MavenVista is a one-stop solution for procurement management software and system. We deliver intuitive software solutions to control your procurement process with the experience of industry experts.

1. ADJUDGED BEST
PROCUREMENT TECHNOLOGY
SOLUTION FOR THE YEAR 2020
Co-sponsored by NASSCOM, The apex body for the 180-
billion-dollar IT BPM industry in India
THE FUTURE OF PROCUREMENT
Powered by MavenVista Technologies Pvt Ltd

2. Introduction:
• Mavenvista
• Vision, Mission, Strategy Goals
Why Digitalisation
Marketing Goals
• Objectives
• Goals
• Our Strategic Priorities
• Why, What and How of our Strategy
Risk Matrix, Competition
• VENDX marketing strategy
Digital marketing Agency – Evaluation critieria
MAVENVISTA USP
Agenda

3. PERFORMANCE BEYOND EXPECTATION
ABOUT MAVENVISTA
The company has evolved VENDX, its digital platform thru intensive participation of
customer centric procurement Domain Experts and highly proficient technocrats for
over 15 years
We are ISO 9001 and 27001 certified company.
Over 200 Man years of procurement Domain
Experience.
Acknowledged by Customers publicly for High Quality, Updated & Innovative
Services.
MavenVista has been awarded as the Most Innovative SME for the year 2013
by Hannover Milan Fair & Indian Academy of Management.
MavenVista has been awarded by CIO CHOICE Awards for the year 2016
& 2017
Best Procurement Solution Provider 2019.
Best Procurement Service Provider 2018.
Procurement Technology solution of the year 2020
3

4. BUSINESS PHILOSOPHY
MV is on a global mission to
transform Procurement of goods &
services through its innovative
digital platform
VALUES
MISSION
VISION
We aspire to be the FUTURE OF PROCUREMENT
VISION
VALUES
MISSION
o HONESTY &
INTEGRITY
o WINNING
ATTITUDE
o EXCELLENCE IN
EVERYTHING WE DO
o NURTURE
INNOVATION &
CREATIVITY
o Global Mission
o Transform Procurement
o Innovative digital platform
o Future o Procurement
PURPOSE
4

5. OUR PURPOSE
PURPOSE
To contribute to our customer’s success through our innovative digital Procurement solutions so that they
can stay competitive, efficient and compliant.
Contribute to
Customer’s success
Innovative digital
Procurement solutions
Competitive, efficient and
compliant
5

6. THE BRAND – what we stand for ?
6
THE FUTURE OF PROCUREMENT
MAVEN – TRUSTED EXPERT
VISTA - BROADEST VIEW
Bring forth the best in
Technology and
procurement domain
expertise in creating world
class digital solutions.
To transform Procurement
through our innovative digital
Procurement solutions so that our
customers stay competitive,
efficient, and compliant.
1.ASPIRATIONAL
2.GLOBALAMBITIONS
3. INNOVATION
All our communications must reflect the above qualities

7. SOME OF OUR CLIENTS SPREAD ACROSS MULTIPLE SECTORS
PHARMA
CHEMICALS
CEMENT
BFSI
FMCG
TEXTILE
AUTOMOTIVE
OTHER
7

8. Why Digitalization?

9. DIGITALIZATION DELIVERS CLEAR BENEFITS
Improve the
efficiency of
business
processes,
consistency &
quality.
Better
Scalability
Better
Business
Insights
Complete
transparency &
Audit trail
Fewer
Human
Errors
Lower
Operational
Costs
Increase
response
time and
customer
service
9

10. OUR CLIENTS HAVE ALREADY REALISED SIGNIFICANT BENEFITS FROM VENDX
70% to 80% of companies are using
Auction platform for price discovery.
Over 60%
time savings
50% to 60% of companies are
using RFQ automation platform
25% to 30% of companies
are using complete P2P
solution
Optimum price
discovery
Complete accountability
of all decision
Streamlining of
buying process
Central repository of all
negotiations and decisions
Single
point of
Audit
Findings from our internal survey
Game changing outcomes
1
0

11. Our Marketing Goals

12. a) Build the VENDX brand and
deepen brand affinity with
existing customers
b) Communicate the uniqueness
of our product.
1
3
a) Lead Generation – Fill our CRM
with qualified prospects
2
a) Grow visibility in search Engine
rankings as well as in Social Media
Platforms
4
a) Reach out to new audiences
b) Reach out to potential
customers outside India
c) Be an attractive employer
Key Marketing Objectives

