Bubba's was hired by FCB Chicago to produce three cocktail creation videos using a motion control camera to represent Coca-Cola, Mexican Coke, and Coke Zero in a fun and exciting way. Each video stars Jack and uses unique camera movements inspired by the characteristics of the individual beverages, such as bubbles and pouring, to match the timeless swagger and varying personalities of Coca-Cola, Mexican Coke, and Coke Zero.