Tyler Ward is a 25-year-old independent singer and songwriter from Denver, Colorado who gained popularity after posting cover songs on YouTube starting in 2008. He has uploaded over 300 videos and was number 5 on Billboard's Top 100 Uncharted list. Ward engages extensively with fans on social media including Facebook, Twitter, and Instagram, posting daily to share his music, tours, and life. He has cultivated a large, dedicated fan base called the "Wardinators". Ward's consistent social media presence, engagement with fans, and authenticity have helped him transform from a YouTube hobbyist to successful independent artist.
2. Tyler Ray Ward
25 year old independent singer and
songwriter from Denver, Colorado.
Posted his first YouTube video in 2008
Has uploaded over 300 videos since then
Was number 5 on Billboard’s Top 100
Uncharted list
3. Social Media Interactions
Facebook: TylerWardMusic
- 755,913 likes
- Posts every day at least once a day
to keep in contact with his fans
-keeps us up to date on tours, new
music videos, his musical process
and his random thoughts
- “I want to hang out with the
person who is thankful for the
difficulties and challenges that
have happened in their life.”
4. Twitter: @tylerwardmusic
Just like his Facebook account, Tyler is the only one in control of his Twitter account and keeps it
updated regularly. He uses it to promote his music but also to give his fan an inside look to his daily
life.
“House of cards marathon. Let’s go!”
5. Instagram: tylerwardmusic
-833 posts
-94,565 followers
With that many posts I think
it is fair to say that he does
not skimp on these social
media site. As his profile
says “Just point and shoot.
Point it. Shoot it.” He
certainly shoots off pictures
from his phone more than
anyone else I follow.
6. More Social Media
Tyler Ward is connected to almost every
social media platform out there. Here are a
few more examples.
Google+
Vine
He puts the same amount of effort into every
one of his online social media sites and
makes sure that he is staying connected with
his fans because they are the ones who got
him where he is today.
7. The biggest online community surrounding Tyler Ward is a group of fans called the
“Wardinators”. They have dedicated Facebook and Twitter pages for Tyler and he
also interacts with this group. There are many fan pages dedicated to this YouTube
star and he is sure to give each and every one of them some love.
8. Find Your
Audience
Ward has definitely found his audience, or
more accurately they found him. Being the
college boy who just did cover songs and put
them on YouTube to becoming a
successful, independent artist he knows that
he owes it all to his fans. His fans are what
enabled him to be able to pursue his dream
and for that reason he does everything he
can to show his appreciation and love for his
fans. Being a long time fan and having gone
to two of his concerts and spending time
with him afterwards, I can confidently say
that he truly loves life and the passion he has
for life is what makes him an artist that you
route for
9. Since he is the only one in control of his social media accounts he is the
sole person responsible for what he chooses to share with his fans.
He promises to post a new
video every Saturday and when
he is unable to, he doesn’t just
leave his fans hanging. “Forgive
me for not posting a video
tomorrow? The special video
I've been working on isn't ready
just yet. It needs to be
perfect, like you! Hopefully this
rose will make up for it?!?
Happy Valentines day! ”
He is constantly
posting
encouraging
words to his
fans. “Guys,
dream big. Go
after your
passions. Be
great!”
10. Engaging with his audience is definitely not a problem for
this musician! With 19 thousand Tweets, 833 photos on
Instagram and a Facebook page that has at least one post
a day, he definitely does what he can to engage with us!
He also throws numerous contests for his fans to win a
chance to have a Skype date with him, or to be in his next
music video.
One of his most popular original songs that has a
powerful message behind it sparked a lot of fan mail to
Tyler Ward. These letters sparked him to have his fans
send in videos of themselves singing along to the song.
All of these little clips are now transformed into the
music video for his song “The Rescue”.
Video here:
http://www.youtube.com/watch?v=ff2lz6hnQRA
11. As previously stated, this particular musician is a social media genius and he
incorporates his physical life into his social media life. He doesn’t seem to let
social media control his life, instead he blends the two perfectly.
At every concert, he takes a
picture with his audience
and posts it on his
Facebook Page so they can
“tag” themselves in it
12. “steadfast adherence to the same principles, course, form, etc.: There is consistency in his pattern of behavior. “
Beside that
definition in the
dictionary should be
this man’s name:
TYLER WARD
13. Tyler Ward is an example of what hard work
and dedication looks like. I hope he gets
more recognition than he already has
because I truly believe he deserves it. Not
only is he very talented but he takes the time
to connect with his fans, which is something
more celebrities lose touch with. He will
always be a success in my mind because of
how he handles himself and lets his fans into
his heart and also into his little mishaps ;)