A Corporate Journey into Digital Education - Mark Priddle and Shirley Fung, Primary Health
•Download as PPTX, PDF•
0 likes•261 views
- Primary Health Care is a large healthcare provider in Australia founded in 1985, operating over 70 medical centers, 2160 pathology sites, and 140 diagnostic imaging sites, with over 1000 GPs and 11,000 staff. - They aim to provide affordable and accessible healthcare to all Australians through their medical homes model which offers 24/7 care, extended hours, no appointments needed, and bulk billing. - In educating their wide range of user groups, Primary Health Care faces challenges in delivering digital education, overcoming fears of new technologies, and gaining stakeholder buy-in for new training programs.
Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Similar to A Corporate Journey into Digital Education - Mark Priddle and Shirley Fung, Primary Health
Similar to A Corporate Journey into Digital Education - Mark Priddle and Shirley Fung, Primary Health (20)
More from Blackboard APAC
More from Blackboard APAC (20)
Recently uploaded
Recently uploaded (20)
A Corporate Journey into Digital Education - Mark Priddle and Shirley Fung, Primary Health
- 1. Mr Mark Priddle - Commercial Development Manager, Primary Health Care Dr Shirley Fung - Clinical Education & Program Design Manager, Primary Health Care A corporate journey into digital education “The Good, the Bad and the Ugly”
- 2. • Founded in Sydney in 1985 with the first 24 hour clinic 2 Primary Health Care, Who are we?
- 3. 3 Primary Health Care opened its doors in 1985 with the aim of delivering affordable, accessible healthcare to all Australians. Primary offers: • Over 70 medical centres across the country • Over 2160 pathology sites • Over 140 diagnostic imaging sites We have more than 1000 GPs and 11,000 staff Primary Health Care, who are we?
- 4. The Primary Medical Home Holistic array of medical services to satisfy the needs of our patients. Offering: • Medical Centres that are open 365 days a year, including public holidays • Extended hours of operation • Easily accessible care with no need for appointments • Bulk billing for affordable care. • Onsite radiology, pathology and pharmacy
- 5. 5 Primary Health Care Supervisor Workshop 2016
- 6. 6 Educational journey from medical student to GP Medical Student GP Registrar GP Universities Regional Training Organisations with clinical attachments in GP clinics
- 7. Name the groups we need to educate and engage at Primary? 7 Over to you…
- 8. 8 User groups • GPs, GP registrars, Medical Students • Specialists, Pathologists, Radiologists • Allied Health Professionals, Dentists • Nurses, Dental assistants • Administrative support • Corporate management • Wider medical community
- 9. What challenges you see in the delivery of training and education at Primary? 9 Over to you…
- 10. 10 Challenges
- 11. 11 Challenges
- 12. 12 Challenges - Digital is scary surely face to face is better?
- 13. 13 Challenges
- 14. 14 Primary Health Care key challenges
- 15. 15 The need for better training
- 16. How would you overcome the challenges faced to deliver training and education at Primary? 16 Over to you…
- 17. 17 The need for better training Image credit: eLearning Infographics
- 18. 18 The need to lobby and get stakeholder buy in Image credit: under 30 CEO Young Professionals
- 20. 20 We are up and running, so what have we learned?
- 21. 21 We are up and running, so what have we learned?
- 22. 22 Tip for those starting out in the journey • Communicate • Advocate benefit of education • Use the expertise in Blackboard to help lobby within organisation • Consider all user groups • Start with small defined project
- 23. ? 23
Editor's Notes
- The journey of introducing digital education into a corporate organisation PHCI Mark Priddle – Commercial Development Manager. Mark is responsible for the strategic leadership and management of the Institute. Prior to joining PRY, Mark was a director in GP training as well as having worked for over 10 years in international and national higher education. Shirley Fung –Clinical Education and Program Design Manager. As a general practitioner, I am responsible for the review and implementation of all clinical learning activities and educational programs. Prior to joining PRY, Shirley was the Head of Education Design and Technology at a GP education provider.
- One of Australia’s leading providers of Primary health care services Founded by Dr Ed Bateman in 1985 with the first 24 hour clinic. He was the CEO of the company until about 18months ago when Mr Peter Gregg became the CEO due to Dr Bateman’s declining health.
- Today operates over 70 large scale, full service medical centers across Australia We also run one of Australia’s largest pathology and radiology networks with over 2160 path collection sites, over 140 diagnostic imaging sites across the country We have over 1000 GPs and 11,000 staff The GP clinics, pathology, radiology centres are managed centrally by the staff and corporate ____ in our head office in Sydney.
- Primary has been built on providing bulk billed services, with clinics open everyday of the year with extended hours, in central locations. The Medical Home or the one stop shop where all aspects of ones health can be managed in the one place is the model on which our clinics are built. There services offered include:… Primary Health Care provides approximately 7% of total GP care and 23% of all after-hours GP care in Australia. We provide around 8 million GP consultations per year.
- Pry is using the increased investment in education and training as a key element in repositioning the company both to shareholders and the medical community Primary Health Care invested in a dedicated education arm the PHCI to support the education of medical students, GP registrars and health care professionals.
- Apprenticeship model. GP registrar – Chase, Cameron, Foreman GP supervisor – House, Wilson
- Independent contractors – not employees of primary. Each Dr/ Allied Health Professional runs his/ her practice, bills on patients, pays management fee to PRY to run the practice at the site – including space, admin and nursing staff, computer, electricity, office supplies.
- we work for a very conservative medical company In the past, software implementation had not gone well There was a lack of systems and digital solutions across the company Large numbers of older doctors Independent contractors Poor goodwill towards the company Lack of national communication Staff often felt isolated Issues of access to technology
- Our staff where unhappy and turn over was high
- Our customer base was diverse, older doctors, professional staff and health workers
- Primary did not have a good history of using technology solutions in the training space. We had tried it and it did not go well Because of the companies poor experiences of technology solutions in the past we needed to persuade people that this time would be different As a group of educators we needed to speak about the finances, costs and benefits We needed to show we had thought of the risks and how to combat them
- In the past PRY had not communicated well and this lead to unrest and mistrust
- Almost all our training was face to face, often one on one or small group
- Blended education
- Training had to be made more effective and measurable. It needed to be flexible, scalable, consistent and cost effective.
- We are a diverse business so we needed the ability to think of different users We decided that slow and steady would win the race, with a clearly defined project (big ticket item), target group and agreed outcomes. We started with young professionals and clinical software training
- We undertook a world wide system and needs review This was very challenging as a lot of stakeholders had little idea of what the system could or should do. We spent lots and lots of time consulting, educating and promoting the benefits In the end it came down to two systems one we knew and one we didn’t but liked the look of. We made our selection based on who we could work with and who could help us bring others along (world wide system, used by schools, unis, prof space, customisable, community, support) After a selected tender process we got approval to move to Moodle
- Target group – IT savvy Software training survey 37% response rate 42% online training Comprehensive, easy to follow, well thought out, logical modules Test patients and examples Can use at a time convenient to me
- Getting the business buy in was all about productivity, being able to speak to the numbers was vital Getting users logged on is one thing getting them using the platform is another Content is king It was good that we had a clear pilot group that was willing to be experimented on We needed more system and user champions Getting the supplier to help sell the message internally was vital We are now working with other parts of the business with the view of making the platform company wide and setting up SSO We are working on handing the direction of the platform to others so they can drive interaction in their areas
- Communication - stakeholders Advocate benefit of education – including financial, image Use the expertise in Blackboard to lobby within organisation Consider all users groups Start with a clearly defined project (esp big ticket item, low hanging fruit), target group