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Create the Foundation of an App - UX Wannabe 5

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Create the Foundation of an App - UX Wannabe 5

Design Participatory, Sketching, Rapid Prototyping and User Interview

Daeng Muhammad Feisal
@daengdoang

Published in: Education
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Create the Foundation of an App - UX Wannabe 5

  1. 1. @daengdoang Daeng Muhammad Feisal CreatetheFoundation ofanApp User Interview, Sketching, Prototyping & Design Participatory
  2. 2. Intro Create the Foundation of an App
  3. 3. Product DevelopmentProcess
  4. 4. Product Development Process Data Users Competitors Ideas Define: Functional & Content Requirement Design: Ideate & Prototype Build Launch min. 2 iterations Validate: UX Research Measure Success Insights
  5. 5. User Research Eyetracking Data Mining Usability Lab Studies Contextual Observation Usability Benchmarking A/B Testing User Interview Participatory Design Diary Studies Message Board Mining Cust Feedback Emails Attitudinal Focus Groups Intercept Surveys Email Surveys Qualitative (direct) Approach Quantitative (indirect) DataSource Behavioural Online UX Assessments
  6. 6. Participatory Design Create the Foundation of an App
  7. 7. 1What’sParticipatoryDesign? Andwhydowedoit?
  8. 8. 2ParticipatoryDesign Activities
  9. 9. create the right design ensure the design is right
  10. 10. create the right design ensure the design is right
  11. 11. NARRATION ACTIVITY USE THIS ACTIVITY TO UNDERSTAND: ● ● ●
  12. 12. NARRATION ACTIVITY USE THIS ACTIVITY TO CREATE: ●
  13. 13. create the right design ensure the design is right
  14. 14. CREATION ACTIVITY USE THIS ACTIVITY TO UNDERSTAND: ● ● ●
  15. 15. create the right design ensure the design is right
  16. 16. PRIORITIZATION ACTIVITY USE THIS ACTIVITY TO UNDERSTAND: ● ●
  17. 17. PRIORITIZATION ACTIVITY USE THIS ACTIVITY TO CREATE: ● ●
  18. 18. create the right design ensure the design is right
  19. 19. CONTEXTUALIZATION ACTIVITY USE THIS ACTIVITY TO UNDERSTAND: ● ● ●
  20. 20. CONTEXTUALIZATION ACTIVITY USE THIS ACTIVITY TO GET FEEDBACK ON: ● ● ●
  21. 21. 3UsingParticipatoryDesign withyourproductteams
  22. 22. understanding needs designing solutions ensuring solutions fit needs
  23. 23. understanding needs designing solutions ensuring solutions fit needs
  24. 24. Sketching Create the Foundation of an App
  25. 25. Sketchstorming Sketch + Brainstorming
  26. 26. Source: https://www.pinterest.com/pin/477451997970973073/
  27. 27. General misconception
  28. 28. But, what about these?
  29. 29. Focus on quantity not quality!
  30. 30. Sketches examples
  31. 31. Afewthingstokeepinmindduringsketchstorming... Deferjudgement Stayfocus Beplayful!
  32. 32. Activity: Sketch Warm-up Exercise 3 mins
  33. 33. Why are we doing this? To warm up your inner creativity by turning blank shapes into recognizable objects. To build your fluency (speed) and flexibility in ideation process.
  34. 34. Rapid Prototyping Create the Foundation of an App
  35. 35. Whatisprototype?
  36. 36. A prototype is a draft version of a product.
  37. 37. A prototype is something you can create to tell a story .
  38. 38. Whatkindsofideas canyouprototype?
  39. 39. Mobile Apps (e.g. paper sketches) Work schedules Cars Storyboarding Food ... Anything can be prototyped
  40. 40. Howfast?
  41. 41. Should always within hours
  42. 42. Whyprototyping?
  43. 43. Key principles 1. 2. 3. Make it tangible Get feedback Fail fast, improve faster
  44. 44. 1. Make it tangible Doing is the best way to learn, instead of sitting there and keep thinking.
  45. 45. 2. Get feedback A good prototype will help you identify flaws (such as incomplete research or mistaken assumptions).
  46. 46. 3. Fail fast, improve faster Incremental iterative refinement
  47. 47. Build. Share. Improve. “Moving from abstract ideas, theories, plans to concrete tangible, experiential things.”
  48. 48. User Interview Create the Foundation of an App
  49. 49. Where Interviewing Fits In Eyetracking Data Mining Usability Lab Studies Contextual Observation Usability Benchmarking A/B Testing User Interview Participatory Design Diary Studies Message Board Mining Cust Feedback Emails Attitudinal Focus Groups Intercept Surveys Email Surveys Qualitative (direct) Approach Quantitative (indirect) DataSource Behavioural Online UX Assessments
