2. CAMERA: Ensure you use as many as possible when filming your trailer
• High Angle =
Superiority
• Low Angle =
Inferiority
• Wide Angle =
Vulnerability
• Hand-Held =
Realism
• P.O.V =
Placement of
Audience in the
Scene
• Close-Up =
Emotional
Connection
• Establishing =
Narrative Plays
Out
3. EDITING: Ensure you consider these when editing in post production
• Long Takes
• Quick Cuts
• Cross Cutting
• Eyeline Matches
• Fades to Black
• Captions/Credits
• Cutaways
4. SOUND: Ensure you design your soundscape with these in mind
• Iconic Theme Tune
• Ominous Tones
• Thuds
• High Pitched Sounds
• Slow/Fast (Quick Change)
• Silence
• Heartbeat Rhythm
• Echoes/Delay
5. SITUATIONS: Plan scenarios like these to abide by conventions
• Lock Door (Slow Keys)
• Jump Scares
• Broken Down Car
• Isolated House
• Double Tap
• Walking Antagonist
• Sneak Up Behind
• Running Upstairs
• Arm/Leg trapped
• Falling Over
• Slamming Doors
• Flickering Lights
• Creaks/Thuds
• Dragging Off
6. SYMBOLIC CODES: Include elements of iconic symbolism
• Keys/Locks
• Religious
Symbols
• Dolls/Toys
• Mirrors
• Windows
• Corridors
• Weapons
• Masks
