business pitch

1. RIVERSIDE PRODUCTION

2. INTO THE SMOG

3. 18-49

4. AUDIENCE
• Season 1 = 454,000 → November 2010
• Season 2 = 788,500 → November 2011
• Season 6 = 1,595,250 → November 2015
American stats = 19.5 million on the first episode –
12.4mil 18-49

5. How does this increase tourism in
Middlesbrough?

7. SOCIAL MEDIA STRATEGY
• WEBSITE
• ONLINE VIDEOS
• FACEBOOK
• OTHER SOCIAL NETWORKS

8. SUPPLEMENTARY EVENTS

9. METHODS OF FUNDING

10. INITIAL GRANT
The artists international development fund is jointly
funded by the British council and artists council
England.
This is the company that represent our local backing
to later target the international audience.

12. CROWDFUNDING
The advantages of Crowdfunding is that we get an
audience/set of fans involved very early on in the
process.
We are going to crowdfund for talent and copyright
for script before taking this to a production
company.

13. BREAKDOWN OF COST

14. REWARDS
Target to achieve - £23,000
£20.00 - Artwork signed by actor
£50.00 - On-set extra as infected
£100.00 - Artwork signed by all staff and actors
£150.00 - All of the above

15. INTO THE SMOG
RIVERSIDE PRODUCTIONS