7. People
Business Technology
Life Sciences
W
ork/Life Shift
Acceleration
Age Wave
Education
Re-Engineering
Global
Nomads
Free
Agency
End of
Retirement
Emerging Models
Sharing
Economy
Marketing
Megatrend
Trust
Economy
Machine Learning
Cloud
Computing
Security
Scare
Coworking &
Collaboration
Massively
Mobile
Internet of
Things
Big Data
105. Anticipate “showrooming”
by keeping prices and
special offers up-to-date
on your digital site.
Tip One:
The Pocket Showroom
50% of U.S. sales are
digitally influenced,
most commonly by
price comparisons.
106. Have a system to handle
the anticipated increase
of buy-online-pick-up-in-
store (BOPIS) orders.
50% of shoppers plan
to buy online and pick
up orders in-store.
BOPIS
Tip Two:
107. Use dynamic pricing
software to make
adjustments in real
time.
By the Sale of Your Pants
35.5% of retailers rely
on dynamic pricing.
Tip Three:
108. Apply analytics to data
on shopping habits,
location, preferred
channels and more
to help you optimize
prices.
The Big Picture
80% of retailers
rate themselves
as “behind” or
“significantly behind”
Amazon in terms of
analytics maturity.
Tip Four:
109. Make it easy for
customers to move
among channels by
sharing information
consistently across
channels.
Multi-Stop Shop
Tip Five:
70% of consumers
expect to see in-store
inventory when they
visit a company’s
website.