This document is the institution research . A project of A2 media studies

1. Warner Brother Institution
Research
Warner Bros. Entertainment Inc., formerly known as
Warner Bros. Studios, commonly referred to as Warner
Bros. or simply WB—is an American producer of film,
television, and music entertainment. Wikipedia
CEO: Kevin Tsujihara
Headquarters: Burbank, CA, United States of America
Founded: April 4, 1923, Hollywood, Los Angeles, California, United States
Awards: Academy Award for Best Picture, More
Founders: Sam Warner, Albert Warner, Harry Warner, Jack Warner
Nominations: Academy Award for Best Live Action Short Film, Academy Award for
Animated Short Film, Academy Award for Visual Effects, Academy Award for Sound
Mixing, Satellite Award for Best Film – Musical or Comedy, Razzie Award for Worst
Comedy of Our First 25 Years, Academy Award for Best Short Subject, Comedy,
Academy Award for Best Short Subject, One-reel, Teen Choice Award for Film - Choice
Movie: Action Adventure, Satellite Award for Best Animated or Mixed Media
Feature, Razzie Award for Most Flatulent Teen-Targeted Movie
WARNER BROS. ENTERTAINMENT INC. is a fully integrated, broad-based entertainment
company and a global leader in the creation, production, distribution, licensing and
marketing of all forms of entertainment and their related businesses. A Time
Warner Company, Warner Bros. Entertainment stands at the forefront of every aspect
of the entertainment industry from feature films to television, home
entertainment/DVD, animation, product and brand licensing and interactive
entertainment. The company’s vast library, one of the most prestigious and valuable in
the world, consists of more than 61,000 hours of programming, including nearly 6,500
feature films and 3,000 television programs comprised of tens of thousands of individual
episodes. Warner Bros. Entertainment’s employee population ranges from 5,000 to
15,000 on any given day in North America (depending on the level of television and
movie production) and some 2,000 employees overseas. Warner Bros. began with the
four Warner brothers--Albert, Sam, Harry and Jack. In books chronicling the American
film industry, the brothers are all legendary, especially the flamboyant showman Jack L.
Warner. Pioneers in their own right, the Warner’s brought sound to movies, introduced
the first “four-legged star,” revitalized the movie musical, created the gangster-picture

2. era, and produced a number of socially significant films that evoked national awareness
about growing problems of their times
The Warner Bros. Pictures Group brings together the Studio’s motion picture production,
marketing and distribution operations into a single entity. The Group, which includes
Warner Bros. Pictures and Warner Bros. Pictures International, was formed to
streamline the Studio’s film production process and bring those businesses’
organizational structures in line with Warner Bros.’ television and home entertainment
operations.
Warner Bros. Pictures produces and distributes a wide-ranging slate of some 18-22 films
each year, employing a business paradigm that mitigates risk while maximizing
productivity and capital. Warner Bros. Pictures either fully finances or co-finances the
films it produces and maintains worldwide distribution rights. It also monetizes its
distribution and marketing operations by distributing films that are totally financed and
produced by third-parties. Among the films on Warner Bros. Pictures’ 2013 slate are The
Great Gatsby, The Hangover Part III, Man of Steel, Pacific Rim, We’re the
Millers (NLC), Prisoners and The Hobbit: The Desolation of Smaug (NLC).
Warner Bros. Pictures International is a global leader in the marketing and distribution
of feature films, operating offices in more than 30 countries and releasing films in over
120 international territories, either directly to theaters or in conjunction with partner
companies and co-ventures.
New Line Cinema, part of Warner Bros. Entertainment since 2008, coordinates its
development, production, marketing, distribution and business affairs activities with
Warner Bros. Pictures to maximize film performance and operating efficiencies.
Highlights of New Line’s 2013 release slate, distributed by Warner Bros., include Jack the
Giant Slayer, The Incredible Burt Wonder stone, The Conjuring; We’re the
Millers and The Hobbit: The Desolation of Smaug.
The Warner Bros. Television Group oversees and grows the entire portfolio of Warner
Bros.’ television businesses, including worldwide production, traditional and digital
distribution, and broadcasting. In the traditional television arena, WBTVG produces
primetime and cable (Warner Bros. Television and Warner Horizon Television), first-run
syndication (Telepictures Productions) and animated (Warner Bros. Animation)
programming, which is distributed worldwide by two category-leading distribution
arms/operations (Warner Bros. Domestic Television Distribution and Warner Bros.
International Television Distribution).
Among the primetime series produced by divisions of the Warner Bros. Television Group
are 2 Broke Girls, Two and a Half Men, The Big Bang Theory, The Mentalist, Mike &
Molly, Person of Interest, Revolution, The Following, The Vampire Diaries,Nikita, The

