17. MPCC
•Motion Picture Patents Company–
•Three large companies: Edison, Biograph, Vitagraph
•New York based
•Wanted complete control of film industry
•Must get permission
•Agreement with Eastman Kodak Company
•Supply to licensed members only
•Films no more than 10 minutes
•No star system
•Eastern European Jewish immigrants challenged MPCC, moved to
Hollywood
•1917 – MPCC dissolved
•- The U.S. controlled about 80% of the world market
21. .1
.2
.3
•Wide Release – Most
common, opening in more
than 2,000 theaters
simultaneously
•Platform Release – initial
release – films that need
time for media reviews
•Exclusive Release – Not set
up with theintention of
going wide. Selected areas.