Rob gordon sales skill sets core competencies 2-5-2012
HIGH IMPACT BUSINESS + PEOPLE RESULTS
1. Business – Sales & Market Share People & Performance Management
Development with Two Most Recent Roles DIRECTOR @ SANOFI
Functional, Competencies & Leadership
New Culture & Values Rollout
Team integrator, culture alignment, mentoring
Marketing Role Business Development, OTC Launch + Chattem
Entrepreneurship Business Development, planning
Sales Role Support Function Lead, transversal facilitation,
+ Innovation Performance metrics, Restructuring, Downsizing
Brand & Geographical
Portfolio management, Sales Force Marketing Lead – All Brands
Manager of Managers, Coaching to coach,
Effectiveness, resource allocation Sales & Marketing Lead Talent development & Allocation, succession planning
Global Sales & Marketing Direct P&L Accountability
Change charter, influencing Country Management, Needs
Facilitation, Project Mgnt, Culture, Business Unit Leadership + JV
Assessment, Consulting, Performance Improvement,
Instructional design, Diversity
ASSOC. DIRECTOR @ MERCK Facilitation, Knowledge transfer, Diversity
Key Account Strategy & Sales, Sales Incentives People & Performance Management,
Sales Force Deployment & leading others,
Business analysis & planning Demand Planning, cost control
Achieving results through others, interviewing & selection
Commercialization Strategy
Strategy Customization & & Distributors Contracting Functional Expertise development
New Product Launch @ across multiple markets and cultures
multi-country level Six Sigma, Operational Excellence
Innovation + Standards + New Product Planning Cross-Functional Collaboration
KOL & Market Development,
7- Multi-Function Lead & Synergy
Individual Contributor, Territory Management,
Hospital Sales, Individual Contributor New Product & Strategic Planning 1:1 Sales, Account Management
● Brand leadership (i.e. Plavix, Singulair, Crixivan, Avapro). ● Cross-functional / transversal collaboration change charter.
Results: Business + People
● Rapid market share growth in established product (Lantus: ● New culture & values rollout for Sanofi affiliate in P.R.
Key Accomplishments &
+5-point growth in 12 months, +45% TRx Devices). ● Customized Marketing skills development for Reports as
● Strategy change results (i.e. Solostar +8%MS, Multaq) per Marketing Excellence Survey.
● First Diabetes outreach program + First DTC Campaign. ● 12/15 Engagement survey metrics improvement in just six
● +68% over budget for new OTC-switch launch. months positively impacting a 46-person team
● +$1.6M incremental revenues from vaccine cold chain in ● Sanofi Business Units Synergy & Integration role within P.R.
2008, currently $5M business. ● Innovation Forum execution with outside consultant.
● $1.9M cost-reduction in 2 years through demand planning.
● LATAM Sales Force Effectiveness Award @ Merck
● +$10M revenue growth in Caribbean Countries 2008.
● Divisional award for fostering positive and productive work
● Propelled Trinidad Tender revenues from < $50k to $1M environment @ Merck
● Six Merck Excellence Awards + 1ST Pos. in sales as Rep. ● Low turnover and high promotion rate among Reports