3. Middle, Subjugator, Rizzoli & Isles, Supernatural, Arrow, The Bachelor, The
Voice, Dallas, Pretty Little Liars, and many more. Also produced by the company are
first-run syndicated programs such as The Ellen DeGeneres Show, TMZ and Extra,
among others, as well as animated shows The Looney Tunes Show, Beware the
Batman and Teen Titans Go!.
WBTVG is an innovative leader in developing new business models for the evolving
television landscape, including ad-supported video-on-demand, broadband and
wireless, and has digital distribution agreements in place with all of the broadcast
networks. Internationally, the Studio is one of the world’s largest distributors of feature
films, television programs and animation to the worldwide television marketplace,
licensing over 61,000 hours of television programming, including more than 6,500
feature films and over 50 current series, dubbed or subtitled in more than 40 languages,
to telecasters and cable casters in more than 175 countries.
WBTVG provides original short form programming for the broadband and wireless
marketplace through its Studio 2.0 digital venture, and its digital media sales unit is
devoted specifically to multiplatform domestic advertiser sales for both broadband and
wireless. WBTVG continues its strategic expansion into digital production and
distribution with the launch of several advertiser-supported entertainment destinations,
including TheWB.com, a premium, video-on-demand interactive and personalized
network and KidsWB.com, a premium destination built around youth-oriented
immersive entertainment.
The final component of WBTVG is broadcasting: The CW Television Network, launched
(in partnership with CBS) in September 2006 with quality, diverse programming, is
targeted to the 18–34 audience.
Warner Bros. Animation is one of the leading producers of animation in the
entertainment industry, with an innovative and talent-rich roster boasting some of the
most accomplished writers, producers and artists working today. WBA is home to the
iconic animated characters from the DC Comics, Hanna-Barbara, MGM and Looney
Tunes libraries. The studio is on the cutting edge of animation technology, and has both
CG and traditionally animated projects in current production and development. In
addition to TV programming, WBA produces theatrically released CG cartoon shorts
featuring iconic Looney Tunes characters, rendered in stereoscopic 3D. WBA also
creates the highly successful series of DC Universe original animated movies for DVD.
Warner Bros. Home Entertainment brings together Warner Bros. Entertainment’s home
video (Warner Home Video), digital distribution (Warner Bros. Digital Distribution),
video games (Warner Bros. Interactive Entertainment), technical operations (Warner
Bros. Technical Operations) and anti-piracy (Warner Bros. Anti-Piracy Operations)
businesses in order to maximize current and next-generation distribution scenarios.

4. WBHE is responsible for the global distribution of content through Blu-ray Disc and DVD,
electronic sell-through and transactional VOD, and delivery of theatrical content to
wireless and online channels. It is also a significant worldwide publisher for both internal
and third party video game titles.
Based on the constantly changing ways by which consumers access entertainment
product, WBHE focuses on maximizing current and next-generation distribution
scenarios to make the Studio’s content available to audiences through as many
channels, platforms and devices as possible. WBHE is also charged with harnessing the
benefits of emerging technologies, as well as managing the risks these technologies
pose to the economic value of the content. By grouping like business units and
streamlining the process of delivering the Studio’s content to consumers in the format
of their choice as conveniently as possible, WBHE helps the Studio to maintain an
industry-leading and defining role in the rapidly evolving home entertainment
marketplace while moving consumers’ home entertainment experiences into a new era.
With more than 3,700 active licensees worldwide, Warner Bros. Consumer Products
licenses the rights to names, likenesses and logos for all of the intellectual properties in
Warner Bros. Entertainment’s vast film and television library. With a global network of
offices and agents in key regions throughout the world, including North America, Latin
America, Asia and Europe, WBCP maintains an ongoing commitment to expand and
build the power of its core brands’ recognition in the international marketplace through
strong and creative merchandising, promotional marketing and retail programs.
DC Entertainment’s DC Comics has been in continuous publication for more than 60
years, and is the leading comic book publisher in the industry and the creator of some of
the world’s most recognized icons. DC’s characters continue to headline blockbuster
feature films, live-action and animated television series, direct-to-video releases,
collectors’ books, online entertainment, digital publishing, countless licensing and
marketing arrangements and, most recently, graphic novels. DC continues to attract
new readers and fans all over the world with its signature characters Superman,
Batman, Wonder Woman and Justice League leading the way.
Warner Bros. Entertainment is headquartered at the Warner Bros. Studios lot, 142 acres
in Burbank, California, which is considered one of the foremost motion picture and
television production and post-production facilities in the world and home to 35
soundstages (including one of the world’s tallest stages, which has an in-ground tank
capable of holding more than two million gallons of water). In addition, Warner Bros.
Studio Facilities is responsible for managing the company’s studio in the U.K. – Warner
Bros. Studios Leaves den – a 160-acre production facility that has been the production
site of many highly acclaimed Warner Bros. movies including the eight Harry
Potter films, The Dark Knight, Sherlock Holmes and Charlie and the Chocolate Factory.

