2. GUIDANCE
This template PowerPoint presentation includes all the
relevant elements you need to cover in your Music Video
Assignment
It is suggested you save this PP in a different name and
share it with your group so you always have a copy – some
sections require you to delete the information on the slide
and replace with your own work
Add more pages to each section where necessary [you
should be doing this!]
Add visuals as you see necessary
This document will be added to as you progress through the
pre-production phase.
Delete this slide when complete
4. RESEARCH & IDEA
GENERATION
Select a song/track that you like [or don’t like!]
Generate three ideas for music videos employing styles,
techniques and conventions that we have looked at in
previous sessions. Explore how you could interpret the
song differently using different methods
You can add any extra info you think is relevant, images,
mind maps, etc
For quick mind maps you could use bubbl.us to generate
these
5. RESEARCH
Watch a selection of videos to get your ideas started,
make note of a minimum of 5 – add extra slides,
screenshot the video and in bullet point note down info
in terms of camera, editing, art design, performance, etc
and how this might link to your production
Hint!
You’ve already done this in
your case study, so you can
summarise that here where
relevant
6. RESEARCH AND IDEAS
song – identity – xray spex
Music video ideas –
Video expressing different identities and celebrating them
Video showing people with no identities all looking the same
Video showing the contrast between people who express themselves
and those who look the same
7. RESEARCH
Bjork – big time sensuality
Black and white
Dancing and lip syncing in the street
Centre frame
Close up and full body shots
Mix of facial expressions – almost breaking fourth wall/very engaging with audience
Performingdancing on a moving vehicle
Slow motion shots
Out of focus towards the end
8. BJORK – BIG TIME
SENSUALITY
Black and white
Dancing and lip syncing in the street
Centre frame
Close up and full body shots
Mix of facial expressions – almost breaking fourth wall/very engaging with audience
Performingdancing on a moving vehicle
Slow motion shots
Out of focus towards the end
Expressing the emotions in the song through facial expression
Some faster clips
9. SLAVES – THE HUNTER
Neon colours
glitch
Close up shots mixed with full body shots
Front facing and birds eye/worms eye views
Reverse effects
Destruction
Low quality diy element
Heavy inspiration from the 90’s
Props
Performance
Coloured plain background
Centre frame
10. THE GARDEN – THY MISSION
Imitation/mockery of pop culture eg.) tv (jenny jones show)
Meaning of the video is to be yourself (rioting against jenny)
Context – the jenny jones show episode(hey punk lose the funk)
About changing goths to look “normal”
The riots in the video show the garden are against it
video shows to express yourself
Performance and acting
Costumes
High energy
11. THE 1975 - TOOTIMETOOTIME
lip syncing in front of plain coloured backdrops
Dancing in front of backdrops
Outfit changes
Candid shots of talkingsingingdancing
Different expressions
Every shot Centre mid frame
High energy
Diversity
12. MAC DEMARCO – ODE TO
VICEROY
- Pink grainy filter, glitchy and oversaturated
- Frame within a frame; circles, tv screen, picture frame, cigarette
box
- Performance elements – dancing /miming lyrics and instruments in
front of plain backgrounds miming instruments in the street
- Irony
- One central theme
- Over filtered
- Strange imagery splitting up frames of everyday footage
- Photos of him replaced with a frame of him dancing
- Front facing, worms eye view, shots from behind, birds eye view
- Repeated shots in a singular frame (boomerang)
- Frames fading into each other and grain effects separating them
- symbolism
13. POTENTIAL SONGS
Identity – x-ray spex
Only shallow – my bloody valentine
Celebrity Skin – hole
Teenage riot – sonic youth
Minor swing – Django reinhard
14. POTENTIAL TECHNIQUES
Close up shots
full body shots
Front facing shots
Birds eye view shots
Reverse shots
Frame within a frame; particularly circles
Mostly front facing shots
Candid shots
Black and white
15. CONVENTIONS YOU PLAN TO
USE
Rock conventions –
indoor and outdoor scenes
Dark scenes
Dark makeup
Different lighting to represent different moods
Black and white theme
16. MIND MAP OF IDEAS
[SUMMARY OF IDEAS]
Indoor and outdoor scenes
Use of symbolism – flowers represent what's naturally to good in the
world
Grain effects
Front facing, worms eye view, shots from behind, birds eye view, side
shots
Over-filtered
Performance elements – dancing/miming lyrics and instruments in
front of coloured backdrops
Oversaturated
Candid shots/clips
Slow motion/fast motion clips
Out of focus towards the end
Harsh transitions
17. SUMMARY
5 opportunities of your ideas
- learning post-production and editing skills
- Experimenting with different styles of filming
- experimenting with different colour themes
- opportunity to break genre conventions
- opportunity to practice planning pre-production
18. SUMMARY
5 restrictions to your ideas
- locations could be limited
- costume
- hair and makeup
- group numbers are limited
- skill level
19. FINAL IDEA –
ARTIST/TITLE/INFO
Teenage riot – sonic youth
Sonic youth were a New York rock band formed in 1981. The four
founding members remained together for the entirety of the bands
present years(1981-2011) and in that time were praised for “redefining
what rock guitar could do”. Taking heavy influence from The velvet
underground and the stooges, their inventive use of alternate tunings,
feedback and dissonance is what defined their sound and makes them
almost instantly distinguishable even to this day.
