The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Choosing a Final Business Card Design
1. I’ve asked my client a few questions to help me improve the business card and for him to
choose a final business card.
Out of the business cards I’ve showed you which is your favourite?
Although the first and third business card are both strong I think I’ll have to go with the first
one again as I like the pattern and find it interesting, bold and strong which is what I wanted
– well now I’ve seen the business card I’ve decided that’s what I wanted, I don’t want to
take the credit for the business card (laughs).
Is there anything you would want me to change?
I know it would be helpful for me to say yes and give you a list of stuff to improve but there
really isn’t anything I’d change, I’m very proud of it.
How do you feel about the colours?
I’m going to have to repeat myself from last time, I really like the colours and again they
work very well together.
What about the font?
Again I really like the font as it’s simple and bold at the same time, I really like the way my
name and title are bold – although I bet they’re all like that.
You could say that, the imagery is very basic, what do you think about that?
It’s very good as I wouldn’t want anything to distract them from me! (laughs) You know
what I mean.
That’s great; I’d better get to work on your letter head then.
Thankyou, I feel so powerful.