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1. Image
• Covers at least half of the page
• Sometimes bleeds across the page
• Usually of a popular figure
• Usually giving direct address

2. Headline
• Largest text on the page
• Relates to the image
• Easy to read
• Easily noticeable

3. Stand first
• Gives a small bit of information
• Teases the reader
• Relates to the main story
(summarises)

4. Drop caps
• One large letter at the start of the
text
• Literally shows the audience
where to begin reading
• Sometimes a different colour

5. Inserts
• Extra bit of information
• Sometimes a quote
• Sometimes a giveaway
• Sometimes a competition

6. Bleeding
• When the image goes over onto
the other side slightly
• Slightly crosses over
• Sometimes goes over both the
pages fully

7. Body
• Small text
• Contains a lot of information
• Contrasting colour to the
background
• Arranged in columns

8. Byline
• Placed under images and text
• Gives the author and
photographer credit
• Very small text
• Not easily noticeable

9. Captions
• Positioned under images
• Explains what the image is about
• Brief explanation
• Quite small

10. Line breaks
• Used between long chunks of
text
• Creates the illusion that there is
less text
• Makes it look less boring

11. Columns
• Usually 4 or 5 columns
• Gives the page structure
• Makes it easy to navigate
through
1234
1 2 3 4 5
1 2 3 4

12. Page No.
• Small text at the bottom (usually)
• Contrasting colour to background
• Tells the reader what page
number it is

13. Colour scheme
• Usually 3/4 colours
• Often black and white
• Colour scheme applies to the
image (clothing/hair)
• Background colours contrast text
colours
Red, Blue, Black, White Black, Pink, White
Grey, Pink, White, Black
Grey, Orange, White