In 1986, Sonic youth signed with the record label SST – same as husker
du, black flag, dinosaur Jr and meat puppets. Artists from different
genres also made cameo appearances in some songs such as Chuck D
of Public Enemy in ‘Kool thing’, and guitarist and vocalist Thurston
Moore also did some solo work separate from the band.
Noise rock is the main genre sonic youth are categorized under, along
with alternative and indie rock. Sonic youth majorly popularized noise
rock, and they claimed it had taken the place of punk completely. Noise
rock as a genre mostly aims to focus on the art of playing
music/instruments improperly, much like what is seen in grunge and
punk and the band even went as far as putting screwdrivers under the
strings of their guitars to achieve distortion. Sonic youth were the first
band to ever bring melody to this sound which helped the genre to
gain mass popularity in the 90’s and made them pioneers of this genre,
and the 90’s rock scene as a whole.
20. FINAL IDEA – TRACK
SUMMARY
Written in 1988 (election year) the song was originally
named ‘rock and roll for president’, written as a tribute
to J Mascis from the band Dinosaur jr about the dream
the band had of him being president. The song made
such an impact on the youth of the 80’s and early 90’s
and has remained just as important today. Their
message, (however non-direct) was that no matter how
much campaigning politicians do, and no matter who the
president is, the youth of America will always choose
their own leaders.
The song is just short of 7 minutes long and is currently
being featured in a marc jacobs perfume ad which really
showcases the timelessness of it. It is also more inclusive
to a wider audience than a lot of their lesser known work
and breaks the typical conventions that alternative rock
bands at the time were involved with.
21. FINAL IDEA – YOUR IDEA
Your creative concept/video synopsis [describe your
interpretation, use of imagery or narrative, genre
conventions, etc]
Day in the life style video of character almost imagining a
‘teenage riot’ and how he wants to rebel against the way life
is – the town and the people.
Very candid – portraying a real day in the life but giving
context and meaning to the footage with the song.
Slow motion clips to show boredom
Fast motion clips (during slow parts of the song) to show
frustrations
Fish eye lense
23. GUIDANCE:
PRE-PRODUCTION
ASSESSMENT
You need to assess the viability of your production and
investigate what is required to enable you to make your
music video
Much of this task is hypothetical, which means you will
need to investigate standard costings for such a
production and apply these to your planned production
considering which equipment you would need and
resources, etc
Resources to support this are in the Pre-production
assessment folder on Blackboard
Delete the questions on each slide and insert your
responses
24. TEENAGE RIOT MUSIC VIDEO
In this music video I want to portray the angst that this video
represents for the youths that this song has impacted (including
myself). I also want to give an alternative meaning to what was
originally intended.
The music video will be almost a day in the life of a character and
his thoughts on society as reflected by the alt-rock scene Sonic
youth were part of, the intended outcome is to show the relevance
it still has today and to show a take that may not have been
presented in this way before.
The song is a tribute to J Mascis from the band Dinosaur jr and
how the band saw him as their dream president. The song presents
a message to society that no matter who is politically in charge in
America, teenagers will always choose their own leaders. My
interpretation will be a narrative of someone who is frustrated with
life and waiting for a teenage riot to happen. The song is quite a
slow tempo compared to others of its genre but it does vary
throughout the duration of the track and speed up in some parts. It
portrays an angsty mood throughout which is not unusual for a
band of this genre, and sets a rebellious tone with the music and
lyrics fused together. The structure is more melodic than the
standard noise rock song.
I will be using a camera and some kind of editing software in post-
25. LOCATIONS
Location - Harrogate town, valley gardens,(Perhaps
Leeds,York or knaresborough too)
Limitations – current covid restrictions could prevent
certain places being used.