5. In 2012, the Warner Bros. Pictures Group grossed $4.3 billion at the worldwide box
office ($1.66 billion domestic, $2.67 international) with both its domestic and
international divisions crossing the billion-dollar mark for a 12th consecutive year, a feat
unmatched by any other studio. The Pictures Group has exceeded $4 billion globally for
four consecutive years, also a milestone no other studio has ever achieved. Despite
challenging market conditions, Warner Home Video was, once again, the industry’s
leader, with an overall 21 percent market share in total DVD and Blu-ray sales. WHV was
also the number one home entertainment studio internationally in 2012. The companies
comprising the Warner Bros. Television Group produced more than 50 series for
broadcast, first-run syndication and cable in the 2012-13 seasons. WBTVG and Warner
Bros. Home Entertainment continue to be category leaders, working across all platforms
and outlets, and trendsetters in the digital realm with video-on-demand (transactional
and ad-supported), branded channels, original content, apps, anti-piracy technology and
broadband and wireless destinations.
Rank
Movie Title (click to
view)
Studio
Total
Gross / Theaters
Opening / Theaters Open
1 The Dark Knight WB $533,345,358 4,366 $158,411,483 4,366 7/18/08
2
The Dark Knight
Rises
WB $448,139,099 4,404 $160,887,295 4,404 7/20/12
3
Harry Potter and
the Deathly
Hallows Part 2
WB $381,011,219 4,375 $169,189,427 4,375 7/15/11
4
Harry Potter and
the Sorcerer's
Stone
WB $317,575,550 3,672 $90,294,621 3,672 11/16/01
5
The Hobbit: An
Unexpected
Journey
WB $303,003,568 4,100 $84,617,303 4,045 12/14/12
6
Harry Potter and
the Half-Blood
Prince
WB $301,959,197 4,455 $77,835,727 4,325 7/15/09
7
Harry Potter and
the Deathly
Hallows Part 1
WB $295,983,305 4,125 $125,017,372 4,125 11/19/10
8 Inception WB $292,576,195 3,792 $62,785,337 3,792 7/16/10
9
Harry Potter and
the Order of the
WB $292,004,738 4,285 $77,108,414 4,285 7/11/07

6. Phoenix
10 Man of Steel WB $291,045,518 4,207 $116,619,362 4,207 6/14/13
11
Harry Potter and
the Goblet of Fire
WB $290,013,036 3,858 $102,685,961 3,858 11/18/05
12
The Matrix
Reloaded
WB $281,576,461 3,603 $91,774,413 3,603 5/15/03
13 The Hangover WB $277,322,503 3,545 $44,979,319 3,269 6/5/09
14
Harry Potter and
the Chamber of
Secrets
WB $261,988,482 3,682 $88,357,488 3,682 11/15/02
15 I Am Legend WB $256,393,010 3,648 $77,211,321 3,606 12/14/07
16 The Blind Side WB $255,959,475 3,407 $34,119,372 3,110 11/20/09
17
The Hangover Part
II
WB $254,464,305 3,675 $85,946,294 3,615 5/26/11
18 Batman WB $251,188,924 2,201 $40,489,746 2,194 6/23/89
19 Gravity WB $250,000,975 3,820 $55,785,112 3,575 10/4/13