3. Advert Contains two
contains: main images
slogan, title which are
and scheduling striking and
information sums up the
programme
A4
Contains
landscape,
the TV
versatile
channel’s
shape
logo

4. Contains the slogan
Gives the
scheduling
information at the Extracts from the
end in the programme are used
following order; as we used vox pop
title, date and time and interview
then the channel answers
A sound effects of a
The narrator
heartbeat is used
outlines the
instead of a music
narrative and
bed because we
poses questions
wanted to make it
that may be
The trailer lasts sound like a horror
answered in the
for 49 seconds trailer to entice the
documentary
audience more

5. • We used a male voiceover in our documentary
because we didn’t want to portray the stereotype
that women have more fears than men
• The narrator speaks in Standard English and the
narration also acts as glue holding the elements of
the documentary together to construct the narrative
• The narrator is of a relevant age to our target
audience

6. The interviews are framed either to the left or right
of screen in either; medium close up, close up or big
close up
Our documentary Professional documentary

7. • Cutaways were used to break up interview answers
• A variety of camerawork was used and on still images
the camera zooms to make it more visually stimulating

8. • Cut is the main edit used in our documentary so that
it does not distract the audience from the subject
matter
• No fancy editing effects were used that may distract
the audience, the only effect used was the fade in and
fade out of the graphics
• Fade to white is used after the title sequence to make
it more visually creative
• Questions from the interviews were edited out so that
we could only hear their answers

9. • Single strand
• Non-linear
• Music was used to create an atmosphere. For example
during the spider interviews we wanted it to come
across as scary so we used the exorcist theme song. We
also then used a Kings of Leon song so that it would be
suitable and enjoyable for the target audience

10. • Relevant to the topic. For example, for the spider interviews we
created a collage of spiders to make the background more
interesting and also we did it because they were filmed in
medium close up. For the fear of tall buildings, we filmed the
interviewee outside the largest Cathedral in England. Then for
the interview with the psychologist we just used a plain wall as
the background as he was filmed in big close-up

11. • There are two lines; the first is the name and the second is
the relevance to the topic
• First line is a bigger type size than second
• Simple fonts and colours are used and they are consistent
throughout the programme as well as the length of time they
are on screen
• Graphics on title sequence are more creative than the rest