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Assignment #2- Brand Character Diagram

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Corey Powell
Corey Powell

Assignment #2

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The Ubiquitous Computer Corey Powell FA102a, Research and Brand Development
The Ubiquitous Computer Corey Powell Assignment One, Research “The Ubi Ubiquitous Computer is Here” http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched
The Ubiquitous Computer Corey Powell Assignment One, Research - ”Plug it into a power outlet and the WiFi-connected, voice-operated Ubi gadget will magically make the environment around it Internet-enabled.” http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched
The Ubiquitous Computer Corey Powell Assignment One, Research -“The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.” http://www.ubiq.com/hypertext/weiser/SciAmDraft3.html
The Ubiquitous Computer Corey Powell Assignment One, Research -“Ubiquitous computing names the third wave in computing, just now beginning.” http://www.ubiq.com/weiser/UbiHome.html
The Ubiquitous Computer Corey Powell Assignment One, Description of Future Product or Service The Ubiquitous Computer
Character/Persona Professional Reliable Friendly Attentive Tone Personal Ubiquitous Scientific Futuristic Language UBI$ Groundbreaking Savvy Innovative Complex Purpose Assist Simplify Inform Integrate

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Assignment #2- Brand Character Diagram

  • 1. The Ubiquitous Computer Corey Powell FA102a, Research and Brand Development
  • 2. The Ubiquitous Computer Corey Powell Assignment One, Research “The Ubi Ubiquitous Computer is Here” http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched
  • 3. The Ubiquitous Computer Corey Powell Assignment One, Research - ”Plug it into a power outlet and the WiFi-connected, voice-operated Ubi gadget will magically make the environment around it Internet-enabled.” http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched
  • 4. The Ubiquitous Computer Corey Powell Assignment One, Research -“The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.” http://www.ubiq.com/hypertext/weiser/SciAmDraft3.html
  • 5. The Ubiquitous Computer Corey Powell Assignment One, Research -“Ubiquitous computing names the third wave in computing, just now beginning.” http://www.ubiq.com/weiser/UbiHome.html
  • 6. The Ubiquitous Computer Corey Powell Assignment One, Description of Future Product or Service The Ubiquitous Computer
  • 7. Character/Persona Professional Reliable Friendly Attentive Tone Personal Ubiquitous Scientific Futuristic Language UBI$ Groundbreaking Savvy Innovative Complex Purpose Assist Simplify Inform Integrate