1) The document discusses that we are in a perpetual global crisis not due to typical economic factors like bubbles or productivity, but due to a redistribution of raw resources like oil, minerals, food, and increasing pollution. 2) It argues that the future of growth must be digital through things like digital services, apps, and currency, which can be cloned without consuming physical resources. Digital growth could significantly increase GDP without increasing resource consumption. 3) The author provides the example of their company Docebo, an e-learning platform that helps companies deliver training more effectively and with 90% of budgets going to training rather than logistics, as an example of facilitating a digital ecosystem for growth.

1. I HATE
old style
GDP
Milan, June 27 2013
#dconf

2. CLAUDIO ERBA
Docebo Founder & CEO
Startup Mentor
Investor ...
Singularity oriented & Longevist
Mountain Biker, Traveller

3. SINCE 2008 WE ARE IN A
PERPETUAL CRISIS
It's not a matter of "financial bubble"
It's not a matter of "toxic assets"
It's not a matter of "productivity"
It's not a matter of "politics"
...
All of above are effects and not the reason of
the crisis ...

4. IT'S A MATTER OF RAW
RESOURCES REDISTRIBUTION
Oil, Minerals, Water, Food ... and pollution

5. THE END OF GROWTH (Scared uh!)
This slogan is spreading the world

6. THE RIGHT SLOGAN SHOULD BE:
THE END OF "MATERIAL" GROWTH
● If in my family (2 people) I think that TWO
cars are enough
● We don't need a THIRD car just to let the
GDP grow
● This is the EXACT approach that all the
governments and financial institutions are
actually pursuing

7. BUT THE MOST IMPORTANT THING
● We don't have enough raw material to build
a THIRD CAR
● We don't have enough OIL to run a third car
● We have enough pollution to let the third car
run in the streets

8. WHAT IS THE INFINITE RESOURCE
THAT WE HAVE?

9. THEN THE FUTURE OF GROWTH
MUST BE DIGITAL
● Digital services - contents - apps - currency
(and digital currency is really disruptive, will
we need Draghi and Brenake anymore?)
● "Goods"Can be "cloned" without resources
consumption
● 1 Amazon Book: 4,9 U$
● 1.000 Amazon Books: 4.900 U$
● + 1000% GDP ... and no trees cut down!

10. ARE WE READY FOR DIGITAL
GROWTH?

11. DIGITAL LIFE OR DIGITAL BRAIN?

12. DIGITAL BINARY LIFE

13. DIGITAL BRAIN - The Ecosystem
Web Apps
(As productivity Tool)
Apps
(All day life)
Data normalization and
repository tools
(Like TinCan)

14. FUTURE
● Do you know that a computer can beat a
man playing chess?
● BUT Do you know that a Computer never
won against a Computer cooperating with a
group of people?
The starting point for digital Growth is to create
a Digital Ecosystem

15. WHAT IS THE ROLE OF WEB APPS
IN THE DIGITAL ECOSYSTEM?
We Work with big screens,
mouse and keyboard in a
"production" environment
We Have fun with
smartphone and tablet
(Or we use it for "in mobility"
productivity)

16. THE DOCEBO CASE (1)
● About Docebo
○ Customers in 45 Countries
○ More than 400 active customers
○ 20.000 companies tried Docebo
○ 1.000.000 Active users
○ 1Tb traffic data per day
○ More than 3M U$ rised by Angels and Vc's,
Situation: Usually 50% of the training budget is
wasted in Logistic costs

17. THE DOCEBO CASE (2)
● With Docebo E-Learning platform we help
companies to deliver training worldwide in a
more effective and faster manner than
classroom training. Using Docebo 90% of
the budget is used for training
● Every company or organization can deliver,
track and certify online training through
Docebo E-Learning Platform

18. THE E-LEARNING ECOSYSTEM (1)

19. THE E-LEARNING ECOSYSTEM (2)

20. THE E-LEARNING ECOSYSTEM (3)

21. THE E-LEARNING ECOSYSTEM (4)

22. WE (togheter) ARE THE ONLY ONE
THAT CAN CHANGE THE WORLD
● Any God will not change the world at our
place (and he can't create new jobs as well)
● Politics will not change the world at our place
(LOL)
Scientists / Startuppers / Entrepreneurs can do
it and all the world will benefit.
WE can DO it ONLY in the DIGITAL way

23. Thanks! - Welcome!
Enjoy #dconf and your Italy stay!
claudio.erba@docebo.com
@claudioerba73
(I'm in Facebook and Linkedin as well...)