13. www.mavenvista.com 13
“
To create unique customer
experience in digitalizing
Procurement function
Ensure transparency in every
transaction performed on our
digital platform
Ensure sustainable success for
our customer
Be a consistently learning
organization –
evolve continuously.
OUR GOALS

14. www.mavenvista.com 14
“
HONESTY &
INTEGRITY
WINNING
ATTITUDE
EXCELLENCE IN
EVERYTHING WE DO
NURTURE INNOVATION
& CREATIVITY
This is our culture; we incorporate our values in
everything we do.
OUR VALUES

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“
Leadership position in the field of
digital procurement - in the top 3 in
relation to
competing brands and serve
adjacent markets as well as
emerging business opportunities.
continuous improvement in our
digital platform to create better and
unique customer experiences
Create a sustainable growth for
MavenVista so that we continue to
invest in our people and in our
product.
Attract and develop talent, provide
opportunities to grow and retain
them
LEADERSHIP
INNOVATION
DRIVING VALUE
PEOPLE
OUR STRATEGIC PRIORITIES

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“
WHY
We aspire to be the
FUTURE OF PROCUREMENT
WHAT
To contribute to our customer’s
success through our innovative
digital Procurement solutions so
that they can stay competitive,
efficient, and compliant.
Through successful interplay
of our Technology, Talented
employees and
procurement domain
experts in creating world
class digital solutions.
HOW
WHY, WHAT & HOW OF OUR STRATEGY

17. 1. Target :
a) Manufacturing/ Industrial with a turnover size of upto
Rs.3000Cr.
b) Spend value under management to the tune of 60-70
% of turnover
c) Professionally managed companies focused on
transparency, compliance
d) Aspirations to go digital
2. Value Proposition:
a) Easy to adopt, modular architecture
b) Unique customer experience.
c) Innovative solutions
d) Guaranteed results – efficiency, savings & compliance
e) Efficient customer support
3. ERP neutral – can be integrated with any ERP platform.
4. Professionally managed Auction services as an add-on
5. Unique tie-ups with top consultants for end-to-end value
creation in procurement.
6. Fully leverage digital marketing options to gather global
reach.
Our strategy
1
2
3
4
5
6
VENDX MARKETING STRATEGY

18. • Introduction –
• Agency to present background, experience, case studies
• Key Managerial personnel
• Type of work done them.
• Client profile ( any Saas based IT clients ?)
• How can they help us achieve our marketing goals ( slide
11):
• Define scope
• Innovation / thought leadership
• Fee Structure
• Personal interview ( check alignment, trust, etc)
DIGITAL MARKETING AGENCY – EVALUATION CRITERIA

19. VENDX USP
Robust Architecture
ERP Neutral
Responsive Embedded Analytics
Agile Customer
Engagement
Customer Centric Business Model
19

20. PHENOMENAL GROWTH IN THE USAGE OF VENDX BY OUR CLIENTS
7 lakhs+ decisions
authorized
12 lakhs+ PO’s
created
Live Cases of
Integration with ERP
25,000+ buyers
used VENDX
Savings of more
than 500 Crs
8 Lakhs+
RFQ’s Floated
25 lakhs+
Quotation Received
1 lakh+ Auctions
Conducted
10 Lakh+ Supplier
participated
15 Lakhs+ PR’s
converted to RFQ
20

21. DIGITAL MARKETING QUESTIONAIRE
21
Category Specific Challenges
1. You Tube, Facebook, ?Twitter and Linkedin
1. Lead generation, increase brand awareness, vistors engagement, acquiring
quality traffic on the website.
1. Search engine optimization, Social media marketing, especially Linkedin,
Email outreach, content generation and optimization, quality link building.
2. Integrated marketing approach
1. Social Media posting
2. Email marketing on Send in Blue
1. Zycus, Coupa, Ivalua, Ariba
SOCIAL MEDIA HANDLES
SOCIAL MEDIA OBJECTIVE
DIGITAL MARKETING OBJECTIVES
DIGITAL MARKETING ACTIVITIES UNDERTAKEN
Top 4 competitors

22. For more details contact @
sales@mavenvista.com
MavenVista Technologies Pvt. Ltd.
S-1, First Floor Norquest House, Near Lions Hall, Mithakali Six Roads, Ellisbridge, Ahmedabad – 380006. Gujarat, INDIA
Maharashtra
+91 99878 90590
Gujarat
+91 90330 30061
Delhi
+91 90330 30058