3. Getting Started
 1.) Purpose of your show
 2.) Target Audience
 3.) What content/guests will you cover?
 4.) How will you show bring value to your
audience?

4.  Business Forums
 Social Media Sites
 Family and friends
 Internet
 In Public
*Stay Open and present*
(you can meet some of your best guests if you stay present and
open when you are in public.)

5.  Consistency is key
As per BTR best times and days to broadcast are 8pm to 11pm
/Wed. & Thur.
(Need a premium account to pick these times though) However
since all shows are available for replay this less important.

6.  Suggest you run at least one ‘test’ interview.
 Send your guests questions ahead of time.
 Do your Homework.
 If you are doing a live show, have a plan ‘B’.
So if your guest is late or doesn’t show you have some material you can use and are not bumbling.
 Prepare some extra questions.
 Choose relevant title and keywords.
 Give enough time to Promote.

7.  Press Releases
 Newsletter
 Mass e-mail to your list
 Social Media
 Enter Request to have BTR feature your show
(Mind you do not do this for every show but for your most
exclusive guests; they have very limited spots).
 Blog/website
 Traditional media outlets
 Upload your audios to iTunes and Blubrry.com

8.  Stay calm and relaxed
 Have water nearby
 Most important, listen to your guest
 Have paper and pen ready
 Do not interrupt your guests
 Let the interview flow, do not sound like you are
reading off the page.

9.  First decide what you are offering of value, and
how can it benefit your clients lives.
 What is your prospective client’s pain and
struggle and how can you help them resolve it?
 What do your clients most want?

10.  Run paid sponsored ads and banners
 Product reviews
 Set up other people’s podcast for them
 Paid Interviews
 Audio Mention
 Offer Teleseminars through your show
 Become an affiliate on BTR
https://secure.blogtalkradio.com/host/revshare.aspx