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“The forward-thinking manufacturers are wise about investing appropriately on
the primary communication to the consumer, which is the package,”… “This is
what the consumer must actually select in the store, take home, experience and
want to purchase again”…
                                         June 2011 – Canadian Packaging Magazine
•  Started in 1982
•  All aspects of graphic design, marketing and
   advertising
•  Core business is sales promotion
•  Influencing increased sales of consumer goods
•  Areas of expertise
  –  Grocery
  –  Pharmaceutical
  –  Beverage
•  Purchased in 2000 to satisfy customer
   demands for pre-packed displays
•  2000 –4000 sq. ft.
•  2002 – 10,000 sq. ft.
•  2008 – added second building
•  2010 – 22,500 sq. ft., fully air-conditioned
   warehouse and office space
• Package design
• Display design
• POS materials
• Product launch
• Contests, clubs and continuity
• Corporate communication design
•  Contract packing
   –  Secondary product packaging only
•  Over-labelling
•  Shrink wrapping
•  Bundle wrapping
•  Hand assembly/kitting
•  Display assembly/fulfillment
•  Labelling, coding and imprinting
• Full service agency from concept to store floor
•  "Whatever it Takes" attitude ensures complete customer satisfaction
• Dedicated art directors, copywriter, photographer, presentation specialist,
  account people and support staff
• Secure VPN network with FTP
• Industry standard software and computers, high resolution in-house printers
• In-depth knowledge of nutritional regulations and packaging specifications
• Fully-versed in all aspects of sales promotion and marketing of consumer goods
•  22,500 sq. ft warehouse –air-conditioned,   LICENSES
   temperature and humidity monitored,         •  Health Canada Establishment
   security cameras and motion sensors            License
•  Fully insured                               •  Precursor A License
•  Painted epoxy sealed floors                 •  Excise Warehouse License
•  Pest control                                •  Spirits License
•  Docket control system                       •  GMP Guidelines are followed
•  39 SOPs                                     •  Secure controlled-access area
Country Harvest Bread and Bagels
Hostess Cakes
Dimetapp
Robitussin
Neilson Jersey Milk
Neilson Yogurts
Tree of Life – Ashco Brand
Sippa Straws
  (Grand Prix Winner NG)
Pfizer Consumer Healthcare
Canadian Fishing Company
Reynolds Baking Products
Pataks
Weston Bakeries
Johnsonville Brats
Stagg Chili
Pfizer Consumer Healthcare
Molson Exel
 NG Award Best New Product Launch Beverage
Advil Extra Strength
Advil LiquiGels
Advil Liqui Gels Extra Strength




                                     Centrum Advantage
                                     Centrum Cardio
                                     Lipton Iced Tea
Pfizer Comfort from the Cold
Weston Bakeries Super Savings Spree
Fun Fruits Kids’ Clubs
Pfizer Product Launches
Gumperts Private Label
Ferrero Trade Materials
Reynolds Baking
Ferrero
  Leadership Training Manual
  and Presentations
  Freshness Manual and
  Presentation
  In-store Merchandising
Pfizer Sales Meetings
  Closing Ceremonies
Trade Shows
L to R: Yvonne Rutherford – Sales Representative and Senior Person in Charge,
Jeannette Anderson – Controller, Teresa Smith – Senior Art Director, Angela Brewitt – Repack Canada GM,
Jennifer Stephen – Key Account Representative, Carol Levy – President and Creative Director,
Eira Braun Labossiere – Key Account Representative
Christine Forsyth
  Senior Copywriter and Corporate
  Communication Specialist
Holly Brown
  Art Director – Web Design
Kate Stephen
  Sales Coordinator/Inside Sales
Christine Jerimiah
  Warehouse Supervisor
© COPYRIGHT: This is an original creation and the exclusive property of The Freelance Portfolio Inc. & Repack Canada It is protected by the rights of the creator. No portion of this
design can be distributed or reproduced in any manner or form without having written permission from The Freelance Portfolio Inc. & Repack Canada © 2011 The Freelance Portfolio Inc.
© 2011 Repack Canada. 425 Norfinch Drive Toronto, Ontario M3N 1Y7 Canada. All rights reserved.