  50. 50. Gaininsightintoyourusersand understandourgoals The Value of Interviewing People
  51. 51. Know Your Goals Knowingyourgoalsinformsexpectations andprioritiesandprovidesfocus. Talkingtostakeholderswillhelpdefine yourgoals.
  52. 52. Know Your Goals
  53. 53. Research Planning Workshop The goals of a Research Planning Workshop are to define 1. What We Already Know (Think We Know) 2. Who our Audience is 3. What questions we want to answer. E.G. what do we want to know about our audience? 4. Why - how will knowing the answers to these questions help the business. What value will asking these questions provide. Know Your Goals
  54. 54. Assumption and Experiments Workshop. The goals of an Assumptions and Experiments workshop are to: 1. Extract all the information within the domain 2. Organize the information 3. Focus on the bits that matter 4. Prompt incremental decision making 5. Decide what the nature of the outcome you’re looking for, is not for details 6. To not create the answers yourself Know Your Goals
  55. 55. Know Your Goals
  56. 56. Creating A Research Brief A good research brief has a well structured outline 1. Purpose: a document to serve as an outline for our research 2. Value Proposition 3. Goals 4. Audience/Participants 5. Methodology 6. Schedule 7. Associated Research Costs
  57. 57. 1 YourProtocolorScript
  58. 58. Things to consider when creating your interview script. 1. 8 main questions and or topics in a 1 hour interview (practice makes perfect) 2. Ice-breaker questions or observations help set the mood and build rapport 3. Keeping it short allows time for follow-up and probing deeper 4. Limiting questions provides focus and prioritization 5. Number the questions - this will help set pace and make sure you covered everything 6. Craft your question to get people to tell a story. E.G. “tell me about…” Your Interview Script
  59. 59. Things to avoid when creating your interview script. 1. Too many question for the time available 2. Questions not related to reaching goals, no focus 3. Don’t talk too much about yourself 4. Be aware of your body language 5. Problems with how questions are phrased Your Interview Script
  60. 60. This list represents specific types questions to avoid when creating your script. 1. Leading 2. Double-Barreled 3. Too broad or vague 4. Mutually exclusive options 5. Limited response options 6. Caution with predictions Your Interview Script
  61. 61. Other important considerations when creating the questions in your script. 1. Avoid polarized words like always and never . 2. Use of adjectives. 3. “Likert” scales. EX: 1-5, 1 is best, 5 is worst Your Interview Script
  62. 62. Proof (catch spelling and grammar errors) Preflight (practice, practice, practice) Your Interview Script
  63. 63. 2 Recruiting&Scheduling
  64. 64. Recruiting & Scheduling
  65. 65. Recruiting & Scheduling Ethn.io Google Forms Survey Monkey Type Form Surveygizmo
  66. 66. Recruiting & Scheduling Social Media Friends and Family Existing customer databases Forums Guerilla Professional recruiting agency usertesting.com Ethni.io Pow Wow Google Cal
  67. 67. 3 Preparation
  68. 68. Preparation Team Roles No. of people Streaming NDAs and informed consent
  69. 69. Preparation Hardware Software Hard copies Paper and Pens
  70. 70. Preparation Confirm interviews Social Graces Don’t forget to hit record Don’t be afraid to leave Travel as a team to arrive on time and leave on time
  71. 71. 4 Let’sPractice
  72. 72. Let’s Practice Participant Moderator Note Taker There is a dot on your name tag. They indicate what role you will be playing in this exercise. You should be in a group with different colors than your own.
  73. 73. Writing Questions 6 Minutes As a team, create 4 questions that will validate or challenge the goals of this project.
  74. 74. The Interview 8 Minutes
  75. 75. Resources: Interviewing Users, Steve Portigal Just Enough Research, Erika Hall
  76. 76. WORKSHOPTIME!
  77. 77. Sketching & Paper Prototyping POP 2.0 Prototyping on Paper Tools
  78. 78. /daengdoang a Happy UX Designer Learner Daeng M. Feisal Hatur nuhun ;D

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