Desarrollo Piloto de la App BeCar

1. BeCar
Be a Smart Car
Solving one-off problems generated in cars by generating alerts and using
technology to mitigate the risks associated with driving

2. Be a Smart Car

3. Digital strategy to mitigate car driving
risks
Interactive mobile app

4. Contenido
1. Objective
2. ICT statistics in Colombia
3.Why have an App
4.Service description
5. Functions from the App
5.1. General features of the App
5.2. Buttons and Sections
5.3. Interactivity
5.4 Sending Notifications
5.5. Metrics
5.6. Monetization of the App
6. OBD2 – GPS Parking
 7. Car Lounge Figures 2016
 8. Participation in the 2018 Corferias
Motor Vehicle Hall

5. Objetive
Generate a better driving experience, to
mitigate the risks that are directly and
indirectly associated with operating any type
of motor and may be related to accident
prevention, mechanical damage caused by the
lack of monitoring of car alert signs and legal
order associated with insurance and legal
requirements that are necessary for your
operation (SOAT- All Risk Insurance).

6. 2. TIC Statistics Colombia

7. 3. Why have to have “BeCar” App
Users of the automotive system will be able to have a better interaction with the
technology and with the prevention of risks associated with their activity
It makes it easier for Colombians to comply with the current legal requirements
stipulated in the country's transit code, as well as to be attentive to the
expirations of compulsory insurance, preventive maintenance and safety levels of
their cart and also the quotation of alternative insurance products against all
risks, among others...
It will allow you to quote and have a better purchase alternative in basic
prevention inputs, related to Automotive Maintenance and insurance.
The App strengthens the prevention of accidents at the national level that
occurred as a result of mechanical mistreatments.
It can be supplemented with print advertising in order to reach more users.
The OBD2 – GPS Adaptation will allow the user to locate their car in a parking lot
and the use of OBD (ON BOARD DIAGNOSTIC - DIAGNOSTIC ON BORDO) will allow
you to check statistics and car errors.
“The country
is living in a
real digital
revolution"

8. 4. Service description
Support basic
mechanical alerts of
cars.
Dates and scheduling
of mechanical
changes, purchase of
SOAT, insurance and
possibility to quote
cars and credits with
banks.

9. 5. App features

10. 5.1. General features of the App
Automotive mechanical maintenance plans focused on basic lines: Oil
changes, air filters, gasoline, maintenance scheduling or mechanical
adjustments.
Auto Engine user profile: Make, model, chassis, maintenance, car data sheet
Share app content via social networks, email, etc..
Send users alerts for their basic prevention Check-Lists.
Location map of users
Interaction with insurance companies, a tool for insurers to reduce claims
attention times, among others.

11. 5.2. Buttons and Sections
Auto Profile, News, Optional (Chat), Events- Alerts, Photos, Soat, Maintenance,
Insurance, Tires,

12. 6. OBD2 – GPS Parking

13. 7. Figures XV Bogota Motor Hall 2018
54 brands of automobiles and motorcycles were from 9 to 20 November in the 23 pavilions
of Corferias.
200,000 visitors for 12 days
Juan Carlos López, market manager of Nissan Colombia, noted that the 140 thousand visits
of people waiting at his stand were exceeded.
Julio César Coral, manager of Zona Bogotá in Ford, said he planned to receive 900 orders
but the goal was surpassed by getting 1,050.
Angela López, market manager Mazda Colombia, gave a positive balance of the brand's
participation in the International Automobile Salon, after surpassing sales by 20%
compared to the event in 2014.
2,011 orders were Renault's sales record during the event, of which 1,800 were financed
by the Renault Group's financial institution.
Chevrolet reported a total of 168,870 visitors at its booth and reached a total of 1,613
orders for new vehicles, of which 293 were placed during the last day of the show.
Mercedes-Benz sold 45 units of its models during the opening afternoon of the Salon.

14. 8. Home Capital Required for App
Development
Stage
Period
Stage
Period
Stage
Period
Stage
Period
Stage
Period
1 Primer TIER 2021 $ 6000
2 Segundo TIER 2021 $ 12000
3 Tercer TIER 2022 $ 15000
4 Cuarto TIER 2022 $ 30000 $ 63.000
1. Infrastructure Design
2. Platform Modeling
3. Pilot participation in IOS and Android platforms
4. Launch