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Whatever it Takes

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. “The forward-thinking manufacturers are wise about investing appropriately on the primary communication to the consumer, which is the package,”… “This is what the consumer must actually select in the store, take home, experience and want to purchase again”… June 2011 – Canadian Packaging Magazine
  • 7. •  Started in 1982 •  All aspects of graphic design, marketing and advertising •  Core business is sales promotion •  Influencing increased sales of consumer goods •  Areas of expertise –  Grocery –  Pharmaceutical –  Beverage
  • 8. •  Purchased in 2000 to satisfy customer demands for pre-packed displays •  2000 –4000 sq. ft. •  2002 – 10,000 sq. ft. •  2008 – added second building •  2010 – 22,500 sq. ft., fully air-conditioned warehouse and office space
  • 9. • Package design • Display design • POS materials • Product launch • Contests, clubs and continuity • Corporate communication design
  • 10. •  Contract packing –  Secondary product packaging only •  Over-labelling •  Shrink wrapping •  Bundle wrapping •  Hand assembly/kitting •  Display assembly/fulfillment •  Labelling, coding and imprinting
  • 11. • Full service agency from concept to store floor •  "Whatever it Takes" attitude ensures complete customer satisfaction • Dedicated art directors, copywriter, photographer, presentation specialist, account people and support staff • Secure VPN network with FTP • Industry standard software and computers, high resolution in-house printers • In-depth knowledge of nutritional regulations and packaging specifications • Fully-versed in all aspects of sales promotion and marketing of consumer goods
  • 12. •  22,500 sq. ft warehouse –air-conditioned, LICENSES temperature and humidity monitored, •  Health Canada Establishment security cameras and motion sensors License •  Fully insured •  Precursor A License •  Painted epoxy sealed floors •  Excise Warehouse License •  Pest control •  Spirits License •  Docket control system •  GMP Guidelines are followed •  39 SOPs •  Secure controlled-access area
  • 13. Country Harvest Bread and Bagels Hostess Cakes Dimetapp Robitussin Neilson Jersey Milk Neilson Yogurts Tree of Life – Ashco Brand Sippa Straws (Grand Prix Winner NG)
  • 14. Pfizer Consumer Healthcare Canadian Fishing Company Reynolds Baking Products Pataks
  • 15. Weston Bakeries Johnsonville Brats Stagg Chili Pfizer Consumer Healthcare
  • 16. Molson Exel NG Award Best New Product Launch Beverage Advil Extra Strength Advil LiquiGels Advil Liqui Gels Extra Strength Centrum Advantage Centrum Cardio Lipton Iced Tea
  • 17. Pfizer Comfort from the Cold Weston Bakeries Super Savings Spree Fun Fruits Kids’ Clubs
  • 18. Pfizer Product Launches Gumperts Private Label Ferrero Trade Materials Reynolds Baking
  • 19. Ferrero Leadership Training Manual and Presentations Freshness Manual and Presentation In-store Merchandising Pfizer Sales Meetings Closing Ceremonies Trade Shows
  • 20. L to R: Yvonne Rutherford – Sales Representative and Senior Person in Charge, Jeannette Anderson – Controller, Teresa Smith – Senior Art Director, Angela Brewitt – Repack Canada GM, Jennifer Stephen – Key Account Representative, Carol Levy – President and Creative Director, Eira Braun Labossiere – Key Account Representative
  • 21. Christine Forsyth Senior Copywriter and Corporate Communication Specialist Holly Brown Art Director – Web Design Kate Stephen Sales Coordinator/Inside Sales Christine Jerimiah Warehouse Supervisor
  • 22. © COPYRIGHT: This is an original creation and the exclusive property of The Freelance Portfolio Inc. & Repack Canada It is protected by the rights of the creator. No portion of this design can be distributed or reproduced in any manner or form without having written permission from The Freelance Portfolio Inc. & Repack Canada © 2011 The Freelance Portfolio Inc. © 2011 Repack Canada. 425 Norfinch Drive Toronto, Ontario M3N 1Y7 Canada. All rights reserved.