1. A2 Media Audience Feedback Questionnaire.
1) Do you feel as if after you have watched this documentary you are informed?
Yes No
Yes
Yes
Yes
2) Why
I felt that from the five minuets which I watched I was informed I believe this is because the narrator
gave me the information I wanted to know, and this was backed up by the interviews.
Yes, I was informed because the interviews gave me an interesting insight in to the cake industry
I was informed by the first five minutes of the documentary because I was given lots of interesting
statistics.
3) On a scale of 1 to 5 how entertaining do you feel this documentary was?
1 2 3 4 5
4
3
4
4) And why
The documentary didn’t stay on the same topic for so long that I became bored; however I still got
enough information from the sections.
There were parts where the same scene was on screen for too long for example at the interviews
there could have been other pictures on as well as the interview.
I did enjoy the documentary because I thought the topic was very interesting.
5) how well do you believe the voice over sits with the overall documentary
Very well well not very well
Very well
Well
Very well

2. 6) Please comment on the variety of interviews?
There is a good range of interviews in the documentary both the areas of home and professional
baking was covered.
Although a wide range of topics were covered by the interviews, I thought that more people could
have been interviewed.
I thought that there were a good range of interviews but there could have been another from
another angle.
7) What is your overall opinion of the documentary?
My overall opinion of the documentary was that a wide range of topics were covered and it
was very informative.
I think the documentary was executed very well and I would like to watch more
The first five minutes were good but I would like to see different topics in the rest of the
programme.
Radio Advert.
1) Do you feel that the advert is professional enough to be a real advert
Yes
Yes
With a couple of changes, yes.
2) Why
Yes the radio advert would stand out to me if I was listening to the radio.
It was a good advert compared to some you get on the radio
There are parts that seem under edited.
3) From just listening to the radio advert would you watch the documentary
Yes
Yes
Yes
4) Why
It stood out to me as I listened to it.
The topic was quite interesting

3. The narrator gave me a good insight to the topic that I wanted to watch the documentary.
Print Advert
1) Do you feel that the print advert gives accurate representation of the documentary
Yes
Yes
Yes
2) Why
The image gives the topic straight away
From the image I knew what the topic was pretty easily
The advert as a whole shows what the documentary is about.
3) From looking at the print advert would you watch the documentary
Yes
Yes
Yes
4) Why
The advert looks very professional and from it I would want to watch the documentary
The advert shows everything you need to know about the documentary so I would watch it.
As the advert seems so professional I would want to watch the documentary
5) Do you think the three texts can be identified as being from the same campaign?
Yes
Yes
Yes