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0 CONFIDENTIAL AND PROPRIETARY I © 2015 Gartner, Inc. and/or its affiliates. All rights reserved.
1. Synchronize efforts across Marketing, IT, and the Business
2. Objective, unbiased, independent advisor on all marketing
technology investments and strategic decisions
3. Most cost-effective way of exploring new marketing ideas
and concepts
4. Track, review, provide feedback, and validate digital
agency/consulting recommendations and proposals
5. Provide strategic insights across digital marketing landscape
6. Continually update your cross-industry digital IQ for outside
the box thinking and career progression
CRITICAL GARTNER VALUE PROPOSITIONS

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Gartner for Marketing Leaders Value Proposition

  • 1. 0 CONFIDENTIAL AND PROPRIETARY I © 2015 Gartner, Inc. and/or its affiliates. All rights reserved. 1. Synchronize efforts across Marketing, IT, and the Business 2. Objective, unbiased, independent advisor on all marketing technology investments and strategic decisions 3. Most cost-effective way of exploring new marketing ideas and concepts 4. Track, review, provide feedback, and validate digital agency/consulting recommendations and proposals 5. Provide strategic insights across digital marketing landscape 6. Continually update your cross-industry digital IQ for outside the box thinking and career progression CRITICAL GARTNER VALUE PROPOSITIONS