No particular weather or location needed – day in the life
style – authentic
31. PRE-PRODUCTION: VISUAL
PLANNING
This section is concerned with the visual planning of your
music video
You should use this section to develop the sequencing or
your video, establish the relationship between the visuals
and the track itself and create a structure for you to
follow when filming
It is important that you ‘pre-visualize’ the video before
you make it; it will make filming and production a more
streamlined process
The following tasks are part of your visual planning
Pre-visualization and concept boards
Storyboarding
Shot list
32. PRE-
VISUALISATION/CONCEPT
BOARDS
Tool for exploring the direction and visuals
Provides inspiration and information for the “look & feel”
Presents key moments in your video
A means to sketch/plan ideas
Information on colour/lighting
Defining the “mise-en-scene”
Include as much here as you like, but keep it relevant to the
production, the following slides have been left blank for you
to approach in your own way, add more as you need to
Extension suggestion: edit a short sequence of clips that
have inspired or influenced your video [similar to this:
http://io9.com/5941145/this-directors-video-pitch-for-
hunger-games-might-be-better-than-the-real-movie]
35. RIP-O-MATIC
You should also construct a 15-20second Rip-o-matic
test reel using existing footage to convey the type of
video you want to make
36. STRUCTURAL BREAKDOWN
INTRO– footage of flowers with a nice filter, different
angles, shift focus, zoom in and out, slightly blurred, super
fast to contrast the tempo of the music, fish eye lense effect
on nature shots, quick flickers of character looking sad and
standing in different areas of the town/city with blank
expression looking straight ahead
VERSE–close up candid shots of character talking and
laughing, close up shots, extreme close-ups, flicking back
to flower shots every so often, fish eye lense, close-up
shots of different body parts, full colour, side profile shots,
quick flickers of the town at night
INSTRUMENTAL – extreme close-ups, full colour, candid
shots of character going through his day(shops, leaning
against bedroom wall and outside walls),shots of different
part of the town
VERSE- close-ups, candid shots(coffee shops, talking,
laughing),side profile, full colour with tinted blue effect and
37.
38. STORYBOARDING
Your storyboard should bring your idea to life
Provide an idea of the sequencing of you video
Provides a basis for production
Suggested online storyboard creators are:
https://www.storyboardthat.com
http://www.pixton.com [very complicated]
http://www.storyjumper.com [allows you to insert your own images]
Alternatively, hand draw or photograph your storyboard and
scan or copy to insert it onto your slides
There are lots of tips collected together on Blackboard!
39. SHOT LIST
Your shot list should contain the sequential breakdown
of what you need to shoot for your video
It should work in partnership with your storyboard
It will be your working document when you film
It should contain the shot number, scene number, shot
description, framing and action you will see
It should also have information on performers in the
scene and other props, etc
Shot list template is on Blackboard in the pre-production
folder.
42. LOCATION INFORMATION
Valley gardens Harrogate
Leeds city Centre
Bondabust, Leeds - 6 Mill Hill, Leeds LS1 5DQ
Montpellier quarter, Harrogate
Train
Urban Outfitters, Leeds - 64 Boar Lane Trinity Shopping
Centre, Leeds LS1 6HW
Montpellier Parade Harrogate
Cow vintage, Leeds
Blue rinse Vintage, Leeds
Pop Boutique, Leeds - 12-16 Central Rd, Leeds LS1 6DE
43. LOCATIONS
Valley gardens Harrogate
Leeds city Centre
Bondabust, Leeds
Montpellier quarter, Harrogate
Train
Urban Outfitters, Leeds
Mums kitchen, Harrogate
Cow vintage, Leeds
Blue rinse Vintage, Leeds
My old bedroom, Mums house, Harrogate
Pop Boutique, Leeds
44. RISK ASSESSMENT
Risk Risk prevention
Getting the public in the
background of shots
Film in more private places,
film when it is the least busy
or blur out faces in post-
production
Rain Increased risk of injury;
slipping etc
Risk of breaking equipment
45. CONTINGENCY PLANNING
Things go wrong
Your contingency plan is there to give you a backup or to
minimise the effect on production
You should consider the following areas: Technical,
Location, Personnel and Organisational areas [about 5
potential issues for each]
Use the form in pre-production folder on Blackboard
46. CONTINGENCY PLAN
Technical Location Personnel Organization
Low Battery –
Bring chargers,
make sure
everything is fully
charged before
leaving to shoot
Bad weather -
Can shoot in
shaded areas or
indoors. Also have
flexible days to
shoot in better
ways
Actor can't make it
– Have backup
Time management
– Work with actor
around other
comitments to
ensure all shots
are taken in time
Lost work - Make
sure to upload
everything to one
drive, a memory
stick, or save it to
computer files
Lighting – Always
shoot in areas
with good lighting
if it's dark, or
check when the
sunsets
Image change –
make sure actor
has same haircut
+ clothes
Stick to the shoot
plan - get
everything shot on
planned days so
everything is shot
in time for editing
Broken equipment
– Have a back-up
such as a camera,
phone camera, or
borrow from a
friend/college
Too crowded –
Take note of the
busiest and
quietest times
Make sure to have
a spare day
everyone can
shoot to get any
extra footage or to
make up for lost
time due to bad
weather
Low quality
footage – Take
numerous shots
and check footage
before leaving
Commerical
spaces closed –
Have backups
47. PRODUCTION SCHEDULE
Your schedule should budget a total of 10 hours for
production, that is for the filming and editing of your
project.
You should plan when you’re filming and how you intend
to use the in class days on your timetable/class schedule
48. SCHEDULE
Monday to wednesday – Complete planning and
location/shoot organising
Thursday – Sunday – shooting
Monday – Wednesday – In college editing and post-production
49. CLEARANCE AND
PERMISSIONS
Any place you film and anyone you use in the filming of
your video must have a completed form
Blank forms are on Blackboard for you to complete and
insert here