICATED TEAM
MODEL #1:
A TRUE EXTENSION OF YOUR TEAM
For clients with consistent staffing needs, we provide support in determining the right
team with the right blend of skills, experience and capabilities.
We collectively define a staffing strategy and prepare for execution. This includes: job
profile review and calibration, definition of interviewing process and schedule, test setup
and monitoring mechanisms.
Our dedicated teams are truly an extension of our clients’ team. Focusing on
execution, we engage with our client’s team for workflow, task and resource allocation.

37. MANAGED SERVICE
MODEL #2:
FOCUS ON DELIVERY AND QUALITY

38. MANAGED SERVICE
MODEL #2:
FOCUS ON DELIVERY AND QUALITY
For recurrent services with specific deliverables, we work in coordination with our clients
to identify standard processes and customize corresponding outcomes in order to
fulfill particular needs on the client side.
This has proven to be a model that enables us to rapidly obtain significant productivity
and efficiency gains, which then are translated into savings to our clients.
Developing expertise by specialization also allows us to innovate faster and implement
improvements to current tasks.

39. PROJECT BASED
MODEL #3:
FOCUS ON RESOURCE PLANNING AND RELEASE DATES

40. PROJECT BASED
MODEL #3:
FOCUS ON RESOURCE PLANNING AND RELEASE DATES
Our Project-based model starts with a collaborative assessment of the project and the
breakdown of it into smaller components that allow for an AGILE execution.
We initiate by meeting with our client and ensure full understanding of brief and
specifications.
A validated scope of the project, translated into a resource consumption matrix and a
detailed delivery scheduled are some of the key elements to ensure seamless execution
and the highest quality.

41. Why DoubleDigit?

42. STRATEGIC LOCATION
AND CULTURAL FIT

43. QUICK ACCESS TO A WELL TRAINED
SPECIALIZED TALENT POOL

44. BEST PRACTICES APPLIED
THROUGHOUT ALL PROCESSES

45. CONTACT US:
Dana Farbo - Managing Director, US
973-271-8809
dana.farbo@doubledigit.com