Mobile is here #dealwithit
Snapchat is an incredible platform with a number of creative opportunities for both individuals and brands. However, it's hella hard to use. So we're going to have some dranks and break down the app:
1) Why it's important to understand different mobile platforms such as messaging apps.
2) How Snapchat works.
3) Features you may not be aware of.
4) A couple examples of things brands have done.
For example, an incredible observation has been made about the interaction design model of Snapchat and why influencers are leaving Vine for Snapchat. It's because of the KPIs of the platform and level of engagement from users.
Except, it won't be boring like bullshit bizzy buzz doublespeak.